Fairy Garden

Shoppers searched for this 649K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +79.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £189K a year.

Searches, last 12 months

649K

Growth, 90 days vs prior 90

+79.3%

Conversion, latest week

2.7%

Market size, estimated

£189Ka year

Peak month

May4.9× the quietest month

Top search term

fairy garden accessories150K searches a year

Listings sell for £10.96 on average, from £3.39 to £26.64. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At £10.96 that is £1K to £3K a year per listing.

Average price

£10.96under the $15 to $100 sweet spot

Price range

£3.39–£26.64

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #234 within Garden Décor. It carries 366 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

94%

Out of stock, average day

10.0%

Average rank

#234in Garden Décor

Average rating

4.29 starsAmazon United Kingdom average 4.36 stars

Average reviews

366per listing

Listings tracked

66

19 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

19

Successful launches

0Amazon's first-year sales bar

Average brand age

28 months