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Engagement Party Decorations

Pass

Engagement Party Decorations scores 68 out of 100, a Pass. Shoppers spend an estimated $185K a year here, search demand grew +37.4% this quarter, and an estimated 0.9% of orders come back.

Flapen Score
68
68 / 100
Top 5% of 5,777 Home & Garden niches · +17 vs the category median of 51
Market size
£185K/yr448K searches / yr
90-day growth
+37.4%search demand this quarter
Competition
31%top-5 click share · 54 brands · 77 sellers

Flapen Score

Engagement Party Decorations against its category

The dotted line is the Home & Garden average. Past it, Engagement Party Decorations is stronger. Inside it, weaker.

68Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Engagement Party Decorations market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Engagement Party Decorations 448K times last year and spent an estimated £185K. The top 5 brands take 37% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 68 out of 100, a Pass.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 448K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +37.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £185K a year.

Searches, last 12 months
448K
Growth, 90 days vs prior 90
+37.4%
Conversion, latest week
6.0%
Market size, estimated
£185Ka year
Peak month
September2.2× the quietest month
Top search term
engagement party decorations201K searches a year

02 · Price

A sale here is worth £6.85.

Listings sell for £6.85 on average, from £2.21 to £25.10. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At £6.85 that is £2K to £3K a year per listing.

Average price
£6.85under the $15 to $100 sweet spot
Price range
£2.21–£25.10
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
£2K–£3K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #873 within Party Supplies. It carries 143 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
10.5%
Average rank
#873in Party Supplies
Average rating
4.33 starsAmazon United Kingdom average 4.36 stars
Average reviews
143per listing
Listings tracked
64

04 · Newcomers

0 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
0Amazon's first-year sales bar
Average brand age
23 months

Products

Top Engagement Party Decorations products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 31% of clicks, no more. An open shelf where new products get seen.

£0£4K£7K£11K£15K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

54 falling

Sellers

77

Est. top-5 brand share

37%

Top 20: 78%

Est. top-5 click share

31%

Top 20: 71%

Open market

58%

  • Bcxiuso14%
  • Rowwait7%
  • Tenhaisi5%
  • KATBUU5%
  • Fizzix5%
  • Pinenuts5%

Demand

Engagement Party Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 2.2×

Search terms

Top Engagement Party Decorations search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • engagement party decorations201K/yr
  • engagement decorations84K/yr
  • engagement banner29K/yr
  • engagement balloons29K/yr
  • engagement party18K/yr
  • engaged decorations15K/yr
  • engaged banner13K/yr
  • engagement party decoration9K/yr
  • engaged balloons8K/yr
  • engagement table decorations8K/yr

Reviews and returns

What reviews say buyers love and hate about Engagement Party Decorations

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Advertised Vs Actual Product”
0.9%of orders come back
“Not quite what they say”
A buyer, on “Advertised Vs Actual Product”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Engagement Party Decorations questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data