Foldable Fan
PassFoldable Fan scores 73 out of 100, a Pass. Shoppers spend $95K a year here, search demand grew >1,000% this quarter, and returns run at 0.7% of orders.
- Flapen Score
- 73 / 100Top 2% of 5,777 Home & Garden niches · +22 vs the category median of 5173
- Market size
- £95K/yr167K searches / yr
- 90-day growth
- >1,000%search demand this quarter
- Competition
- 37%top-5 click share · 28 brands · 129 sellers
Flapen Score
Foldable Fan against its category
The dotted line is the Home & Garden average. Past it, Foldable Fan is stronger. Inside it, weaker.
Market
The Foldable Fan market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Foldable Fan 167K times last year and spent an estimated £95K. The top 5 brands take 48% of clicks. Demand peaks in Jun–Jul. Flapen scores it 73 out of 100, a Pass.
01 · Demand
2.4% of searches ended in a purchase last week.
Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £95K a year.
- Searches, last 12 months
- 167K
- Growth, 90 days vs prior 90
- >1,000%
- Conversion, latest week
- 2.4%
- Market size, estimated
- £95Ka year
- Peak month
- July97.3× the quietest month
- Top search term
- foldable fan48K searches a year
02 · Price
A sale here is worth £23.72.
Listings sell for £23.72 on average, from £5.29 to £38.85. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £23.72 that is £0 to £2K a year per listing.
- Average price
- £23.72inside the $15 to $100 sweet spot
- Price range
- £5.29–£38.85
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 45% ship with Prime. On an average day, 25.0% of listings are out of stock. The average listing ranks #432 within Heating, Cooling & Air Quality. It carries 631 reviews at 3.88 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 45%
- Out of stock, average day
- 25.0%
- Average rank
- #432in Heating, Cooling & Air Quality
- Average rating
- 3.88 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 631per listing
- Listings tracked
- 44
04 · Newcomers
Amazon counts 15 of last year's 24 launches as successful.
24 products launched here in the last 12 months. Amazon counts 15 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 24
- Successful launches
- 15Amazon's first-year sales bar
- Average brand age
- 22 months
Products
Top Foldable Fan products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Portable Foldable Standing Fan - 8.6 8000mAh Rechargeable Oscillating
- Price
- £33.02
- Rating
- 4.4/5
- Reviews
- 172
- Age
- 6mo ago

KASYDoFF Desk Fan 8-5400mAh USB Portable Fan with Oscillation 42CM Height Rechargeable Mini Table Fan with Speed Settings and Timer Quiet Cooling Small Desk Fan for Bedroom Home and Outdoor
- Price
- £19.14
- Rating
- 4.6/5
- Reviews
- 1,782
- Age
- 3y ago

gaiatop Foldable Small Desk Fan 6000mAh Battery Portable Desktop Fan with LED Night Light USB Rechargeable Bedroom Office Camping Travel Essentials Summer Gifts for Women Men Teens 6.8in White
- Price
- £17.23
- Rating
- 4.4/5
- Reviews
- 1,858
- Age
- 1y ago

Portable Standing Fan Foldable Pedestal Fan with 4 Speed USB Rechargeable Fan Portable 7200mAh Battery Operated Floor Desk Table Fans Rechargeable for Bedroom Office Camping Travel 8 Inch (White)
- Price
- £21.07
- Rating
- 3.4/5
- Reviews
- 99
- Age
- 2mo ago

Portable Foldable Standing Fan Rechargeable - 8000mAh 8.6 Oscillating
- Price
- £36.85
- Rating
- 4.2/5
- Reviews
- 5,369
- Age
- 6mo ago
Trending
90-day click momentum
SWZEC Ezcool Cordless Fan(3600 mAh)
- Price
- £33.00
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

Uaste 7200mAh Portable Standing Fan Foldable Telescopic Pedestal Fan
- Price
- £21.24
- Rating
- 3.6/5
- Reviews
- 34
- Age
- 1mo ago

