Embroidery Stabilizer
FailThe top 5 brands take 100% of clicks, so Embroidery Stabilizer is a Fail.
- Flapen Score
- 33 / 100Ranks 5,433 of 5,777 Home & Garden niches · −18 vs the category median of 5133
- Market size
- £37K/yr37K searches / yr
- 90-day growth
- -13.2%search demand this quarter
- Competition
- 72%top-5 click share · 5 brands · 8 sellers
Flapen Score
Embroidery Stabilizer against its category
The dotted line is the Home & Garden average. Past it, Embroidery Stabilizer is stronger. Inside it, weaker.
Market
The Embroidery Stabilizer market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Embroidery Stabilizer 37K times last year and spent an estimated £37K. All 5 brands take every click. Flapen scores it 33 out of 100, a Fail.
01 · Demand
10.0% of searches ended in a purchase last week.
Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.
- Searches, last 12 months
- 37K
- Growth, 90 days vs prior 90
- -13.2%
- Conversion, latest week
- 10.0%
- Market size, estimated
- £37Ka year
- Peak month
- November1.4× the quietest month
- Top search term
- embroidery stabilizer13K searches a year
02 · Price
A sale here is worth £9.89.
Listings sell for £9.89 on average, from £4.18 to £19.52. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £9.89 that is £989 to £2K a year per listing.
- Average price
- £9.89under the $15 to $100 sweet spot
- Price range
- £4.18–£19.52
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £989–£2K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #30 within Sewing. It carries 2,703 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 7.2%
- Average rank
- #30in Sewing
- Average rating
- 4.65 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,703per listing
- Listings tracked
- 14
04 · Newcomers
Amazon counts 1 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Embroidery Stabilizer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
New brothread Wash Away - Water Soluble Machine Embroidery Stabilizer Backing & Topping 10 x3Yd roll - Light Weight 40gm (1.5oz) - Cut into Variable Sizes for Machine Embroidery and Hand Sewing
- Price
- £7.43
- Rating
- 4.7/5
- Reviews
- 5,887
- Age
- 8y ago

New brothread 6PCS A4 (29.7x21cm) Sticky Water Soluble Embroidery Stabilizer Printable Embroidery Paper - Medium Weight - Allowed for Print or Draw Patterns Best for Hand & Machine Embroidery
- Price
- £7.47
- Rating
- 4.6/5
- Reviews
- 3,050
- Age
- 2y ago

New brothread 25 Microns Transparent Wash Away - Water Soluble Embroidery Topping Film - 10x10Yd roll - Cut into Variable Sizes for Machine Embroidery and Hand Sewing
- Price
- £9.91
- Rating
- 4.6/5
- Reviews
- 2,285
- Age
- 8y ago

New brothread Tear Away Machine Embroidery Stabilizer Backing 10 x25 Yd (25cmx23M) roll - Medium Weight 50gm (1.8oz) - Cut into Variable Sizes - for Machine Embroidery and Hand Sewing
- Price
- £12.27
- Rating
- 4.8/5
- Reviews
- 4,101
- Age
- 8y ago

Wash-Away Water Soluble Stabilizer 10 x 3 Yard Light Weight Non Woven Wash Away Machine Embroidery Topping Embroidery Stabilizer Backing for Sewing Craft
- Price
- £4.67
- Rating
- 4.4/5
- Reviews
- 351
- Age
- 4y ago
Trending
90-day click momentum
Oavie Water Soluble Embroidery Stabilizer Roll 25cm x 3 Yards Wash Away Topping Film Clear Cold Water Soluble Backing for Machine Embroidery Towels Fleece & Fluffy Fabrics
- Price
- £4.18
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Siumir 12PCS Water Soluble Embroidery Paper A4 8.27x11.69 Sticky Embroidery Stabilizer with Transparent Backing Dissolvable Traceable Printable Draw Patterns for Hand & Machine Embroidery
- Price
- £7.57
- Rating
- 4.4/5
- Reviews
- 67
- Age
- 8mo ago

