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Electronic Mouse Trap

Maybe

The products selling today average only 3.8★. But shoppers spend only $82K a year here, so Electronic Mouse Trap is a Maybe.

Flapen Score
62
62 / 100
Top 14% of 5,777 Home & Garden niches · +11 vs the category median of 51
Market size
£82K/yr62K searches / yr
90-day growth
-4.0%search demand this quarter
Competition
35%top-5 click share · 23 brands · 59 sellers

Flapen Score

Electronic Mouse Trap against its category

The dotted line is the Home & Garden average. Past it, Electronic Mouse Trap is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Electronic Mouse Trap market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Electronic Mouse Trap 62K times last year and spent an estimated £82K. The top 5 brands take 63% of clicks. Demand peaks in Oct–Nov. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

5.2% of searches ended in a purchase last week.

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £82K a year.

Searches, last 12 months
62K
Growth, 90 days vs prior 90
-4.0%
Conversion, latest week
5.2%
Market size, estimated
£82Ka year
Peak month
November1.9× the quietest month
Top search term
electric rat trap18K searches a year

02 · Price

A sale here is worth £25.06.

Listings sell for £25.06 on average, from £12.70 to £40.67. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £25.06 that is £0 to £3K a year per listing.

Average price
£25.06inside the $15 to $100 sweet spot
Price range
£12.70–£40.67
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 23.5% of listings are out of stock. The average listing ranks #470 within Plant Protection & Pest Control. It carries 1,993 reviews at 3.77 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
98%
Out of stock, average day
23.5%
Average rank
#470in Plant Protection & Pest Control
Average rating
3.77 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,993per listing
Listings tracked
47

04 · Newcomers

Amazon counts 4 of last year's 32 launches as successful.

32 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
32
Successful launches
4Amazon's first-year sales bar
Average brand age
34 months

Products

Top Electronic Mouse Trap products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

£0£2K£5K£7K£10K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 rising

Sellers

59

Top-5 brand share

63%

Top 20: 98%

Top-5 click share

35%

Top 20: 76%

Open market

32%

  • OWLTRA20%
  • Roshield14%
  • Delousiber11%
  • The Big Cheese10%
  • Dumenix7%
  • NIUBDHQ6%

Demand

Electronic Mouse Trap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Black Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 1.9×

Search terms

Top Electronic Mouse Trap search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • electric rat trap18K/yr
  • electric mouse traps12K/yr
  • electronic rat traps7K/yr
  • electronic mouse traps6K/yr
  • electric mouse trap10K/yr
  • electronic mouse trap5K/yr
  • electronic rat trap4K/yr

Reviews and returns

What reviews say buyers love and hate about Electronic Mouse Trap

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Pest/Insect Control19%+0.28

These don't affect the pests at all

Does not catch a thing

Didnt catch anything

Functionality-Overall16%−0.44

Not effective

Did not work

didnt function

Size-Overall10%−0.19

A couple of them were huge

Far too small

But not fit for purpose

Value For Money9%−0.05

And expensive

Definitely not worth the money

A bit pricey

Quality-Overall6%+1.12

I have doubts about quality control

Unreliable quality

Poor quality

Love

Quality-Overall18%+1.12

Build quality is solid as well

The build quality seems decent enough

Best quality

Ease Of Use16%+1.51

Easy to Use

easy to empty

Easy to bait

Pest/Insect Control14%+0.28

Best insect repellent

Effective Pest Control

Nice pest repeller

Advertised Vs Actual Product9%+0.72

Product as advertised

Better than expected

Item as described

Value For Money9%−0.05

Good value for money

Good Value

Good value for money

Return

1.1% Return rate 22% Fixable by listing

Functionality-Overall40%█▅▆▄▆▆

Not effective

Did not work

didnt function

Size-Overall15%▃▅▆█▅▄

A couple of them were huge

Far too small

But not fit for purpose

Defective Material/Parts14%█▇▅█▆▇

Item useless

Missing parts making trap usless

One of the boxes is faulty

Pest/Insect Control7%▄▄▂▇▅█

These don't affect the pests at all

Does not catch a thing

Didnt catch anything

Advertised Vs Actual Product5%▃▅█▆▅▇

FAQ

Common Electronic Mouse Trap questions

Answered from the same tracked data.