Flowers Fresh Bouquet
MaybeReturns run at only 0.1% of orders. But demand is soft, at -52.2% this quarter, so Flowers Fresh Bouquet is a Maybe.
- Flapen Score
- 58 / 100Top 23% of 5,777 Home & Garden niches · +7 vs the category median of 5158
- Market size
- £231K/yr215K searches / yr
- 90-day growth
- -52.2%search demand this quarter
- Competition
- 37%top-5 click share · 13 brands · 37 sellers
Flapen Score
Flowers Fresh Bouquet against its category
The dotted line is the Home & Garden average. Past it, Flowers Fresh Bouquet is stronger. Inside it, weaker.
Market
The Flowers Fresh Bouquet market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Flowers Fresh Bouquet 215K times last year and spent an estimated £231K. The top 5 brands take 79% of clicks. Demand peaks in Feb–Mar. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
6.4% of searches ended in a purchase last week.
Shoppers searched for this 215K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -52.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £231K a year.
- Searches, last 12 months
- 215K
- Growth, 90 days vs prior 90
- -52.2%
- Conversion, latest week
- 6.4%
- Market size, estimated
- £231Ka year
- Peak month
- March2.7× the quietest month
- Top search term
- flowers fresh bouquet212K searches a year
02 · Price
A sale here is worth £16.84.
Listings sell for £16.84 on average, from £4.99 to £30.91. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £16.84 that is £4K to £8K a year per listing.
- Average price
- £16.84inside the $15 to $100 sweet spot
- Price range
- £4.99–£30.91
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £4K–£8K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
74% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #147 within Plants, Seeds & Bulbs. It carries 780 reviews at 4.21 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 60%
- Out of stock, average day
- 7.4%
- Average rank
- #147in Plants, Seeds & Bulbs
- Average rating
- 4.21 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 780per listing
- Listings tracked
- 35
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Flowers Fresh Bouquet products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Spring Symphony Fresh Flowers Rose Lily Gerbera
- Price
- £20.14
- Rating
- 4.4/5
- Reviews
- 1,636
- Age
- 4y ago
Rose & Freesia Bouquet With White Roses Lilac Freesia & Foliage - Gift For Birthday Anniversary Thanks
- Price
- £17.32
- Rating
- 3.6/5
- Reviews
- 757
- Age
- 4y ago
Peruvian Lily and Rose Bouquet Handcrafted Fresh Flowers Featuring Cerise Pink White and Yellow Alstroemeria with Belle Roses Long-Lasting Gift for Birthday Anniversary or Any Occasion
- Price
- £16.63
- Rating
- 3.9/5
- Reviews
- 562
- Age
- 1y ago
Morrisons Rose Blush Flowers Bouquet
- Price
- £12.05
- Rating
- 4.5/5
- Reviews
- 18
- Age
- 1y ago
Clare Florist Rose and Freesia Fresh Flower Bouquet - Beautiful Roses and Freesia Flowers Arranged by Florists
- Price
- £17.59
- Rating
- 3.9/5
- Reviews
- 1,688
- Age
- 14y ago
Trending
90-day click momentum
Fleur De Luxe Sunflower Breeze Giftbox Bright Yellow Sunflowers Purple Statice & Eucalyptus Bouquet Hand-Tied Floral Arrangement for All Occasions with Gift Box
- Price
- £14.61
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 10mo ago
Morrisons Amethyst Flowers Bouquet
- Price
- £10.84
- Rating
- 4.5/5
- Reviews
- 11
- Age
- 1y ago
Homeland Florists Fresh Flowers Elegant Pink Flower Bouquet of Carnations & Gypsophila - Long Lasting Floral Gift - Perfect for Birthday Thank You Sympathy Get Well & Thinking of You
- Price
- £20.84
- Rating
- 4.6/5
- Reviews
- 979
- Age
- 9y ago
Morrisons Rose Blush Flowers Bouquet
- Price
- £12.05
- Rating
- 4.5/5
- Reviews
- 18
- Age
- 1y ago
Morrisons Vibrant Flowers Bouquet
- Price
- £6.53
- Rating
- 4.2/5
- Reviews
- 22
- Age
- 1y ago
Newest
by launch dateFleur De Luxe Sunflower Breeze Giftbox Bright Yellow Sunflowers Purple Statice & Eucalyptus Bouquet Hand-Tied Floral Arrangement for All Occasions with Gift Box
- Price
- £14.61
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 10mo ago
Morrisons Rose Blush Flowers Bouquet
- Price
- £12.05
- Rating
- 4.5/5
- Reviews
- 18
- Age
- 1y ago
Morrisons Armful Of Flowers Bouquet
- Price
- £16.10
- Rating
- 4.2/5
- Reviews
- 22
- Age
- 1y ago
Morrisons Vibrant Flowers Bouquet
- Price
- £6.53
- Rating
- 4.2/5
- Reviews
- 22
- Age
- 1y ago
Morrisons Mixed Posy Flowers Bouquet
- Price
- £4.99
- Rating
- 4.0/5
- Reviews
- 35
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 37% of clicks. An open shelf where new products get seen.
Brands
13 rising
Sellers
37
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
37%
Top 20: 85%
Open market
15%
- Morrisons26%
- Morning Flowers21%
- All Occasions15%
- PrestigeFlowers8%
- Clare Florist8%
- Daily Flowers6%
- Open — no brand owns it (7 brands, 15%)
Demand
Flowers Fresh Bouquet search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar · busiest ÷ quietest = 2.7×
Search terms
Top Flowers Fresh Bouquet search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- flowers fresh bouquet212K/yr
- flowers morrisons2K/yr
- fresh flowers morrisons584/yr
- flowers fresh daffodils41/yr
Reviews and returns
What reviews say buyers love and hate about Flowers Fresh Bouquet
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
False advertising
Looks nothing like the picture
Deceptive advertising
Not good quality or anything like what's advertised
getting a better quality bunch
Bad quality
Disappointed at cost
Arguably overpriced
Too expensive for what was expected
Didnt last a week
Dead after 3 days
Didnt last
its actually just a tiny bunch
So small
Very small bunch
Love
Can't beat the price
Excellent value
Excellent Value for money
Beautiful Gift
Birthday gift
Beautiful gift
Arrived quick good quality made her happy what more can you want
Excellent Quality
Flowers were good quality
Lovely colours
beautiful colours
Vibrant colours
Good value, sturdy, does the job
Very nice lasted a long time come on time
As described, lasted well
Return
0.1% Return rate 51% Fixable by listing
False advertising
Looks nothing like the picture
Deceptive advertising
Not good quality or anything like what's advertised
getting a better quality bunch
Bad quality
its actually just a tiny bunch
So small
Very small bunch
Didnt last a week
Dead after 3 days
Didnt last
Arrived wilted
Bad bunch drying
The greenery and flowers were very dry and starting to wither and brown already
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Flowers Fresh Bouquet questions
Answered from the same tracked data.