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Enhypen Album

Fail

Demand is soft, at -37.5% this quarter, so Enhypen Album is a Fail.

Flapen Score
40
40 / 100
Ranks 4,839 of 5,777 Home & Garden niches · −11 vs the category median of 51
Market size
£47K/yr300K searches / yr
90-day growth
-37.5%search demand this quarter
Competition
50%top-5 click share · 9 brands · 22 sellers

Flapen Score

Enhypen Album against its category

The dotted line is the Home & Garden average. Past it, Enhypen Album is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Enhypen Album market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Enhypen Album 300K times last year and spent an estimated £47K. The top 5 brands take 94% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

0.9% of searches ended in a purchase last week.

Shoppers searched for this 300K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -37.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £47K a year.

Searches, last 12 months
300K
Growth, 90 days vs prior 90
-37.5%
Conversion, latest week
0.9%
Market size, estimated
£47Ka year
Top search term
enhypen album157K searches a year

02 · Price

A sale here is worth £18.12.

Listings sell for £18.12 on average, from £8.61 to £41.08. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £18.12 that is £0 to £2K a year per listing.

Average price
£18.12inside the $15 to $100 sweet spot
Price range
£8.61–£41.08
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

52% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 23.1% of listings are out of stock. The average listing ranks #842 within Decorative Accessories. It carries 40 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
52%
Prime listings
100%
Out of stock, average day
23.1%
Average rank
#842in Decorative Accessories
Average rating
4.57 starsAmazon United Kingdom average 4.36 stars
Average reviews
40per listing
Listings tracked
25

04 · Newcomers

Amazon counts 0 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Enhypen Album products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£8K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

Brands

9 falling

Sellers

22

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

50%

Top 20: 97%

Open market

3%

  • Generic62%
  • HYBE Ent.14%
  • Elie&Eason10%
  • DREAMUS6%
  • BEICHI4%
  • NlsqUK3%
  • Open — no brand owns it (3 brands, 3%)

Demand

Enhypen Album search demand

Weekly searches over the year. Pick a range.

6K4KApr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Reviews and returns

What reviews say buyers love and hate about Enhypen Album

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Color50%−0.23

However Im not sure if the album was stained from the red colour itself which was something Im a bit sad about

Value For Money50%+1.74

This was super expensive

Expensive

Love

Soft Feel67%

Hes so cute and fluffy

Its so so so soft

Value For Money17%+1.74

great value for money

Collectibles17%+0.45

Great album to have in your collection

Return

0.4% Return rate 67% Fixable by listing

Size-Overall67%▁▁▁██▁
Quality-Overall33%▁█▁▁▁▁

FAQ

Common Enhypen Album questions

Answered from the same tracked data.