Floating Candles

Shoppers searched for this 150K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £125K a year.

Searches, last 12 months

150K

Growth, 90 days vs prior 90

-8.5%

Conversion, latest week

8.8%

Market size, estimated

£125Ka year

Peak month

October5.9× the quietest month

Top search term

floating candles128K searches a year

Listings sell for £9.50 on average, from £3.81 to £19.22. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £9.50 that is £2K to £5K a year per listing.

Average price

£9.50under the $15 to $100 sweet spot

Price range

£3.81–£19.22

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

£2K–£5K

Returns

2.6%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.1% of listings are out of stock. The average listing ranks #485 within Candles & Holders. It carries 1,467 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

20.1%

Average rank

#485in Candles & Holders

Average rating

4.27 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,467per listing

Listings tracked

24

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months