england bunting
Worth a lookShows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great12.0%search→purchase rate — share of searches ending in a sale
Review moat
Great320.71avg incumbent reviews — the moat a new listing must climb
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay£171K£171K/yr · 216K searches
Avg price
Bad£6.63avg listing price — sweet spot $15–$100
Price range
Bad£2.73–£11.13cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, england bunting is a £171K/yr Amazon United Kingdom market (216K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 66/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
england bunting market data
- Units sold / yr
- 30K–40K
- avg 1,000–1,250/product
- Revenue / yr
- £199K–£265K
- units × avg price
- Conversion rate
- 12.0%
- Avg BSR
- #245
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 93%
- Out of stock
- 11.7%
- Avg brand age
- 23 months
- Avg seller age
- 184 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
18 rising
Sellers
62
Top-5 brand share
64%
Top 20: 100%
Top-5 click share
49%
Top 20: 89%
Open market
30%
- HENBRANDT27%
- HOMAVEL12%
- YAAVAAW9%
- Itsy Bitsy Party Co8%
- Abitoncc7%
- AhfuLife6%
Demand & seasonality
Weekly Amazon search volume, last 101 weeks — >1,000% search growth over the last 90 days.Peak months: Jun, Jul · busiest ÷ quietest = 241.1×
Top england bunting search terms
- england bunting148K/yr
- england flag bunting23K/yr
- england bunting and flags15K/yr
- st georges bunting8K/yr
- england flags bunting6K/yr
- england football bunting4K/yr
- england fabric bunting3K/yr
- st george bunting5K/yr
- st georges flag bunting4K/yr
Top england bunting products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Henbrandt England Flag Bunting PVC English World Cup/ St Georges Day Party Decoration Accessory
HENBRANDT£2.734.2★265 rev
HOMAVEL 10m England Flag Bunting 30 Flags - St Georges Cross Triangle Banner for World Cup 2026 Football Parties St Georges Day Pub Garden & Street Party Decorations Outdoor Weatherproof
HOMAVEL£5.654.4★19 rev
England Flag Bunting 10m 30 Flags of English Party Decorations St. Georges Bunting Banner Decorations for World Cup Football 2026 St. Georges Day Bar Garden Street Parade
YAAVAAW£6.044.4★460 rev
Henbrandt St. Georges Cross Party Bunting 10m with 20 Flags England St George Bunting Red and White Cross Euros Football Championship World Cup Six Nations Garland Pub BBQ Decoration
HENBRANDT£3.924.2★265 rev
Premium Reusable England Bunting - 42 World Cup Football 2026 Decorations - As seen on TV 100% Premium Polyester - St Georges Day Decorations World Cup Flags Bunting 2026 (46ft 42 England Flags)
Itsy Bitsy Party Co£9.364.6★2,234 rev
Newest
by launch date
YESAH 10M/30P England Flag Bunting 14x21cm St. George National Banner
YESAH£5.5790 rev
Premium Reusable England Bunting - 42 Flag World Cup Bunting 2026 - As seen on TV 100% Premium Polyester - World Cup Decorations 2026 Football Party Banner (36ft 42 England Flags)
Itsy Bitsy Party Co£8.812,234 rev
HOMAVEL 30Pcs England Flag Bunting 10m - 30x14cm St Georges Cross English Flag Bunting Triangle for World Cup 2026 St Georges Day Football Party Decorations - PVC Outdoor & Indoor Patriotic Banner
HOMAVEL£5.748 rev
2026 World Cup Supporter Set 3x5ft England Flag Bunting Thundersticks Wristband & Keyring England Football Fan Set for World Cup Parties & Events
Jester Fiesta£8.3085 rev
England Flag Bunting 48Pcs St Georges Cross Flags 14x21cm - 15m Double Sided Printed Polyester Rope for Football Cricket 2026 St Georges Day Garden Parties Pubs & Patriotic Celebrations
Jester Fiesta£8.9778 rev
Trending
90-day click momentum2026 World Cup Supporter Set 3x5ft England Flag Bunting Thundersticks Wristband & Keyring England Football Fan Set for World Cup Parties & Events
Jester Fiesta£8.304.1★
YESAH 10M/30P England Flag Bunting 14x21cm St. George National Banner
YESAH£5.574.1★
Premium Reusable England Bunting - 42 Flag World Cup Bunting 2026 - As seen on TV 100% Premium Polyester - World Cup Decorations 2026 Football Party Banner (36ft 42 England Flags)
Itsy Bitsy Party Co£8.814.6★
England Flag Bunting 48Pcs St Georges Cross Flags 14x21cm - 15m Double Sided Printed Polyester Rope for Football Cricket 2026 St Georges Day Garden Parties Pubs & Patriotic Celebrations
Jester Fiesta£8.974.0★
10m England St Georges Cross Flag Polyester Bunting Banner with 30pcs Flags for 2026 World Cup Party Decorations 14x21cm Rectangle String Flags for football fans Game Day National Day Pub Party Decor
ZSYIULIA£5.884.6★
What buyers say about england bunting
What buyers praise and complain about, mined from review topics.What buyers love
“Overall, the quality across all items is consistent and better than expected for a supporter kit like this, making it a fun and practical choice for fans during the World Cup or football events”
“Good price”
“Good size”
“As advertised”
“the flag is great quality material”
“The colours are attractive”
“Bumper pack good assortment of decorations”
“Easy to hang”
“durable”
“well put together”
What buyers complain about
“Can get cheaper”
“Nothing like photos”
“when youve pulled them apart due to them folding up the colours have already come off”
“Not worth the money way cheaper ones same quality”
“In the kit there is a large flag which is quite thin”
“Dont recommend especially for outdoors”
“Not what I was expecting these are smaller than the ones Ive had before dont get me wrong still okay just I prefer my others”
“Average certainly Not premium”
“I doubt they will last until the end of the world Cup”
“A bit flimsy”
Top return reasons
Common questions
- Is england bunting profitable to sell on Amazon United Kingdom?
- The niche generates £171K/yr across 28 tracked products. 9 of 11 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (66/100).
- How competitive is the england bunting niche?
- 18 brands and 62 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 64% of demand.
- What do buyers complain about in england bunting?
- Top complaints mined from reviews: Value For Money, Advertised Vs Actual Product, Color. The return rate is 0.0%.
- When does demand for england bunting peak?
- Demand peaks in Jun–Jul; the busiest month runs 241.1× the quietest.
- What does it cost to enter the england bunting niche?
- Listings span £2.73–£11.13; the average listing price is £6.63 (sweet spot $15–$100). The average incumbent carries 321 reviews — the moat a new listing must climb.