Feather Pillows

Shoppers searched for this 635K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £872K a year.

Searches, last 12 months

635K

Growth, 90 days vs prior 90

-21.9%

Conversion, latest week

6.0%

Market size, estimated

£872Ka year

Peak month

October1.7× the quietest month

Top search term

feather pillows203K searches a year

Listings sell for £22.94 on average, from £10.90 to £43.74. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At £22.94 that is £17K to £23K a year per listing.

Average price

£22.94inside the $15 to $100 sweet spot

Price range

£10.90–£43.74

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

750–1,000

Revenue per listing a year

£17K–£23K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

97% of listings pay for placement with sponsored ads. 43% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #130 within Home Textiles. It carries 1,105 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

43%

Out of stock, average day

4.9%

Average rank

#130in Home Textiles

Average rating

4.24 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,105per listing

Listings tracked

37

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

57 months