Ericaceous Compost
FailPrices span $4.67–$11.34, mostly outside the sweet spot, so Ericaceous Compost is a Fail.
- Flapen Score
- 48 / 100Ranks 3,444 of 5,777 Home & Garden niches · −3 vs the category median of 5148
- Market size
- £283K/yr205K searches / yr
- 90-day growth
- +12.2%search demand this quarter
- Competition
- 72%top-5 click share · 10 brands · 44 sellers
Flapen Score
Ericaceous Compost against its category
The dotted line is the Home & Garden average. Past it, Ericaceous Compost is stronger. Inside it, weaker.
Market
The Ericaceous Compost market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Ericaceous Compost 205K times last year and spent an estimated £283K. The top 5 brands take 84% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 48 out of 100, a Fail.
01 · Demand
16.6% of searches ended in a purchase last week.
Shoppers searched for this 205K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.6% of those searches ended in a purchase. Searches in the last 90 days moved +12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £283K a year.
- Searches, last 12 months
- 205K
- Growth, 90 days vs prior 90
- +12.2%
- Conversion, latest week
- 16.6%
- Market size, estimated
- £283Ka year
- Peak month
- April17.8× the quietest month
- Top search term
- ericaceous compost153K searches a year
02 · Price
A sale here is worth £8.31.
Listings sell for £8.31 on average, from £4.67 to £11.34. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At £8.31 that is £17K to £21K a year per listing.
- Average price
- £8.31under the $15 to $100 sweet spot
- Price range
- £4.67–£11.34
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £17K–£21K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
46% of listings pay for placement with sponsored ads. 46% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #103 within Soils, Mulches & Planting Media. It carries 539 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 46%
- Prime listings
- 46%
- Out of stock, average day
- 6.7%
- Average rank
- #103in Soils, Mulches & Planting Media
- Average rating
- 4.57 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 539per listing
- Listings tracked
- 13
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Ericaceous Compost products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Levington PEAT FREE Ericaceous Compost 50 litre compost for acid-loving plants
- Price
- £7.52
- Rating
- 4.6/5
- Reviews
- 588
- Age
- 2y ago
Westland 11400006 Ericaceous Compost Pink
- Price
- £6.33
- Rating
- 4.5/5
- Reviews
- 1,516
- Age
- 6y ago
Miracle-Gro Peat Free Azalea Camellia Rhododendron Ericaceous Potting Compost 10L Bag
- Price
- £6.59
- Rating
- 4.4/5
- Reviews
- 69
- Age
- 2y ago
Pelle & Sol Ericaceous Plant Food | Potting Soil Peat Free Compost | Acidic Compost for Plants Rhododendrons Azalea Camellias Heathers Pieris Blueberry and Cassiope (50L)
- Price
- £9.99
- Rating
- 4.6/5
- Reviews
- 566
- Age
- 9mo ago
GROWMOOR ERICACEOUS COMPOST 60L
- Price
- £8.76
- Rating
- 4.6/5
- Reviews
- 395
- Age
- 6y ago
Trending
90-day click momentum
Laeto Ericaceous Compost 20L Acidic Soil for Outdoor Acid Loving Plants
- Price
- £8.94
- Rating
- 4.6/5
- Reviews
- 644
- Age
- 3y ago
Miracle-Gro Peat Free Azalea Camellia Rhododendron Ericaceous Potting Compost 10L Bag
- Price
- £6.59
- Rating
- 4.4/5
- Reviews
- 69
- Age
- 2y ago
Miracle-Gro 119994 PEAT FREE Premium Azalea Camellia Rhododendron Special Plants Compost 40 Litres Brown
- Price
- £8.94
- Rating
- 4.5/5
- Reviews
- 1,230
- Age
- 5y ago
TerraGrade Ericaceous Compost 50L | Acid Loving Plant Soil for Rhododendrons Azaleas Camellias & Blueberries | Low PH Compost for Vibrant Blooms & Healthy Foliage | Premium Garden & Potting Soil
- Price
- £9.24
- Rating
- 4.8/5
- Reviews
- 52
- Age
- 4mo ago
20 Litres Ericaceous Special Formula Plant Soil Grow Camellia Azalea Rhododendron & Heather (20 Litre)
- Price
- £8.31
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 2y ago
Newest
by launch dateTerraGrade Ericaceous Compost 50L | Acid Loving Plant Soil for Rhododendrons Azaleas Camellias & Blueberries | Low PH Compost for Vibrant Blooms & Healthy Foliage | Premium Garden & Potting Soil
- Price
- £9.24
- Rating
- 4.8/5
- Reviews
- 52
- Age
- 4mo ago
Pelle & Sol Ericaceous Plant Food | Potting Soil Peat Free Compost | Acidic Compost for Plants Rhododendrons Azalea Camellias Heathers Pieris Blueberry and Cassiope (50L)
- Price
- £9.99
- Rating
- 4.6/5
- Reviews
- 566
- Age
- 9mo ago
20 Litres Ericaceous Special Formula Plant Soil Grow Camellia Azalea Rhododendron & Heather (20 Litre)
- Price
- £8.31
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 2y ago
Miracle-Gro Peat Free Azalea Camellia Rhododendron Ericaceous Potting Compost 10L Bag
- Price
- £6.59
- Rating
- 4.4/5
- Reviews
- 69
- Age
- 2y ago
Levington PEAT FREE Ericaceous Compost 50 litre compost for acid-loving plants
- Price
- £7.52
- Rating
- 4.6/5
- Reviews
- 588
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.
Brands
10 rising
Sellers
44
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
10%
- Levington24%
- Westland22%
- Miracle-Gro20%
- Pelle & Sol10%
- GROWMOOR8%
- Green Haven6%
- Open — no brand owns it (4 brands, 10%)
Demand
Ericaceous Compost search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May · busiest ÷ quietest = 17.8×
Search terms
Top Ericaceous Compost search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ericaceous compost153K/yr
- ericaceous compost for outdoor plants12K/yr
- acidic soil9K/yr
- ericaceous soil8K/yr
- acidic compost4K/yr
- ericaceous3K/yr
- rhododendron compost3K/yr
- ericaceous compost 50l3K/yr
- hydrangea compost3K/yr
- eracious compost3K/yr
Reviews and returns
What reviews say buyers love and hate about Ericaceous Compost
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Could have got it cheaper at the local garden centre
abit expensive
Expensive for 10 litres
And are too heavy for me
Heavy
My first plants are not happy
dont know if it's good for young plants or not
Dont know if its good for plants either - about half of the plants Ive used it for so far are doing okay
Not of good quality
Rubbish
I am not sure this is good soil with pH 7.0 measured
Love
Excellent product
The compost itself seems good quality
Excellent quality plant food
Every little helps to assist plants to develop
Plants all looking healthy and growing well
Blooming marvellous
Reasonable value for money
Good price
Great value
As advertised
Does what it says
As described
Just the right size
Great bag size
true to size
Return
0.0% Return rate 46% Fixable by listing
Misleading
My first plants are not happy
dont know if it's good for young plants or not
Dont know if its good for plants either - about half of the plants Ive used it for so far are doing okay
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ericaceous Compost questions
Answered from the same tracked data.