Electric Lunch Box

Shoppers searched for this 556K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -47.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £382K a year.

Searches, last 12 months

556K

Growth, 90 days vs prior 90

-47.5%

Conversion, latest week

2.5%

Market size, estimated

£382Ka year

Peak month

January4.0× the quietest month

Top search term

heated lunch box169K searches a year

Listings sell for £27.34 on average, from £15.97 to £70.01. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £27.34 that is £7K to £14K a year per listing.

Average price

£27.34inside the $15 to $100 sweet spot

Price range

£15.97–£70.01

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

£7K–£14K

Returns

2.0%of orders · Amazon United Kingdom median 0.6%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #108 within Food Storage. It carries 3,425 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

13.2%

Average rank

#108in Food Storage

Average rating

4.45 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,425per listing

Listings tracked

33

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

2Amazon's first-year sales bar

Average brand age

30 months