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Flower Frog

Maybe

The average product has only 49 reviews. But prices span $4.04–$12.55, mostly outside the sweet spot, so Flower Frog is a Maybe.

Flapen Score
60
60 / 100
Top 18% of 5,777 Home & Garden niches · +9 vs the category median of 51
Market size
£31K/yr68K searches / yr
90-day growth
+65.2%search demand this quarter
Competition
50%top-5 click share · 29 brands · 34 sellers

Flapen Score

Flower Frog against its category

The dotted line is the Home & Garden average. Past it, Flower Frog is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Flower Frog market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Flower Frog 68K times last year and spent an estimated £31K. The top 5 brands take 53% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

6.1% of searches ended in a purchase last week.

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +65.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.

Searches, last 12 months
68K
Growth, 90 days vs prior 90
+65.2%
Conversion, latest week
6.1%
Market size, estimated
£31Ka year
Top search term
flower frog44K searches a year

02 · Price

A sale here is worth £7.34.

Listings sell for £7.34 on average, from £4.04 to £12.55. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £7.34 that is £734 to £2K a year per listing.

Average price
£7.34under the $15 to $100 sweet spot
Price range
£4.04–£12.55
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£734–£2K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 28.6% of listings are out of stock. The average listing ranks #17,290 within Art & Craft Supplies. It carries 49 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
28.6%
Average rank
#17,290in Art & Craft Supplies
Average rating
4.26 starsAmazon United Kingdom average 4.36 stars
Average reviews
49per listing
Listings tracked
34

04 · Newcomers

Amazon counts 0 of last year's 15 launches as successful.

15 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
15
Successful launches
0Amazon's first-year sales bar
Average brand age
25 months

Products

Top Flower Frog products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£4K£5K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

Brands

29 rising

Sellers

34

Top-5 brand share

53%

Top 20: 92%

Top-5 click share

50%

Top 20: 87%

Open market

42%

  • YOUEON15%
  • SteelFever12%
  • QWORK11%
  • EKdirect9%
  • Tniytru5%
  • alladaga5%

Demand

Flower Frog search demand

Weekly searches over the year. Pick a range.

10K6KMay '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26Jul '26

Search terms

Top Flower Frog search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • flower frog44K/yr
  • flower frogs for arrangements13K/yr
  • flower arranging frog6K/yr
  • flower frogs5K/yr

Reviews and returns

What reviews say buyers love and hate about Flower Frog

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall67%−0.33

Really small

Tiny

Smaller than I thought

Weight Light17%−0.10

Not very weighty

Strength17%−0.02

Not very strong and sturdy

Love

Quality-Overall22%+1.78

Good quality

Great quality

Good quality, heavy, does the job

Size-Overall13%−0.33

good size

good to have the different sizes

Perfect range of sizes

Strength13%−0.02

Very sturdy

Robust and good looking flower arrangement tool

sturdy I anticipate I will get a lot of use out of thisloo

Value For Money11%+0.81

Good value using at moment

Good value

These are great value and work well

Advertised Vs Actual Product9%+0.63

As described

As seen on photos

Return

1.0% Return rate 72% Fixable by listing

Size-Overall70%▅▆▆█▇▆

Really small

Tiny

Smaller than I thought

Quality-Overall7%█▁▁▃▁▅
Weight Heavy4%▁█▅▁▁▁
Material Quality4%▁▁▁▁█▁
Compatibility-Overall4%▁▁▁▁▁█

FAQ

Common Flower Frog questions

Answered from the same tracked data.