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Flymo Lawnmowers

Maybe

The products selling today average only 4.1★. But the top 5 brands take 100% of clicks, so Flymo Lawnmowers is a Maybe.

Flapen Score
56
56 / 100
Top 29% of 5,777 Home & Garden niches · +5 vs the category median of 51
Market size
£1.0M/yr361K searches / yr
90-day growth
+27.9%search demand this quarter
Competition
59%top-5 click share · 3 brands · 50 sellers

Flapen Score

Flymo Lawnmowers against its category

The dotted line is the Home & Garden average. Past it, Flymo Lawnmowers is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Flymo Lawnmowers market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Flymo Lawnmowers 361K times last year and spent an estimated £1.0M. All 3 brands take every click. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 361K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +27.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.0M a year.

Searches, last 12 months
361K
Growth, 90 days vs prior 90
+27.9%
Conversion, latest week
3.4%
Market size, estimated
£1.0Ma year
Peak month
April14.4× the quietest month
Top search term
flymo lawnmowers161K searches a year

02 · Price

A sale here is worth £83.16.

Listings sell for £83.16 on average, from £42.01 to £214.66. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £83.16 that is £21K to £42K a year per listing.

Average price
£83.16inside the $15 to $100 sweet spot
Price range
£42.01–£214.66
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£21K–£42K
Returns
1.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #21 within Mowers & Outdoor Power Tools. It carries 2,394 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
95%
Out of stock, average day
0.3%
Average rank
#21in Mowers & Outdoor Power Tools
Average rating
4.13 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,394per listing
Listings tracked
21

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
44 months

Products

Top Flymo Lawnmowers products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.

£0£103K£207K£310K£414K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

50

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

59%

Top 20: 99%

Open market

0%

  • Flymo91%
  • BLACK+DECKER7%
  • LawnMaster2%

Demand

Flymo Lawnmowers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 14.4×

Search terms

Top Flymo Lawnmowers search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • flymo lawnmowers161K/yr
  • flymo59K/yr
  • hover mower50K/yr
  • flymo hover mowers28K/yr
  • flymo lawnmower20K/yr
  • cordless hover mower8K/yr
  • fly mower lawn mower6K/yr
  • hover lawn mowers8K/yr
  • hover mower with grass box6K/yr
  • lawnmower flymo5K/yr

Reviews and returns

What reviews say buyers love and hate about Flymo Lawnmowers

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Ease Of Use”
13%of negative reviews mention “Quality-Overall”
1.4%of orders come back
“Poor quality”
A buyer, on “Quality-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Flymo Lawnmowers questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data