fat ball feeder
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good764.44avg incumbent reviews — the moat a new listing must climb
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Good74%top-5 brand share — brands hold most of the demand
Growth
Okay+11.0%90-day search growth — must beat 0% to launch
Market size
Okay£160K£160K/yr · 200K searches
Avg price
Bad£7.66avg listing price — sweet spot $15–$100
Price range
Bad£2.42–£15.56cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, fat ball feeder is a £160K/yr Amazon United Kingdom market (200K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Jan–Feb–May. Verdict: Worth a look — 56/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
fat ball feeder market data
- Units sold / yr
- 20K–25K
- avg 500–750/product
- Revenue / yr
- £153K–£192K
- units × avg price
- Conversion rate
- 10.4%
- Avg BSR
- #191
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 76%
- Out of stock
- 11.9%
- Avg brand age
- 40 months
- Avg seller age
- 185 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
23 falling
Sellers
80
Top-5 brand share
74%
Top 20: 98%
Top-5 click share
48%
Top 20: 87%
Open market
23%
- Supa27%
- Green Jem16%
- OakDale Products13%
- Jacobi Jayne9%
- Peckish8%
- Gardman4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +11.0% search growth over the last 90 days.Peak months: Jan, Feb, May · busiest ÷ quietest = 4.7×
Top fat ball feeder search terms
- fat ball feeder91K/yr
- fat ball feeders hanging20K/yr
- suet ball feeder13K/yr
- fatball bird feeder12K/yr
- fat ball bird feeder10K/yr
- bird fat ball feeder10K/yr
- fat ball holder8K/yr
- fat ball feeders6K/yr
- bird feeders fat balls6K/yr
- fat balls feeder5K/yr
Top fat ball feeder products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Supa 9 inch Wild Bird Fat Ball Feeder Holds 4 Standard Fat Balls
Supa£3.904.5★187 rev
Supa Fat Ball Feeder & Tray Is Designed To Hold Both Netted And Un-netted Fat Balls. The Tray Acts Both As A Feeding Station And Also Stops Food From Falling On To The Ground Thus Discourages Vermin
Supa£6.434.5★3,213 rev
Green Jem BF16 Dome Caged Fat Ball Wild Bird Feeder Designed To Deter Squirrels And Also Larger Garden Birds Such As Pigeons And Doves. Hammertone
Green Jem£6.924.1★793 rev
Oakdale Donut Fat Ball Bird Feeder | Unique Donut Shape For Fatballs | Metal Hanging Fatball Feeder | Weather Resistant | Easy Fill & Clean | Wild Garden Birds UK
OakDale Products£7.234.6★242 rev
Green Jem Plastic Fat Ball Wild Bird Feeder Easy to Fill and Clean Attracts Many Species of Garden Birds.
Green Jem£3.593.9★1,342 rev
Newest
by launch date
Hanging Fat Ball Feeder Squirrel Proof Metal Bird Feeder for Wild Birds Heavy Duty Cage Design Holds Multiple Fat Balls Garden Feeding
HowseHold£15.564 rev
Oakdale Classic Fatball Bird Feeder with Protective Dome Heavy Duty Steel Cage for Suet Guards Against Pests Twist & Lift for Easy Cleaning
OakDale Products£7.1135 rev
2 Pcs Fat Ball Feeders Hanging Metal Bird Feeders for Wild Birds
Blunesta£4.0918 rev
Pelle & Sol Bird Feeder - Suet and Fat Ball Feeder for Wild Birds - Compact Iron Design for Bird Feeders Hanging Station - Weather Resistant Squirrel Proof Easy Clean Hang Anywhere Outdoor Feeders
Pelle & Sol£9.24107 rev
Hanging Fat Balls Feeders (Pack of 3) - Galvonised Iron - WEATHERPROOF Bird Feeders for Small Birds Outdoor Garden Suet Feeder for Trees or a Bird Hanging Station
Homebird£14.61148 rev
Trending
90-day click momentumHanging Fat Ball Feeder Squirrel Proof Metal Bird Feeder for Wild Birds Heavy Duty Cage Design Holds Multiple Fat Balls Garden Feeding
HowseHold£15.564.7★
Supa 9 inch Wild Bird Fat Ball Feeder Holds 4 Standard Fat Balls
Supa£3.904.5★
Selections Deluxe Heavy Duty Squirrel Proof Suet Fat Ball Hanging Bird Feeder Cage
Selections£14.134.6★
iBorn Metal Bird Feeders for Fat Ball Bird Feeders For Wild Birds Pack of 1 Energy Fat Ball Holder Hanging Green Color Finish
iBorn£8.264.6★
Redwood Leisure Fatball Bird Feeder Squirrel Proof Feeding Station
Redwood Leisure£6.844.1★
What buyers say about fat ball feeder
What buyers praise and complain about, mined from review topics.What buyers love
“Good value for money”
“Excellent Product”
“My birds love this”
“Excellent strong construction”
“Easy to Use”
“As advertised”
“Attractive easy to fill, hang and clean”
“handy size box”
“appear durable”
“Very attractive”
What buyers complain about
“Not very well made”
“Larger”
“So not as good a price as you think”
“So rock hard the birds wont touch them”
“Many badly broken”
“couldnt get out”
“TOO FLIMSY”
“Doesn't work”
“They are dry”
“this one unfortunately didnt deter squirrels at all”
Top return reasons
Common questions
- Is fat ball feeder profitable to sell on Amazon United Kingdom?
- The niche generates £160K/yr across 34 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +11.0%. Flapen's verdict: Worth a look (56/100).
- How competitive is the fat ball feeder niche?
- 23 brands and 80 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 74% of demand.
- What do buyers complain about in fat ball feeder?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Value For Money. The return rate is 0.1%.
- When does demand for fat ball feeder peak?
- Demand peaks in Jan–Feb–May; the busiest month runs 4.7× the quietest.
- What does it cost to enter the fat ball feeder niche?
- Listings span £2.42–£15.56; the average listing price is £7.66 (sweet spot $15–$100). The average incumbent carries 764 reviews — the moat a new listing must climb.