Is fly tape profitable to sell on Amazon United Kingdom?

The niche generates £83K/yr across 10 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +788.8%. Flapen's verdict: Worth a look (56/100).

How competitive is the fly tape niche?

8 brands and 18 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 81% of demand.

What do buyers complain about in fly tape?

Top complaints mined from reviews: Pest/Insect Control, Adhesion/Stickiness, Quality-Overall. The return rate is 0.1%.

When does demand for fly tape peak?

Demand peaks in May–Jun–Jul–Aug; the busiest month runs 21.8× the quietest.

What does it cost to enter the fly tape niche?

Listings span £3.80–£7.26; the average listing price is £5.32 (sweet spot $15–$100). The average incumbent carries 3,122 reviews — the moat a new listing must climb.

fly tape

Worth a look

Shows demand growing +788.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+788.8%

90-day search growth — must beat 0% to launch

Conversion

Incredible27.9%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,122.1

avg incumbent reviews — the moat a new listing must climb

Market size

Bad£83K

£83K/yr · 56K searches

Competition

Bad79%

top-5 click share — a locked-up shelf

Avg price

Bad£5.32

avg listing price — sweet spot $15–$100

Price range

Bad£3.80–£7.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Trending

According to Flapen's Amazon United Kingdom niche tracking, fly tape is a £83K/yr Amazon United Kingdom market (56K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 56/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

fly tape market data

Units sold / yr: 13K–15K; avg 750–1,000/product
Revenue / yr: £67K–£80K; units × avg price
Conversion rate: 27.9%
Avg BSR: #22
Page quality: 0%
Prime: 100%
Sponsored: 90%
Out of stock: 0.0%
Avg brand age: 33 months
Avg seller age: 172 days

Competition & brand share

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

11%

RAM ONLINE37%
FERRIS13%
BUG OFF13%
Torchtree9%
JKG9%
TRIITECH8%
Open — no brand owns it (2 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +788.8% search growth over the last 90 days.

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 21.8×

Open Trend

Top fly tape products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Ram 20 x Pesticide Free Fly Paper Sticky Fly Catchers Set for Indoor or Greenhouse

RAM ONLINE£3.804.1★3,638 rev

Bugoff Sticky Fly Glue Trap Tape Pack of 18 Piece Drosophila Insect Flies Catcher Strips Fruit Fly Sticky Trap for Indoors Outdoors Garden House Greenhouse Home Use Red

BUG OFF£4.173.9★4,212 rev

FERRIS 8 Pcs Pesticide Free Sticky Fly Catcher Traps Super Sticky Fly Paper Strips for Fruit Flies Mosquitoes Gnats Wasps and Flying Insects Indoor Outdoor Home Kitchen Garden

FERRIS£4.724.0★1,109 rev

Torchtree Fly Trap 18 Pcs Fly Paper Fly Catcher Fly Traps indoor for Home Use Fly Strips Fly Catcher Indoor

Torchtree£5.284.1★2,362 rev

JKG 8 PACK STICKY FLY TRAP CATCHER - Super Sticky Killer Strips Tape | Catches Moth Flies Mosquitos Wasp Flying Insects Killer | Extra Sticky Indoor House & Garden Outdoor (Non-Toxic Papers)

JKG£4.194.0★866 rev

Newest

by launch date

18PCS Fly Paper Strips TRIITECH Sticky Fly Ribbons Traps Tape Trap Ribbons for Indoor and Outdoor

TRIITECH£5.811,131 rev

11mo ago

30PCS Fly Paper Strips TRIITECH Sticky Fly Ribbons Traps Tape Trap Ribbons for Indoor and Outdoor

TRIITECH£7.261,131 rev

1y ago

JKG 8 PACK STICKY FLY TRAP CATCHER - Super Sticky Killer Strips Tape | Catches Moth Flies Mosquitos Wasp Flying Insects Killer | Extra Sticky Indoor House & Garden Outdoor (Non-Toxic Papers)

JKG£4.19866 rev

2y ago

FERRIS 8 Pcs Pesticide Free Sticky Fly Catcher Traps Super Sticky Fly Paper Strips for Fruit Flies Mosquitoes Gnats Wasps and Flying Insects Indoor Outdoor Home Kitchen Garden

FERRIS£4.721,109 rev

3y ago

FERRIS 16 Pcs Pesticide Free Sticky Fly Catcher Traps Super Sticky Fly Paper Strips for Fruit Flies Mosquitoes Gnats Wasps and Flying Insects Indoor Outdoor Home Kitchen Garden

FERRIS£7.071,109 rev

4y ago

What buyers say about fly tape

What buyers praise and complain about, mined from review topics.

What buyers love

Pest/Insect Control19%

“great for catching the flies”

Quality-Overall17%

“Excellent Quality”

Value For Money14%

“Really quite a lot for the cash”

Advertised Vs Actual Product12%

“Just as advertised”

Adhesion/Stickiness9%

“Sticks to everything”

Ease Of Use8%

“Easy to use”

Strength6%

“Effective and sturdy”

Smell2%

“no unpleasant odor”

Functionality-Overall2%

“Does the job well”

Spray/Flow1%

“Excellent product, more efficient than sprays”

What buyers complain about

Pest/Insect Control24%

“doesn't catch anything”

Adhesion/Stickiness22%

“Not sticky enough”

Quality-Overall15%

“Reduced quality”

Functionality-Overall8%

“Didnt work”

Ease Of Use6%

“Difficult to open out”

Durability4%

“broke easily”

Value For Money3%

“I known they're cheap so can't really expect too much”

Strength3%

“Very flimsy”

Color1%

“Dark brown colour not very nice either”

Defective Material/Parts1%

“Ones I got not working what am I doing wrongs”

Top return reasons

Functionality-Overall36%

Pest/Insect Control17%

Quality-Overall11%

Adhesion/Stickiness10%

Durability6%

Advertised Vs Actual Product3%

Mounting3%

Ease Of Cleaning2%

Defective Material/Parts2%

Smell1%

Common questions

Is fly tape profitable to sell on Amazon United Kingdom?: The niche generates £83K/yr across 10 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +788.8%. Flapen's verdict: Worth a look (56/100).
How competitive is the fly tape niche?: 8 brands and 18 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 81% of demand.
What do buyers complain about in fly tape?: Top complaints mined from reviews: Pest/Insect Control, Adhesion/Stickiness, Quality-Overall. The return rate is 0.1%.
When does demand for fly tape peak?: Demand peaks in May–Jun–Jul–Aug; the busiest month runs 21.8× the quietest.
What does it cost to enter the fly tape niche?: Listings span £3.80–£7.26; the average listing price is £5.32 (sweet spot $15–$100). The average incumbent carries 3,122 reviews — the moat a new listing must climb.