Skip to content
57

florist tape

Worth a look

Shows searches that convert (15.2% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 19Growth 31Conversion 97Competition 66Returns 97Price range 0Avg price 12Brand share 85Review moat 88Quality gap 67

Conversion

Incredible15.2%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Review moat

Great239.5

avg incumbent reviews — the moat a new listing must climb

Brand share

Great50%

top-5 brand share — no brand owns this niche

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+4.5%

90-day search growth — must beat 0% to launch

Market size

Bad£75K

£75K/yr · 112K searches

Avg price

Bad£4.40

avg listing price — sweet spot $15–$100

Price range

Bad£1.98–£8.06

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, florist tape is a £75K/yr Amazon United Kingdom market (112K searches/yr). The top 5 brands hold 50% of demand. Verdict: Worth a look — 57/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

florist tape market data

Units sold / yr
15K–20K
avg 500–750/product
Revenue / yr
£66K–£88K
units × avg price
Conversion rate
15.2%
Avg BSR
#167
Page quality
0%
Prime
96%
Sponsored
93%
Out of stock
6.9%
Avg brand age
31 months
Avg seller age
178 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

26 rising

Sellers

35

Top-5 brand share

50%

Top 20: 95%

Top-5 click share

45%

Top 20: 94%

Open market

43%

  • XFentech14%
  • Nakalixir12%
  • nuoshen9%
  • LTMMC8%
  • YHTCC7%
  • Ziyuhao7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +4.5% search growth over the last 90 days.
3K2KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top florist tape search terms

  • florist tape38K/yr
  • floral tape27K/yr
  • flower tape13K/yr
  • floristry tape8K/yr
  • florist tape green6K/yr
  • green florist tape5K/yr
  • green floral tape4K/yr
  • floral tape green4K/yr
  • florist tape green sticky3K/yr
  • florists tape3K/yr
All search terms

Top florist tape products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£3K8%£6K12%£9K16%£12K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about florist tape

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“are very good quality paper covered wire”

Adhesion/Stickiness15%

“Sticks well”

Color12%

“Colours are nice”

Value For Money12%

“Good Value”

Advertised Vs Actual Product12%

“Does the job”

Ease Of Use10%

“Easy to use”

Strength3%

“Strong and easy to use”

Size-Overall2%

“Fit for purpose”

Storage Capacity1%

“The carry case is nice to keep everything together”

Efficiency1%

“Works well”

What buyers complain about

Adhesion/Stickiness45%

“Con - no adhesive at all”

Quality-Overall9%

“Cheap quality, wire cutters unsafe”

Strength6%

“Doesn't hold well”

Value For Money6%

“Poor value”

Thickness5%

“will do for this floral wire as its thin”

Ease Of Use3%

“These were a little difficult for me to use at first”

Stretchability/Expandability/Elasticity2%

“no sticky when stretched cis it doesn't stretch”

Material Quality2%

“cheap material”

Top return reasons

Adhesion/Stickiness57%
Quality-Overall10%
Color6%
Thickness4%
Advertised Vs Actual Product4%
Functionality-Overall4%
Size-Overall3%
Thin3%
Strength2%
Stain Resistance1%

Common questions

Is florist tape profitable to sell on Amazon United Kingdom?
The niche generates £75K/yr across 28 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is +4.5%. Flapen's verdict: Worth a look (57/100).
How competitive is the florist tape niche?
26 brands and 35 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in florist tape?
Top complaints mined from reviews: Adhesion/Stickiness, Quality-Overall, Strength. The return rate is 0.5%.
When does demand for florist tape peak?
Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the florist tape niche?
Listings span £1.98–£8.06; the average listing price is £4.40 (sweet spot $15–$100). The average incumbent carries 240 reviews — the moat a new listing must climb.