fillable baubles
Skip itPrices mostly outside the sweet spot ($4.35–$12.15) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great339.15avg incumbent reviews — the moat a new listing must climb
Brand share
Great60%top-5 brand share — no brand owns this niche
Returns
Good2.7%return rate — above 5% kills the launch gate
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Avg price
Bad£8.02avg listing price — sweet spot $15–$100
Growth
Bad-26.4%90-day search growth — must beat 0% to launch
Market size
Bad£11K£11K/yr · 51K searches
Price range
Bad£4.35–£12.15cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, fillable baubles is a £11K/yr Amazon United Kingdom market (51K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
fillable baubles market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- £20K–£24K
- units × avg price
- Conversion rate
- 2.8%
- Avg BSR
- #308
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 62%
- Out of stock
- 42.1%
- Avg brand age
- 37 months
- Avg seller age
- 235 days
Competition & brand share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
21
Top-5 brand share
60%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
34%
- YIAJIA15%
- PROFIKLA15%
- sinyea11%
- DAWRIS10%
- himaly8%
- JEUIHAU7%
Demand & seasonality
Weekly Amazon search volume, last 86 weeks — -26.4% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 71.1×
Top fillable baubles search terms
- fillable baubles29K/yr
- plastic baubles8K/yr
- plastic baubles to fill6K/yr
- empty baubles to fill8K/yr
Top fillable baubles products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
20Pcs Clear Baubles to Fill Personalized Fillable Baubles Make Your Own DIY Plastic Christmas Tree Decorations Balls Plastic Bauble to Fill for Christmas Tree Decorations (6cm)
YIAJIA£5.944.2★39 rev
30 PCS 8cm 6cm 5cm Clear Fillable Christmas Baubles Personalized Christmas Tree Decorations DIY Clear Plastic Baubles Make Your Own Baubles
PROFIKLA£8.164.4★147 rev
Clear Fillable Christmas Baubles 20 PCS 5cm Hanging Ornament Balls
sinyea£5.254.2★158 rev
DAWRIS 40Pcs Clear Plastic Fillable Baubles 3/4/5/6cm Glass Christmas Tree Decorations
DAWRIS£7.324.4★38 rev
himaly 20Pcs 8cm Christmas Clear Baubles Empty Plastic Baubles to Fill
himaly£8.074.3★3,184 rev
Newest
by launch date
ULTECHNOVO 100 pcs Clear Vending Machine Shells 32mm Transparent Plastic Fillable Balls for Toys & Crafts 1.2 Inch Mini Shells for Easter Egg Hunt Party Favours & Prizes Round
ULTECHNOVO£9.431 rev
XIMISHOP 24PCS Christmas Clear Fillable Baubles6CM Clear Plastic Baubles to Fill Christmas DIY Plastic Fillable Ball for Xmas Tree Decorations Craft Ornament Make Your Own Bauble
XIMISHOP£6.9716 rev
20Pcs Clear Baubles to Fill Personalized Fillable Baubles Make Your Own DIY Plastic Christmas Tree Decorations Balls Plastic Bauble to Fill for Christmas Tree Decorations (6cm)
YIAJIA£5.9439 rev
Clear Fillable Christmas Baubles 20 PCS 5cm Hanging Ornament Balls
sinyea£5.25158 rev
THE TWIDDLERS 15 Pack Christmas Fillable Clear Plastic Baubles 6cm / 2.5 - Xmas Tree Transparent Ornaments to Fill & Design DIY Craft
THE TWIDDLERS£11.09667 rev
Trending
90-day click momentumULTECHNOVO 100 pcs Clear Vending Machine Shells 32mm Transparent Plastic Fillable Balls for Toys & Crafts 1.2 Inch Mini Shells for Easter Egg Hunt Party Favours & Prizes Round
ULTECHNOVO£9.433.0★
Holibanna Christmas Booze Balls Silver Christmas Ornaments Balls Plastic Clear Bauble Ball Fillable Round Balls Christmas Tree Decorations For DIY Craft Xmas Party 250ml 10Pcs
Holibanna£8.610.0★
Create Christmas Plastic Clear Fillable Baubles 4 Pieces 8cm Craft Decoration Holidays Tree Hanging Seasonal Ornaments
Papermania£4.355.0★
JEUIHAU 50 Pcs 6cm Clear Plastic Baubles to Fill Transparent Ball Sphere Ornaments DIY Christmas Decorative Baubles for Christmas Party and Wedding
JEUIHAU£12.153.9★
54 Pcs Christmas Baubles Balls Clear Iridescent Ornaments Christmas Tree Balls Decor Hanging Baubles s Ornaments Holiday Wedding Party Decor (mixed Style)
STOBOK£10.724.3★
What buyers say about fillable baubles
What buyers praise and complain about, mined from review topics.What buyers love
“easy to use”
“value for money”
What buyers complain about
“I put on my own ribbon as the string is quite thin”
“Small”
Top return reasons
Common questions
- Is fillable baubles profitable to sell on Amazon United Kingdom?
- The niche generates £11K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -26.4%. Flapen's verdict: Skip it (39/100).
- How competitive is the fillable baubles niche?
- 13 brands and 21 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 60% of demand.
- What do buyers complain about in fillable baubles?
- Top complaints mined from reviews: Thickness, Size-Overall. The return rate is 2.7%.
- When does demand for fillable baubles peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 71.1× the quietest.
- What does it cost to enter the fillable baubles niche?
- Listings span £4.35–£12.15; the average listing price is £8.02 (sweet spot $15–$100). The average incumbent carries 339 reviews — the moat a new listing must climb.