New brothread Tear Away Machine Embroidery Stabilizer Backing 8x8 (20cmx20cm) - 100 Precut Sheets - Medium Weight 50gm (1.8oz) - Fits Max Embroidery Area 15cmx15cm
- Price
- £8.99
- Rating
- 4.8/5
- Reviews
- 4,101
- Age
- 8y ago

Siumir 12PCS Water Soluble Embroidery Paper A4 (8.27x11.69) Stick and Stitch Embroidery Stabilizer Print or Draw Stabilizer for Stick and Stitch Embroidery by Hand & Machine
- Price
- £7.68
- Rating
- 4.6/5
- Reviews
- 571
- Age
- 1y ago

The Bead Shop 25 Micron Transparent Water Soluble Embroidery Topping Film - 25cm (10) x 10m Roll - Versatile for Machine Embroidery and Hand Sewing
- Price
- £8.59
- Rating
- 4.2/5
- Reviews
- 25
- Age
- 11mo ago
Newest
by launch date
Oavie Water Soluble Embroidery Stabilizer Roll 25cm x 3 Yards Wash Away Topping Film Clear Cold Water Soluble Backing for Machine Embroidery Towels Fleece & Fluffy Fabrics
- Price
- £4.18
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Siumir 12PCS Water Soluble Embroidery Paper A4 8.27x11.69 Sticky Embroidery Stabilizer with Transparent Backing Dissolvable Traceable Printable Draw Patterns for Hand & Machine Embroidery
- Price
- £7.57
- Rating
- 4.4/5
- Reviews
- 67
- Age
- 8mo ago

The Bead Shop 25 Micron Transparent Water Soluble Embroidery Topping Film - 25cm (10) x 10m Roll - Versatile for Machine Embroidery and Hand Sewing
- Price
- £8.59
- Rating
- 4.2/5
- Reviews
- 25
- Age
- 11mo ago

Siumir 12PCS Water Soluble Embroidery Paper A4 (8.27x11.69) Stick and Stitch Embroidery Stabilizer Print or Draw Stabilizer for Stick and Stitch Embroidery by Hand & Machine
- Price
- £7.68
- Rating
- 4.6/5
- Reviews
- 571
- Age
- 1y ago

New brothread 6PCS A4 (29.7x21cm) Sticky Water Soluble Embroidery Stabilizer Printable Embroidery Paper - Medium Weight - Allowed for Print or Draw Patterns Best for Hand & Machine Embroidery
- Price
- £7.47
- Rating
- 4.6/5
- Reviews
- 3,050
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
8
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
0%
- New brothread83%
- DBOO8%
- Siumir5%
- Oavie2%
- The Bead Shop2%
Demand
Embroidery Stabilizer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Embroidery Stabilizer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- embroidery stabilizer13K/yr
- water soluble embroidery stabilizer10K/yr
- tear away stabilizer embroidery6K/yr
- wash away stabiliser for embroidery5K/yr
- water soluble stabilizer3K/yr
Reviews and returns
What reviews say buyers love and hate about Embroidery Stabilizer
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
it pulled my stitches loose when I tried to do so
Very thin and flimsy
Flimsy
Leaves a horrible sticky residue and outline
I did notice it left a sticky residue when it dried
it's been an absolute nightmare to wash off
No instructions
Love
good quality. Not a hard stabiliser
no complaints
Excellent product
it works well
Works really well for the purpose
Works well
Easy to use
Makes Embroidery much easier
still easy to cut and handle
Its decently sized
Right size for the hoop
Fit for Purpose
Good price for the pack
Excellent value
Good value
Return
0.4% Return rate 7% Fixable by listing
Leaves a horrible sticky residue and outline
I did notice it left a sticky residue when it dried
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Embroidery Stabilizer questions
Answered from the same tracked data.









