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Fly Trap Outdoor

Maybe

Search demand grew >1,000% this quarter. But the top 5 brands take 98% of clicks, so Fly Trap Outdoor is a Maybe.

Filters Trending
Flapen Score
57
57 / 100
Top 26% of 5,777 Home & Garden niches · +6 vs the category median of 51
Market size
£160K/yr116K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
77%top-5 click share · 6 brands · 48 sellers

Flapen Score

Fly Trap Outdoor against its category

The dotted line is the Home & Garden average. Past it, Fly Trap Outdoor is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fly Trap Outdoor market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Fly Trap Outdoor 116K times last year and spent an estimated £160K. The top 5 brands take 98% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 12.7% of those searches ended in a purchase.

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.7% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £160K a year.

Searches, last 12 months
116K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
12.7%
Market size, estimated
£160Ka year
Peak month
July160.5× the quietest month
Top search term
outdoor fly trap20K searches a year

02 · Price

A sale here is worth £10.88.

Listings sell for £10.88 on average, from £4.39 to £21.10. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At £10.88 that is £11K to £14K a year per listing.

Average price
£10.88under the $15 to $100 sweet spot
Price range
£4.39–£21.10
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
1,000–1,250
Revenue per listing a year
£11K–£14K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #96 within Plant Protection & Pest Control. It carries 5,756 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#96in Plant Protection & Pest Control
Average rating
4.06 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,756per listing
Listings tracked
12

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Fly Trap Outdoor products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.

£0£24K£48K£72K£96K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 flat

Sellers

48

Est. top-5 brand share

98%

Top 20: 100%

Est. top-5 click share

77%

Top 20: 100%

Open market

0%

  • Zero In79%
  • GROLF5%
  • Kwaiyole5%
  • HowseHold5%
  • SK INFINITY3%
  • Entopest2%

Demand

Fly Trap Outdoor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 160.5×

Search terms

Top Fly Trap Outdoor search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • outdoor fly trap20K/yr
  • fly catcher outdoor18K/yr
  • zero in fly killer13K/yr
  • fly trap outdoor14K/yr
  • fly traps outdoor13K/yr
  • outdoor fly catcher8K/yr
  • zero in fly catcher12K/yr
  • horse fly trap4K/yr
  • garden fly trap4K/yr
  • outdoor fly killer4K/yr

Reviews and returns

What reviews say buyers love and hate about Fly Trap Outdoor

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Pest/Insect Control”
24%of negative reviews mention “Smell”
0.4%of orders come back
“smells like poo”
A buyer, on “Smell”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Fly Trap Outdoor questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data