Face Fan
MaybeSearch demand grew +851.7% this quarter. But shoppers spend only $38K a year here, so Face Fan is a Maybe.
- Flapen Score
- 60 / 100Top 18% of 5,777 Home & Garden niches · +9 vs the category median of 5160
- Market size
- £38K/yr52K searches / yr
- 90-day growth
- +851.7%search demand this quarter
- Competition
- 45%top-5 click share · 25 brands · 53 sellers
Flapen Score
Face Fan against its category
The dotted line is the Home & Garden average. Past it, Face Fan is stronger. Inside it, weaker.
Market
The Face Fan market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Face Fan 52K times last year and spent an estimated £38K. The top 5 brands take 72% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
5.8% of searches ended in a purchase last week.
Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +851.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £38K a year.
- Searches, last 12 months
- 52K
- Growth, 90 days vs prior 90
- +851.7%
- Conversion, latest week
- 5.8%
- Market size, estimated
- £38Ka year
- Peak month
- July15.4× the quietest month
- Top search term
- face fan46K searches a year
02 · Price
A sale here is worth £12.72.
Listings sell for £12.72 on average, from £5.47 to £19.87. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £12.72 that is £0 to £1K a year per listing.
- Average price
- £12.72under the $15 to $100 sweet spot
- Price range
- £5.47–£19.87
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #164 within Heating, Cooling & Air Quality. It carries 3,179 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 4.8%
- Average rank
- #164in Heating, Cooling & Air Quality
- Average rating
- 4.39 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,179per listing
- Listings tracked
- 33
04 · Newcomers
Amazon counts 12 of last year's 12 launches as successful.
12 products launched here in the last 12 months. Amazon counts 12 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 12Amazon's first-year sales bar
- Average brand age
- 22 months
Products
Top Face Fan products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Bearwind Portable Handheld Turbo Fan - 5 Gear High Speed 4000mAh Rechargeable Mini Personal Hand Fan Blow Cold Air Battery Operated Travel Essentials Holiday Gifts for Women Men (Black)
- Price
- £19.10
- Rating
- 4.6/5
- Reviews
- 3,065
- Age
- 7mo ago

TUNISE Handheld Fan Rechargeable Portable Fan with 4000mAh Hand Fan with LED Display 180 Adjustable 6 Speed Travel Fan & Power Bank for Home Office Bedroom Outdoor
- Price
- £12.66
- Rating
- 4.3/5
- Reviews
- 13,951
- Age
- 1y ago

Jsdoin Hand Held Fan Portable Handheld USB Rechargeable Fans with 5 Speeds Battery Operated Mini Fan Foldable Desk Desktop Fans with LED Display for Home Office Bedroom Outdoor Travel (DarkBlue)
- Price
- £15.05
- Rating
- 4.4/5
- Reviews
- 16,075
- Age
- 6y ago
![Aecooly Mighty Handheld Fan Powerful Portable Fan USB Rechargeable [10H Max Cooling Time] Mini Personal Battery Powered Pocket for Travel Summer Gifts for Women Girls -Beige](https://m.media-amazon.com/images/I/31ZVJu3DQgL.jpg)
Aecooly Mighty Handheld Fan Powerful Portable Fan USB Rechargeable [10H Max Cooling Time] Mini Personal Battery Powered Pocket for Travel Summer Gifts for Women Girls -Beige
- Price
- £11.74
- Rating
- 4.6/5
- Reviews
- 1,048
- Age
- 7mo ago

Aecooly Mighty Handheld Portable Fan USB Rechargeable Mini Personal 5 Speeds Wind 20H Max Cooling 3 Flexible Modes Foldable Fan with Battery Level LED Display Travel Essentials Gifts for Women-Beige
- Price
- £12.79
- Rating
- 4.6/5
- Reviews
- 923
- Age
- 7mo ago
Trending
90-day click momentum
Mini Handheld Fan with Space Aluminum Body 4 Ultra High Speed Portable Fan
- Price
- £11.91
- Rating
- 4.5/5
- Reviews
- 434
- Age
- 2y ago

