flea killer
Worth a lookShows beatable incumbent ratings (3.8★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Returns
Great1.1%return rate — above 5% kills the launch gate
Growth
Great+99.0%90-day search growth — must beat 0% to launch
Review moat
Great397.3avg incumbent reviews — the moat a new listing must climb
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Brand share
Great60%top-5 brand share — no brand owns this niche
Avg price
Good£14.91avg listing price — sweet spot $15–$100
Price range
Good£8.30–£24.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Market size
Okay£177K£177K/yr · 149K searches
According to Flapen's Amazon United Kingdom niche tracking, flea killer is a £177K/yr Amazon United Kingdom market (149K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Jul–Aug–Sep. Verdict: Worth a look — 72/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
flea killer market data
- Units sold / yr
- 13K–15K
- avg 500–750/product
- Revenue / yr
- £186K–£224K
- units × avg price
- Conversion rate
- 8.0%
- Avg BSR
- #195
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 20.4%
- Avg brand age
- 29 months
- Avg seller age
- 178 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
22 falling
Sellers
56
Top-5 brand share
60%
Top 20: 98%
Top-5 click share
54%
Top 20: 89%
Open market
34%
- Fly-Bye19%
- flintronic13%
- Zero In10%
- AMFUN9%
- GOUSHY8%
- Konesky6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +99.0% search growth over the last 90 days.Peak months: Jul, Aug, Sep · busiest ÷ quietest = 6.0×
Top flea killer search terms
- flea trap57K/yr
- flea traps for home35K/yr
- flea traps19K/yr
- flea lamp10K/yr
- flea lamp traps for home8K/yr
- flea catcher8K/yr
- flea light trap6K/yr
- flea traps for home indoor5K/yr
Top flea killer products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Fly-Bye Flea Trap Kit with Unique Green Light 2 Flea Traps with 12 Non-Toxic Sticky Pads Unscented Flea Killer for Home No Spray or Flea Bomb Needed - Green Light and Heat Irresistible To Fleas
Fly-Bye£23.504.4★2,191 rev
Flintronic Flea Traps for Home Flea Light Trap flea Lamp trap for Home Fleas Catcher Non-Toxic Natural Light Odorless with light Bulbs*4 Glue Discs*12 for home Carpets Bedding 2 Pack
flintronic£16.993.8★244 rev
Zero In Flea Killer - Continuous Flea Control with 7-Watt Heat Flea Lamp - Safe Chemical-Free & Covers 10-Metre Radius - Breaks Flea Life Cycle - Flea Traps for Home & Indoor Use
Zero In£8.303.6★7,109 rev
GOUSHY Flea Traps with 5 Non-Toxic Sticky Pads Unscented Flea Killer for Home Effective Against Fleas Cockroach Moth Ticks Bed Bugs White
GOUSHY£14.184.9★19 rev
AMFUN 2 Pack Flea Traps for Home Fleaing Light Traped Fleaed Lamp Traps for Home Flea Catcher Fleas Killer with 4 Modes Odorless with 12 Sticky Pads 2*Hook 2 Power Cable for Carpets Bedding
AMFUN£13.633.9★78 rev
Newest
by launch dateGOUSHY Flea Traps with 5 Non-Toxic Sticky Pads Unscented Flea Killer for Home Effective Against Fleas Cockroach Moth Ticks Bed Bugs White
GOUSHY£14.1819 rev
Flea Trap Electric Dome Flea Lamp Trap with 4 Light Modes Indoor Outdoor Non Toxic Fleas Trapping Lamp Insect Traps with 5 Sticky Paper Pads for Bedroom Living Room Kitchen Battery/USB Powered
Zankeox£10.7618 rev
1Pcs Flea Traps for Home Flea Traps Kit Includes 5 Replacement Glue Disks Odorless Fleaed Lamp Traps for Home Carpets Bedding Pet Safe
XUZIE£11.933 rev
Zankeox Flea Traps 2 Pack Electric Dome Fleas Trap with 10pcs Sticky Pads Fleas Lamp Traps Natural Flea Catcher Light Kit with 4 Light Bulbs for Home Odorless Non-Toxic Safe for Indoor Outdoor Use
Zankeox£19.7820 rev
Flea Trap Includes 5 Replacement Glue Disks Cockroach Traps Pest Control Effective Against Fleas Cockroach Moth Ticks Bed Bugs Ants & Insects
GOUSHY£14.246 rev
Trending
90-day click momentum1Pcs Flea Traps for Home Flea Traps Kit Includes 5 Replacement Glue Disks Odorless Fleaed Lamp Traps for Home Carpets Bedding Pet Safe
XUZIE£11.933.4★
Flea Trap for Home 4 Mode USB Flea Light Trap with Sticky Pads
Marstey£10.344.6★
GOUSHY Flea Traps with 5 Non-Toxic Sticky Pads Unscented Flea Killer for Home Effective Against Fleas Cockroach Moth Ticks Bed Bugs White
GOUSHY£14.184.9★
Viitech Flea Trap with 5 Sticky Pads 4 LED Light Modes Electric Fleas Traps for Home USB Powered Safe Sticky Fleas Lamp Traps for Home for Flies Moths and Mosquitoes Control
Viitech£11.483.4★
Flea Traps for Home Flea Light Trap with 5 Non-Toxic Sticky Flea Pads Flea Lamp Traps Catcher No Spray or Bomb Needed Fleas Treatment for Home Carpets Bedding
Elyrau£11.300.0★
What buyers say about flea killer
What buyers praise and complain about, mined from review topics.What buyers love
“Also works against other household pests including pet fleas so useful for pet owners too”
“Works as it should”
“Good product and very good service from the seller”
“Great value”
“Easy and effective”
“Easy to set up”
“Did the job well”
“Smells ok”
“Fine spray”
“Its ultra stick”
What buyers complain about
“Traps don't work”
“Not effective”
“Very disappointing and it was expensive”
“Total Garbage”
“Sadly didn't work despite using several times”
“The sticky pads are sticky”
“it literally has no smell or texture”
“Flimsy and broke within a week”
“Doesn't even heat up”
“The sticky part didn't fit properly”
Top return reasons
Common questions
- Is flea killer profitable to sell on Amazon United Kingdom?
- The niche generates £177K/yr across 30 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is +99.0%. Flapen's verdict: Worth a look (72/100).
- How competitive is the flea killer niche?
- 22 brands and 56 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 60% of demand.
- What do buyers complain about in flea killer?
- Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Value For Money. The return rate is 1.1%.
- When does demand for flea killer peak?
- Demand peaks in Jul–Aug–Sep; the busiest month runs 6.0× the quietest.
- What does it cost to enter the flea killer niche?
- Listings span £8.30–£24.07; the average listing price is £14.91 (sweet spot $15–$100). The average incumbent carries 397 reviews — the moat a new listing must climb.