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England Football Flag

Maybe

Search demand grew >1,000% this quarter. But shoppers spend an estimated $38K a year here, so England Football Flag is a Maybe.

Filters Trending
Flapen Score
55
55 / 100
Top 33% of 5,777 Home & Garden niches · +4 vs the category median of 51
Market size
£38K/yr65K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
50%top-5 click share · 15 brands · 50 sellers

Flapen Score

England Football Flag against its category

The dotted line is the Home & Garden average. Past it, England Football Flag is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The England Football Flag market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for England Football Flag 65K times last year and spent an estimated £38K. The top 5 brands take 79% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 6.6% of those searches ended in a purchase.

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £38K a year.

Searches, last 12 months
65K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
6.6%
Market size, estimated
£38Ka year
Top search term
england football flag25K searches a year

02 · Price

A sale here is worth £8.83.

Listings sell for £8.83 on average, from £3.74 to £17.45. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £8.83 that is £883 to £2K a year per listing.

Average price
£8.83under the $15 to $100 sweet spot
Price range
£3.74–£17.45
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£883–£2K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #314 within Garden Décor. It carries 496 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
50%
Out of stock, average day
9.1%
Average rank
#314in Garden Décor
Average rating
4.58 starsAmazon United Kingdom average 4.36 stars
Average reviews
496per listing
Listings tracked
30

04 · Newcomers

6 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
6Amazon's first-year sales bar
Average brand age
29 months

Products

Top England Football Flag products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

15 rising

Sellers

50

Est. top-5 brand share

79%

Top 20: 100%

Est. top-5 click share

50%

Top 20: 91%

Open market

16%

  • The England Football Association37%
  • FOCO23%
  • Hy-Pro8%
  • Harrington Marley7%
  • Toyland5%
  • HotScamp5%
  • Open — no brand owns it (9 brands, 16%)

Search terms

Top England Football Flag search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • england football flag25K/yr
  • 3 lions england flag10K/yr
  • three lions england flag8K/yr
  • 3 lions flag8K/yr
  • england world cup flag7K/yr
  • three lions flag6K/yr

Reviews and returns

What reviews say buyers love and hate about England Football Flag

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Quality-Overall”
0.1%of orders come back
“Poor quality”
A buyer, on “Quality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common England Football Flag questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data