Fabric Paint
Fabric Paint shows low returns (0.7%), but a deep review moat (3,312 avg reviews) keeps it on the watch list.
Flapen Score
Top 44% of 5,777 Home & Garden niches · +1 vs the category median of 51
Is Fabric Paint profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Fabric Paint is a £231K/yr Amazon United Kingdom market (463K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 52/100.
Fabric Paint: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +21.4% over the last 90 days and 4.3% of searches end in a purchase.
£231K
revenue / yr
Who owns the niche?
The top 5 brands hold 71% of demand, so 29% of the market is open.
29%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 27 products
Top Fabric Paint products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Colorful Fabric Paint Set for Clothes 12 Colors - Permanent Textile Paint Kit for Shoes Canvas - Non-Toxic Slick Painting Set for Adults Beginner & Artists
- Price
- £7.74
- Rating
- 4.6/5
- Reviews
- 2,133
- Age
- 4y ago
Nicpro 12 Colors Fabric Paint (1oz/30ml) Permanent Soft Fabric Paint Set with Brushes Palette Stencils Non-Toxic Textile Paints for Fabric DIY Crafts T-Shirts Shoes Jeans Bags Art Supplies
- Price
- £10.45
- Rating
- 4.5/5
- Reviews
- 252
- Age
- 11mo ago
Artecho Fabric Paint 8 Colors 20 ml / 0.7 oz Fabric Paint for Clothes Permanent Furniture Upholstery
- Price
- £8.50
- Rating
- 4.4/5
- Reviews
- 225
- Age
- 11mo ago
Shuttle Art Fabric Paint Permanent for Clothes 15 x 12ml Colours Fabric Paints Set with Brushes Palette Stencils Non-Toxic Waterproof Textile Paints for T-Shirt Shoes Bag Jeans
- Price
- £9.93
- Rating
- 4.4/5
- Reviews
- 385
- Age
- 1y ago
Zenacolor Fabric Pens - Set of 40 - Non Toxic Indelible and Permanent Fabric Paint Pens Fine Point Tip - Fine Point Textile Marker Pen
- Price
- £7.69
- Rating
- 4.4/5
- Reviews
- 3,964
- Age
- 2y ago
Trending
90-day click momentum
ARTFLY Fabric Paint 24 Colours x 60 ml Permanent Soft Fabric Paint Set for Clothes Non-Toxic Waterproof Textile Paints for T-Shirts Shoes Jeans Bags DIY Crafts
- Price
- £19.05
- Rating
- 4.9/5
- Reviews
- 50
- Age
- 8mo ago
Nicpro 18 Colors Fabric Paint (2oz/60ml) Permanent Soft Paint Set with Brushes Palette Stencils Non-Toxic Textile Paints for Fabric DIY Crafts T-Shirts Shoes Jeans Bags Furniture Art
- Price
- £12.39
- Rating
- 4.5/5
- Reviews
- 252
- Age
- 11mo ago
APOGO 24 Fabric Pens Permanent for Clothes White T Shirt Design Kit Canvas Tote Bag Pillowcases Plain Cotton Bags Shoes Baby Shower Games and Craft Paint Pens Art Markers for Adults Kids Gift
- Price
- £7.37
- Rating
- 4.5/5
- Reviews
- 2,430
- Age
- 5y ago
ABEIER Fabric Paint Set of 20 colours in Bottles (60ml/2oz) Permanent Textile Paint for Clothes Non-Toxic Fabric Paints for Adults DIY Projects ideal for T-Shirts Jeans Bags Shoes
- Price
- £16.76
- Rating
- 4.6/5
- Reviews
- 20
- Age
- 1y ago
WINSONS Acrylic Paints Set - 24 Colours Fabric Paint for Canvas Ceramic Crafts Fabric Wood Paper Rock Painting - Non Toxic Vibrant Pigments for Beginners Students - Art Supplies (12ml Each)
- Price
- £7.64
- Rating
- 4.7/5
- Reviews
- 193
- Age
- 1y ago
Newest
by launch date
Fabricoat 125ml Fabric Paint for Art Craft & DIY Design Projects - Non-Toxic & Washable - Paint Direct onto Clothes & Textile Fabrics - For Painting on Shoes Tshirt Clothing & Denim (Black)
- Price
- £6.77
- Rating
- 4.2/5
- Reviews
- 73
- Age
- 7mo ago
ARTFLY Fabric Paint 24 Colours x 60 ml Permanent Soft Fabric Paint Set for Clothes Non-Toxic Waterproof Textile Paints for T-Shirts Shoes Jeans Bags DIY Crafts
- Price
- £19.05
- Rating
- 4.9/5
- Reviews
- 50
- Age
- 8mo ago
Roizefar Fabric Paint Set 48 Colors with Metallic Glitter & Neon All-in-One Kit with Brushes & Palette Permanent Textile Paint for Clothes Shoes Bags Shirts Canvas DIY 10 ml Each
- Price
- £15.32
- Rating
- 4.9/5
- Reviews
- 27
- Age
- 8mo ago
Nicpro 12 Colors Fabric Paint (1oz/30ml) Permanent Soft Fabric Paint Set with Brushes Palette Stencils Non-Toxic Textile Paints for Fabric DIY Crafts T-Shirts Shoes Jeans Bags Art Supplies
- Price
- £10.45
- Rating
- 4.5/5
- Reviews
- 252
- Age
- 11mo ago
Nicpro 18 Colors Fabric Paint (2oz/60ml) Permanent Soft Paint Set with Brushes Palette Stencils Non-Toxic Textile Paints for Fabric DIY Crafts T-Shirts Shoes Jeans Bags Furniture Art
- Price
- £12.39
- Rating
- 4.5/5
- Reviews
- 252
- Age
- 11mo ago
Competition: brands, sellers & click share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
Brands
18 falling
Sellers
27
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
55%
Top 20: 92%
Open market
22%
- Colorful26%
- Nicpro15%
- Shuttle Art13%
- Artecho10%
- Fabricoat8%
- Zenacolor6%
Fabric Paint demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Apr, May · busiest ÷ quietest = 1.8×
Top Fabric Paint search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- fabric paint372K/yr
- fabric paints24K/yr
- fabric paint set13K/yr
- permanent fabric paint8K/yr
- fabric paints permanent for clothes7K/yr
- fabric & textile paints8K/yr
- fabric paint for clothes5K/yr
- textile paint6K/yr
- clothes paint5K/yr
- fabric ink5K/yr
What reviews say buyers love and hate about Fabric Paint
What buyers mention most, as a share of all reviews.
What buyers love
84% of reviews“the colours are vibrant”
“Great for garden items”
“Good price”
“Good Quality Paint”
“Easy to use”
What buyers complain about
66% of reviews“the bled so no clear defined lines could be drawn”
“some more vibrant so colour match is terrible”
“I was worried they might run dry before I finished”
“the painting is on the other surface”
“just not the quality I was hoping for”
Fabric Paint return rate & reasons
Why buyers send it back, as a share of all return requests.
0.7%
Return rate
45%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Fabric Paint questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
