Filter Kettle

Shoppers searched for this 215K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved -27.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £450K a year.

Searches, last 12 months

215K

Growth, 90 days vs prior 90

-27.1%

Conversion, latest week

5.8%

Market size, estimated

£450Ka year

Peak month

November1.7× the quietest month

Top search term

brita kettle42K searches a year

Listings sell for £36.04 on average, from £21.26 to £58.89. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 2,500 to 3,000 of them. At £36.04 that is £90K to £108K a year per listing.

Average price

£36.04inside the $15 to $100 sweet spot

Price range

£21.26–£58.89

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

2,500–3,000

Revenue per listing a year

£90K–£108K

Returns

3.2%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #23 within Small Kitchen Appliances. It carries 10,158 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#23in Small Kitchen Appliances

Average rating

4.35 starsAmazon United Kingdom average 4.36 stars

Average reviews

10,158per listing

Listings tracked

6

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

45 months