Floor Mattress
Floor Mattress shows a fragmented shelf (top 5 take 26% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 14% of 5,777 Home & Garden niches · +11 vs the category median of 51
Is Floor Mattress profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Floor Mattress is a £484K/yr Amazon United Kingdom market (939K searches/yr). The top 5 brands hold 51% of demand. Verdict: Worth a look — 62/100.
Floor Mattress: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +10.8% over the last 90 days and 0.8% of searches end in a purchase.
£484K
revenue / yr
Who owns the niche?
The top 5 brands hold 51% of demand, so 49% of the market is open.
49%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 86 products
Top Floor Mattress products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Vesgantti Folding Mattress Small Single 10CM Gel Memory Foam Foldable Mattress Tri-fold for Travel Camping Guest Bed - 100-Night Trial CertiPUR-US Certified
- Price
- £49.22
- Rating
- 4.6/5
- Reviews
- 420
- Age
- 2y ago
Foldable Folding Mattress Single Tri-fold Memory Foam Mattress 75x190x10cm
- Price
- £46.80
- Rating
- 4.5/5
- Reviews
- 298
- Age
- 1y ago
Gwydre Tri-fold 190 * 90 * 10 Single Memory Foam Mattress
- Price
- £51.42
- Rating
- 4.5/5
- Reviews
- 274
- Age
- 1y ago
Twirest Folding Mattress Double Foldable Memory Foam Mattress With Portable Pillow Guest Washable Cover Easy Storage for Camping Caravans Guest(135x190x15cm)
- Price
- £68.35
- Rating
- 4.5/5
- Reviews
- 182
- Age
- 6mo ago
Meulbaty Single Size Futon Mattress - Extra Thick Foldable Japanese Floor Mattress - Memory Foam Sleeping Pad for Adults - Tatami Mat Suitable for Camping & Guest- Black
- Price
- £36.83
- Rating
- 4.2/5
- Reviews
- 102
- Age
- 2y ago
Trending
90-day click momentumTwirest Folding Mattress Double Foldable Memory Foam Mattress With Portable Pillow Guest Washable Cover Easy Storage for Camping Caravans Guest(135x190x15cm)
- Price
- £68.35
- Rating
- 4.5/5
- Reviews
- 182
- Age
- 6mo ago
Kiseely Japanese Futon Mattress Foldable Tatami Mat Portable Dormitory Sleeping Pad With Bag & Strap Floor Thicken Sleeping Roll up Camping Mattress (Black VB1 90X200cm)
- Price
- £56.61
- Rating
- 4.8/5
- Reviews
- 15
- Age
- 1y ago
TeQsli Folding Mattress 10cm Small Single Foldable Mattress Memory Foam with Removable Washable Cover for Guest Sofa Bed Camping Travel (75x190x10cm)
- Price
- £40.10
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago
Vesgantti Folding Mattress Small Single 75x190cm 10CM Gel Memory Foam Foldable Mattress Tri-fold for Travel Camping Guest Bed
- Price
- £51.65
- Rating
- 4.8/5
- Reviews
- 63
- Age
- 9mo ago
Doubleslee Foldable Mattress Double 4ft6 6 Inch Folding Double Bed Mattress Memory Foam 3 Fold Easy Storage With Washable Cover for Travel Camping Caravans Guest Bed (135x190x15cm)
- Price
- £74.44
- Rating
- 4.4/5
- Reviews
- 79
- Age
- 1y ago
Newest
by launch dateTeQsli Folding Mattress 10cm Small Single Foldable Mattress Memory Foam with Removable Washable Cover for Guest Sofa Bed Camping Travel (75x190x10cm)
- Price
- £40.10
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago
Twirest Folding Mattress Double Foldable Memory Foam Mattress With Portable Pillow Guest Washable Cover Easy Storage for Camping Caravans Guest(135x190x15cm)
- Price
- £68.35
- Rating
- 4.5/5
- Reviews
- 182
- Age
- 6mo ago
Single Foldable Gel Memory Foam Floor Mattress Roll Up Topper Pad Portable Guest Bed for Camping Camper Van & Home Comes With Pillow and Carrying Bag White 190x75x7.5cm
- Price
- £44.51
- Rating
- 4.4/5
- Reviews
- 31
- Age
- 8mo ago
Vesgantti Folding Mattress Small Single 75x190cm 10CM Gel Memory Foam Foldable Mattress Tri-fold for Travel Camping Guest Bed
- Price
- £51.65
- Rating
- 4.8/5
- Reviews
- 63
- Age
- 9mo ago
Vesgantti Folding Mattress Double 135x190cm 15CM Gel Memory Foam Foldable Mattress Tri-fold for Travel Camping Guest Bed
- Price
- £92.46
- Rating
- 4.8/5
- Reviews
- 63
- Age
- 9mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
Brands
39 rising
Sellers
60
Top-5 brand share
51%
Top 20: 91%
Top-5 click share
26%
Top 20: 61%
Open market
43%
- Vesgantti17%
- MAXYOYO10%
- Autsel8%
- Gwydre8%
- Jamdok7%
- Twirest6%
Floor Mattress demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Floor Mattress search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- foldable mattress175K/yr
- floor mattress150K/yr
- folding mattress126K/yr
- futon mattress117K/yr
- folding mattress single52K/yr
- roll up mattress42K/yr
- folding mattress double40K/yr
- japanese floor mattress32K/yr
- foldable mattress double30K/yr
- foldable mattress single27K/yr
What reviews say buyers love and hate about Floor Mattress
What buyers mention most, as a share of all reviews.
What buyers love
82% of reviews“Extremely comfortable”
“Good quality, arrived very quickly, very happy with purchase”
“Good value”
“The foam is nice”
“Easy storage”
What buyers complain about
62% of reviews“not as thick as it looks”
“Disappointing Quality – Not What I Expected”
“Quite smaller”
“not that comfy for a big geezer like me”
“Not as described”
Floor Mattress return rate & reasons
Why buyers send it back, as a share of all return requests.
2.5%
Return rate
42%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Floor Mattress questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
