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Festival Party Decorations

Maybe

Search demand grew +323.9% this quarter. But shoppers spend only $19K a year here, so Festival Party Decorations is a Maybe.

Flapen Score
63
63 / 100
Top 12% of 5,777 Home & Garden niches · +12 vs the category median of 51
Market size
£19K/yr42K searches / yr
90-day growth
+323.9%search demand this quarter
Competition
41%top-5 click share · 36 brands · 53 sellers

Flapen Score

Festival Party Decorations against its category

The dotted line is the Home & Garden average. Past it, Festival Party Decorations is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Festival Party Decorations market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Festival Party Decorations 42K times last year and spent an estimated £19K. The top 5 brands take 44% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

5.5% of searches ended in a purchase last week.

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +323.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £19K a year.

Searches, last 12 months
42K
Growth, 90 days vs prior 90
+323.9%
Conversion, latest week
5.5%
Market size, estimated
£19Ka year
Peak month
July24.4× the quietest month
Top search term
festival decorations18K searches a year

02 · Price

A sale here is worth £8.05.

Listings sell for £8.05 on average, from £2.07 to £26.53. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £8.05 that is £0 to £805 a year per listing.

Average price
£8.05under the $15 to $100 sweet spot
Price range
£2.07–£26.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£805
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #247 within Party Supplies. It carries 1,439 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
93%
Out of stock, average day
5.5%
Average rank
#247in Party Supplies
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,439per listing
Listings tracked
40

04 · Newcomers

Amazon counts 1 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
31 months

Products

Top Festival Party Decorations products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

£0£558£1K£2K£2K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

36 falling

Sellers

53

Top-5 brand share

44%

Top 20: 87%

Top-5 click share

41%

Top 20: 83%

Open market

50%

  • ZERODECO13%
  • EDATOFLY10%
  • KoMico9%
  • Spirit of Air6%
  • Naler6%
  • Irunfast5%

Demand

Festival Party Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 24.4×

Search terms

Top Festival Party Decorations search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • festival decorations18K/yr
  • festival party decorations12K/yr
  • festival decorations outdoor party8K/yr
  • festival party4K/yr

Reviews and returns

What reviews say buyers love and hate about Festival Party Decorations

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall20%+0.09

Threw then in the bin today bad quality they are shredding

Cheap

Bad quality

Size-Overall13%−0.04

Small

Not fit for purpose

Connectors too big

Durability9%−0.07

started to fray after a couple of days

Not expecting it to last long

Frayed within week

Brightness/Shine/Glow8%−0.09

When you initially activate them they are not very bright

Very please wish I could make it less bright

Light isn't very bright at all

Color7%+0.52

purple ones aren't as bright as the other colours

All red apart from two of them

Not as many colours as expected

Love

Value For Money23%+2.94

Good Value

Worth the money

Excellent value

Quality-Overall17%+0.09

Good well made product

Excellent product

Perfect and amazing variety

Brightness/Shine/Glow13%−0.09

Lights are brilliant

The lights are bright enough to be noticeable

Bright and easy to set up

Color9%+0.52

Colours are bright

Lovely colour

Lovely vibrant array of colours

Fun/Entertainment Experience7%

Really fun for childrens parties

Great fun especially for kids

Good fun

Return

0.8% Return rate 33% Fixable by listing

Size-Overall18%▄▆▇▆██

Small

Not fit for purpose

Connectors too big

Quality-Overall16%▅▄▅▆▃█

Threw then in the bin today bad quality they are shredding

Cheap

Bad quality

Functionality-Overall10%█▆▅▂▅▃
Defective Material/Parts7%▅▇▇▃█▄
Remote Control6%█▃▆▅▂▃

Faulty remote

Had to return as remote did not work

Remote didnt work

FAQ

Common Festival Party Decorations questions

Answered from the same tracked data.