Bearwind Portable Handheld Turbo Fan 5-Speed High Airflow 4000mAh Battery
- Price
- £19.87
- Rating
- 4.6/5
- Reviews
- 3,065
- Age
- 7mo ago

LIVIVO Retractable Neck Fan - 1600mAh Rechargeable Portable Neck Fan with 3 Speeds Hands-Free Wearable Fan 360 Airflow Foldable Design & Upto 5Hr Battery for Travel Festivals Walking Gym
- Price
- £14.89
- Rating
- 3.9/5
- Reviews
- 68
- Age
- 2mo ago

Diveblues Turbo Portable Handheld Fan 100 Speed Stepless High Speed Hand Held Fan 12H Cooling Rechargeable Mini Fan 180 Foldable Neck & Desk Fan LED Display Travel Essentials Gifts
- Price
- £15.37
- Rating
- 4.7/5
- Reviews
- 2,674
- Age
- 6mo ago

Portable Handheld Fan and Desk Fan with Power Bank Portable Rechargeable Cooling for Travel Essentials and Camping Essentials Gifts for Women for Home Office Indoor and Outdoor Use.
- Price
- £19.52
- Rating
- 4.1/5
- Reviews
- 109
- Age
- 4mo ago
Newest
by launch date
LIVIVO Retractable Neck Fan - 1600mAh Rechargeable Portable Neck Fan with 3 Speeds Hands-Free Wearable Fan 360 Airflow Foldable Design & Upto 5Hr Battery for Travel Festivals Walking Gym
- Price
- £14.89
- Rating
- 3.9/5
- Reviews
- 68
- Age
- 2mo ago

Portable Handheld Fan and Desk Fan with Power Bank Portable Rechargeable Cooling for Travel Essentials and Camping Essentials Gifts for Women for Home Office Indoor and Outdoor Use.
- Price
- £19.52
- Rating
- 4.1/5
- Reviews
- 109
- Age
- 4mo ago

Diveblues Turbo Portable Handheld Fan 100 Speed Stepless High Speed Hand Held Fan 12H Cooling Rechargeable Mini Fan 180 Foldable Neck & Desk Fan LED Display Travel Essentials Gifts
- Price
- £15.22
- Rating
- 4.7/5
- Reviews
- 2,674
- Age
- 6mo ago

Diveblues Turbo Portable Handheld Fan 100 Speed Stepless High Speed Hand Held Fan 12H Cooling Rechargeable Mini Fan 180 Foldable Neck & Desk Fan LED Display Travel Essentials Gifts
- Price
- £15.37
- Rating
- 4.7/5
- Reviews
- 2,674
- Age
- 6mo ago

Bearwind Portable Handheld Turbo Fan 5-Speed High Airflow 4000mAh Battery
- Price
- £19.87
- Rating
- 4.6/5
- Reviews
- 3,065
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
25 rising
Sellers
53
Top-5 brand share
72%
Top 20: 97%
Top-5 click share
45%
Top 20: 90%
Open market
25%
- Aecooly19%
- Jsdoin17%
- Bearwind13%
- gaiatop12%
- TUNISE10%
- Morelax3%
Demand
Face Fan search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 15.4×
Search terms
Top Face Fan search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- face fan46K/yr
- face fans5K/yr
- face fans for women694/yr
Reviews and returns
What reviews say buyers love and hate about Face Fan
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Does not charge
Did not charge
unable to charge
Breaks easily
broke quickly
Does not last
battery doesn't last long
Bad battery life
Short battery life
Didnt Work
it is not working properly
did not turn on
It's small
size doesn't fit
Its a bit big
Love
Really strong
strong enough to move my hair
Good Strong Fan
Fully charged
Charges up quickly
Doesnt take long to charge
Excellent Product
The build quality feels excellent
the build quality is solid
battery is great
Battery life has been good
Battery lasts ages
Amazing value
not expensive
Fair price
Return
0.5% Return rate 8% Fixable by listing
Didnt Work
it is not working properly
did not turn on
Does not charge
Did not charge
unable to charge
Not strong enough
Flimsy
a bit flimsy
It's small
size doesn't fit
Its a bit big
Breaks easily
broke quickly
Does not last
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Face Fan questions
Answered from the same tracked data.









