Ericaceous Plant Food
FailThe top 5 brands take 100% of clicks, so Ericaceous Plant Food is a Fail.
- Flapen Score
- 42 / 100Ranks 4,560 of 5,777 Home & Garden niches · −9 vs the category median of 5142
- Market size
- £89K/yr53K searches / yr
- 90-day growth
- +49.2%search demand this quarter
- Competition
- 86%top-5 click share · 5 brands · 71 sellers
Flapen Score
Ericaceous Plant Food against its category
The dotted line is the Home & Garden average. Past it, Ericaceous Plant Food is stronger. Inside it, weaker.
Market
The Ericaceous Plant Food market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Ericaceous Plant Food 53K times last year and spent an estimated £89K. All 5 brands take every click. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 42 out of 100, a Fail.
01 · Demand
23.8% of searches ended in a purchase last week.
Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 23.8% of those searches ended in a purchase. Searches in the last 90 days moved +49.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £89K a year.
- Searches, last 12 months
- 53K
- Growth, 90 days vs prior 90
- +49.2%
- Conversion, latest week
- 23.8%
- Market size, estimated
- £89Ka year
- Peak month
- May50.7× the quietest month
- Top search term
- ericaceous plant food36K searches a year
02 · Price
A sale here is worth £6.96.
Listings sell for £6.96 on average, from £4.48 to £13.07. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,000 to 1,250 of them. At £6.96 that is £7K to £9K a year per listing.
- Average price
- £6.96under the $15 to $100 sweet spot
- Price range
- £4.48–£13.07
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £7K–£9K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
22% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #105 within Fertilisers & Plant Food. It carries 754 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 22%
- Prime listings
- 67%
- Out of stock, average day
- 0.0%
- Average rank
- #105in Fertilisers & Plant Food
- Average rating
- 4.59 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 754per listing
- Listings tracked
- 9
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 69 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 69 months
Products
Top Ericaceous Plant Food products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Westland Ericaceous High Performance Liquid Plant Food 1 Litre Green
- Price
- £4.67
- Rating
- 4.6/5
- Reviews
- 558
- Age
- 5y ago

Miracle-Gro 121180 Azelia Camellia & Rhododendron Concentrated Plant Food 800 ml Natural
- Price
- £4.48
- Rating
- 4.6/5
- Reviews
- 1,239
- Age
- 3y ago

Westland Ericaceous Plant Food Granules Jar 900 g Green
- Price
- £6.42
- Rating
- 4.5/5
- Reviews
- 266
- Age
- 5y ago

Miracle Gro Premium Azalea Camellia and Rhododendron Continuous Release Plant Food White
- Price
- £6.84
- Rating
- 4.6/5
- Reviews
- 769
- Age
- 4y ago

Ericaceous Plant Food Feed Fertiliser - Bundle of 900g Continuous Release Plant Feed Granules & 800ml Concentrated Liquid Plant Food. Garden Plants Fertilizer for Azalea Camellia with Card
- Price
- £13.07
- Rating
- 4.6/5
- Reviews
- 50
- Age
- 2y ago
Trending
90-day click momentum
Bronte Ericaceous Plant Food - 1L Bottle of Concentrated Organic Seaweed-Enriched Azalea Camellia & Rhododendron Fertiliser. Pet-Friendly UK Made Boosts Flowering & Growth in Acid-Loving Plants
- Price
- £9.22
- Rating
- 4.7/5
- Reviews
- 32
- Age
- 1y ago

Vitax 6EF1 1 Litre Ericaceous Feed - N/A
- Price
- £6.56
- Rating
- 4.6/5
- Reviews
- 457
- Age
- 9y ago

Westland Sulphate of Iron (Plant Food for Ericaceous Plants) 1.5 kg
- Price
- £5.31
- Rating
- 4.5/5
- Reviews
- 1,108
- Age
- 17y ago

Miracle-Gro 121180 Azelia Camellia & Rhododendron Concentrated Plant Food 800 ml Natural
- Price
- £4.48
- Rating
- 4.6/5
- Reviews
- 1,239
- Age
- 3y ago

Miracle-Gro 16803 Azalea Camellia & Rhododendron Soluble Plant Food 1 kg
- Price
- £6.05
- Rating
- 4.6/5
- Reviews
- 2,305
- Age
- 18y ago
Newest
by launch date
Bronte Ericaceous Plant Food - 1L Bottle of Concentrated Organic Seaweed-Enriched Azalea Camellia & Rhododendron Fertiliser. Pet-Friendly UK Made Boosts Flowering & Growth in Acid-Loving Plants
- Price
- £9.22
- Rating
- 4.7/5
- Reviews
- 32
- Age
- 1y ago

Ericaceous Plant Food Feed Fertiliser - Bundle of 900g Continuous Release Plant Feed Granules & 800ml Concentrated Liquid Plant Food. Garden Plants Fertilizer for Azalea Camellia with Card
- Price
- £13.07
- Rating
- 4.6/5
- Reviews
- 50
- Age
- 2y ago

Miracle-Gro 121180 Azelia Camellia & Rhododendron Concentrated Plant Food 800 ml Natural
- Price
- £4.48
- Rating
- 4.6/5
- Reviews
- 1,239
- Age
- 3y ago

Miracle Gro Premium Azalea Camellia and Rhododendron Continuous Release Plant Food White
- Price
- £6.84
- Rating
- 4.6/5
- Reviews
- 769
- Age
- 4y ago

Westland Ericaceous High Performance Liquid Plant Food 1 Litre Green
- Price
- £4.67
- Rating
- 4.6/5
- Reviews
- 558
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
71
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
86%
Top 20: 100%
Open market
0%
- Westland45%
- Miracle-Gro41%
- Topline8%
- Vitax Ltd4%
- Bronte Heritage Collection3%
Demand
Ericaceous Plant Food search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 50.7×
Search terms
Top Ericaceous Plant Food search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ericaceous plant food36K/yr
- ericaceous feed14K/yr
- ericaceous fertiliser4K/yr
Reviews and returns
What reviews say buyers love and hate about Ericaceous Plant Food
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Careful
Item damaged and leaking
But its not the brand in the photo
Love
it helps my plants
Really does improve the flowers
Plants are happy
Good price
Great value
Reasonable value
Good reliable make
Excellent quality plant food
Excellent product
As advertised
Does what it says
Just as expected
Easy to use
Its worth useing
Easy to use for good gardening results
Return
0.0% Return rate 5% Fixable by listing
Item damaged and leaking
Careful
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ericaceous Plant Food questions
Answered from the same tracked data.