A2Z 8 Inch USB AC DC Foldable Desk Fan Portable White Cooling Fan.
- Price
- £15.56
- Rating
- 3.3/5
- Reviews
- 25
- Age
- 2mo ago

Cordless Fan Portable Fan 7200mAh Foldable Oscillating Standing Fan Cordless Telescopic Fans Rechargeable with 4 Speed for Bedrooms Desktops Office and Travel (#A 3600mAh)
- Price
- £24.79
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 2mo ago

rovian Portable Standing Fan Foldable Pedestal Fan with 7200mAh Battery Rechargeable Fan with 4 Speeds Portable Fans Rechargeable for Bedroom Home Office and Travel
- Price
- £22.27
- Rating
- 3.8/5
- Reviews
- 43
- Age
- 2mo ago
Newest
by launch date
Uaste 7200mAh Portable Standing Fan Foldable Telescopic Pedestal Fan
- Price
- £21.24
- Rating
- 3.6/5
- Reviews
- 34
- Age
- 1mo ago

Ezcool Cordless Fan Rechargeable Foldable Standing Fan EzcoolPortable Fan Adjustable Height & Adjustable Speed & 360 Rotation 7200mAh Large capacity For Home Office Bedroom Camping Travel (White)
- Price
- £24.93
- Rating
- 4.0/5
- Reviews
- 9
- Age
- 1mo ago

Portable Standing Fan Foldable Pedestal Fan with 4 Speed USB Rechargeable Fan Portable 7200mAh Battery Operated Floor Desk Table Fans Rechargeable for Bedroom Office Camping Travel 8 Inch (White)
- Price
- £21.07
- Rating
- 3.4/5
- Reviews
- 99
- Age
- 2mo ago

Cordless Fan Portable Fan 7200mAh Foldable Oscillating Standing Fan Cordless Telescopic Fans Rechargeable with 4 Speed for Bedrooms Desktops Office and Travel (#A 3600mAh)
- Price
- £24.79
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 2mo ago

rovian Portable Standing Fan Foldable Pedestal Fan with 7200mAh Battery Rechargeable Fan with 4 Speeds Portable Fans Rechargeable for Bedroom Home Office and Travel
- Price
- £22.27
- Rating
- 3.8/5
- Reviews
- 43
- Age
- 2mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 37% of clicks. An open shelf where new products get seen.
Brands
28 rising
Sellers
129
Top-5 brand share
48%
Top 20: 93%
Top-5 click share
37%
Top 20: 77%
Open market
46%
- LBSTP11%
- Generic11%
- gaiatop10%
- KASYDoFF9%
- Primevolve7%
- FYKTIK6%
Demand
Foldable Fan search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 97.3×
Search terms
Top Foldable Fan search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- foldable fan48K/yr
- ezcool cordless fan16K/yr
- telescopic fan15K/yr
- ezcool fan12K/yr
- portable standing fan12K/yr
- collapsible fan10K/yr
- fold up fan8K/yr
- extendable fan5K/yr
- fold away fan5K/yr
- portable oscillating fan4K/yr
Reviews and returns
What reviews say buyers love and hate about Foldable Fan
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Charging problem
takes a very long time to charge
Takes a long time time to charge
Broken
breaks super easily
Broke after first use
Expect higher quality at this price
The build quality is perhaps cheap and light
Not very good quality
Low performance
Not functioning
Did not work
it is also shorter than I expected
It's small
not fit for purpose
Love
Fully charged
Easy to charge
quick to charge
easy portable
very portable
easy to carry
Excellent value
Well worth it
Good for the price
Excellent product
Quality feels excellent and it's easy to charge and use
Good quality fan
Very strong
It is also not flimsy
powerful for its size
Return
0.7% Return rate 26% Fixable by listing
Charging problem
takes a very long time to charge
Takes a long time time to charge
it is also shorter than I expected
It's small
not fit for purpose
Low performance
Not functioning
Did not work
Very flimsy
Cheap and flimsy
It is not very strong
Expect higher quality at this price
The build quality is perhaps cheap and light
Not very good quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Foldable Fan questions
Answered from the same tracked data.









