Foam Board
soft demand (-6.6% this quarter) — Foam Board doesn't clear our bar today.
Flapen Score
Ranks 3,207 of 5,777 Home & Garden niches · −2 vs the category median of 51
Is Foam Board profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Foam Board is a £119K/yr Amazon United Kingdom market (269K searches/yr). The top 5 brands hold 86% of demand. Verdict: Skip it — 49/100.
Foam Board: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -6.6% over the last 90 days and 4.0% of searches end in a purchase.
£119K
revenue / yr
Who owns the niche?
The top 5 brands hold 86% of demand, so 14% of the market is open.
14%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 34 products
Top Foam Board products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
ASelected 10 Pack A2 (594 X 420Mm) Foam Board 5Mm Thick Polystyrene Foam Sheet for Model Making Mounting Photos Presentations Arts and Crafts Projects (White)
- Price
- £11.14
- Rating
- 4.1/5
- Reviews
- 65
- Age
- 2y ago
ASelected 10 Pack 255 X 200Mm Foam Board 5Mm Thick Polystyrene Foam Sheet for Model Making Mounting Photos Presentations Arts and Crafts Projects (White)
- Price
- £5.89
- Rating
- 4.5/5
- Reviews
- 56
- Age
- 2y ago
ASelected 10 Pack A3 (420 x 297mm) Foam Board 5mm Thick Polystyrene Foam Sheet for Model Making Mounting Photos Presentations Arts and Crafts Projects (White)
- Price
- £6.84
- Rating
- 4.4/5
- Reviews
- 642
- Age
- 3y ago
Aselected 10 PCS A4(210X297Mm) Kt Board 3Mm Thick Polystyrene Foam Board for Poster Making Model School Project Wedding Crafts Display (White)
- Price
- £5.91
- Rating
- 4.3/5
- Reviews
- 158
- Age
- 2y ago
16 x A3 Foam Board - ASelected White 5mm Polystyrene Foam Sheet (297 × 420mm)
- Price
- £11.46
- Rating
- 4.2/5
- Reviews
- 351
- Age
- 7y ago
Trending
90-day click momentum
ASelected 10 Pack A2 Foam Board 5mm Thick Black Polystyrene Foam Sheet for Model Making Mounting Photos Presentations Arts and Crafts Projects 594 X 420Mm
- Price
- £11.95
- Rating
- 4.0/5
- Reviews
- 24
- Age
- 2y ago
PROTECTAFILE Tri-Fold Spotlight Foam Presentation Board 840 x 594mm(A1-A2) Ideal for Showcasing Artwork & Projects -Lightweight Fold Presentation Board Foldable Display for School (WHITE 1 PACK)
- Price
- £9.89
- Rating
- 4.1/5
- Reviews
- 16
- Age
- 1y ago
TAIANJI 5 Pack Polystyrene Foam Boards High Density Craft Foam Sheets DIY Model Material xps Foam Board Rectangle Foamboard 30x20x2cm (White)
- Price
- £12.32
- Rating
- 4.5/5
- Reviews
- 132
- Age
- 1y ago
WYIPOLZI 16 Pack A3 White Foam Board 5mm Thickness Polystyrene Sheet Foam Board Sheets for Photo Framing Art Display and Handicraft (297x420mm)
- Price
- £13.10
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 1y ago
16 x A3 Foam Board - ASelected White 5mm Polystyrene Foam Sheet (297 × 420mm)
- Price
- £11.46
- Rating
- 4.2/5
- Reviews
- 351
- Age
- 7y ago
Newest
by launch date
A1 A2 A3 A4 A5 Foam Board - Black (Pack of 10) - Black -Foam Core Polystyrene - Photo Foam Board - for Presentation Mounting Arts & Crafts (White A3)
- Price
- £8.41
- Rating
- 4.6/5
- Reviews
- 72
- Age
- 1y ago
House of Card & Paper White Foam Board A2 Size 420x594x5mm 10 Sheets per Pack
- Price
- £13.19
- Rating
- 4.5/5
- Reviews
- 10
- Age
- 1y ago
WYIPOLZI 16 Pack A3 White Foam Board 5mm Thickness Polystyrene Sheet Foam Board Sheets for Photo Framing Art Display and Handicraft (297x420mm)
- Price
- £13.10
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 1y ago
PROTECTAFILE Tri-Fold Spotlight Foam Presentation Board 840 x 594mm(A1-A2) Ideal for Showcasing Artwork & Projects -Lightweight Fold Presentation Board Foldable Display for School (WHITE 1 PACK)
- Price
- £9.89
- Rating
- 4.1/5
- Reviews
- 16
- Age
- 1y ago
TAIANJI 5 Pack Polystyrene Foam Boards High Density Craft Foam Sheets DIY Model Material xps Foam Board Rectangle Foamboard 30x20x2cm (White)
- Price
- £12.32
- Rating
- 4.5/5
- Reviews
- 132
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 rising
Sellers
28
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
52%
Top 20: 88%
Open market
12%
- ASelected68%
- Triplast5%
- PROTECTAFILE5%
- Cathedral Products4%
- Evadow3%
- STORM TRADING GROUP3%
- Open — no brand owns it (11 brands, 12%)
Foam Board demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Foam Board search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- foam board96K/yr
- polystyrene sheet54K/yr
- a2 foam board12K/yr
- styrofoam sheets14K/yr
- foam boards12K/yr
- a3 foam board8K/yr
- white foam board8K/yr
- foamboard7K/yr
- foam board a27K/yr
- foam board a37K/yr
What reviews say buyers love and hate about Foam Board
What buyers mention most, as a share of all reviews.
What buyers love
85% of reviews“Great for making miniature models, easy to use, good price and quality”
“As advertised”
“reasonably priced”
“easy use”
“Solid material”
What buyers complain about
77% of reviews“Poor quality”
“Could be a little denser in construction”
“Inconsistent thicknesses”
“Not pvc coated just paper”
“wrongly described”
Foam Board return rate & reasons
Why buyers send it back, as a share of all return requests.
1.4%
Return rate
46%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Foam Board questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
