Electric Griddle
PassElectric Griddle scores 70 out of 100, a Pass. Shoppers spend $507K a year here, search demand grew +74.0% this quarter, and returns run at 1.9% of orders.
- Flapen Score
- 70 / 100Top 4% of 5,777 Home & Garden niches · +19 vs the category median of 5170
- Market size
- £507K/yr553K searches / yr
- 90-day growth
- +74.0%search demand this quarter
- Competition
- 31%top-5 click share · 42 brands · 81 sellers
Flapen Score
Electric Griddle against its category
The dotted line is the Home & Garden average. Past it, Electric Griddle is stronger. Inside it, weaker.
Market
The Electric Griddle market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Electric Griddle 553K times last year and spent an estimated £507K. The top 5 brands take 39% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 70 out of 100, a Pass.
01 · Demand
2.3% of searches ended in a purchase last week.
Shoppers searched for this 553K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +74.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £507K a year.
- Searches, last 12 months
- 553K
- Growth, 90 days vs prior 90
- +74.0%
- Conversion, latest week
- 2.3%
- Market size, estimated
- £507Ka year
- Peak month
- May2.9× the quietest month
- Top search term
- bbq griddle plate48K searches a year
02 · Price
A sale here is worth £40.58.
Listings sell for £40.58 on average, from £13.40 to £261.52. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £40.58 that is £4K to £10K a year per listing.
- Average price
- £40.58inside the $15 to $100 sweet spot
- Price range
- £13.40–£261.52
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £4K–£10K
- Returns
- 1.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
87% of listings pay for placement with sponsored ads. 49% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #2,705 within Cookware. It carries 1,609 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 49%
- Out of stock, average day
- 5.2%
- Average rank
- #2,705in Cookware
- Average rating
- 4.33 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,609per listing
- Listings tracked
- 63
04 · Newcomers
Amazon counts 0 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Electric Griddle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Quest Large Teppanyaki Grill Non Stick Electric Grill Adjustable Thermostat Includes 8 Wooden Spatulas For Parties Family Meals & More 48cm x 26cm Cooking Plate
- Price
- £23.59
- Rating
- 4.5/5
- Reviews
- 4,445
- Age
- 12y ago

Andes Double Sided Cast Iron Griddle Plate with Handles Ribbed Grill Pan/BBQ Skillet for Camping 50 x 23cm
- Price
- £15.95
- Rating
- 4.3/5
- Reviews
- 696
- Age
- 12y ago

OVERMONT Pre-Seasoned Cast Iron Reversible Griddle Grill Pan with Handles for Gas Stovetop Open Fire Oven 43.18 * 24.89CM (17x9.8) - One Tray Scrapers Included
- Price
- £25.14
- Rating
- 4.3/5
- Reviews
- 762
- Age
- 5y ago

Trendi Electric Teppanyaki Grill Griddle with 8 Wooden Spatulas - Adjustable Temperature Control - Electric BBQ Table Top Grill - Non Stick Hot Plate - Oil Drip Tray
- Price
- £24.24
- Rating
- 4.5/5
- Reviews
- 891
- Age
- 7y ago

Taylor & Brown X-Large Non-Stick Cast Iron Reversible Griddle Plate Pan Double Sided for BBQ & Hob Cooking with Non-Stick Ridged and Flat Surfaces and Drip Tray 50.5 x 25.7cm
- Price
- £16.56
- Rating
- 4.1/5
- Reviews
- 859
- Age
- 10y ago
Trending
90-day click momentum
Dayacoco Cast Iron Griddle Pan with Pre-Seasoned Reversible Non-Stick BBQ Grill Pan with Handles 42x25cm Ridged & Flat Skillet Pan for Gas Stovetop Open Fire Oven
- Price
- £16.67
- Rating
- 3.9/5
- Reviews
- 15
- Age
- 6mo ago

CosmoGrill Cast Iron Reversible Griddle Pan Plate for Pro & Deluxe 4+1 6+1 Gas Barbecues
- Price
- £32.63
- Rating
- 4.6/5
- Reviews
- 317
- Age
- 9y ago

Quest XL Teppanyaki Grill Non Stick Electric Grill Adjustable Thermostat Includes 8 Wooden Spatulas For Parties Family Meals & More 70cm x 23cm Cooking Plate
- Price
- £29.59
- Rating
- 4.5/5
- Reviews
- 4,445
- Age
- 5y ago

Emperial Teppanyaki Grill - Electric BBQ Grill with Non-Stick Table Top Plate 2000W Easy Clean Adjustable Temperature Control Oil Drip Tray & 8 Spatulas - 46x26x10cm
- Price
- £28.70
- Rating
- 4.3/5
- Reviews
- 209
- Age
- 1y ago

Andrew James Reversible Cast Iron Griddle Pan with Enamel Coating - Non-Stick Grill Plate & Skillet Pan for BBQ Induction Hob Gas Hob Oven & Flat Top Grill - Durable Grilling Skillet Pan with Brush
- Price
- £20.24
- Rating
- 3.9/5
- Reviews
- 102
- Age
- 2y ago
Newest
by launch date
Dayacoco Cast Iron Griddle Pan with Pre-Seasoned Reversible Non-Stick BBQ Grill Pan with Handles 42x25cm Ridged & Flat Skillet Pan for Gas Stovetop Open Fire Oven
- Price
- £16.67
- Rating
- 3.9/5
- Reviews
- 15
- Age
- 6mo ago

Emperial Teppanyaki Grill - Electric BBQ Grill with Non-Stick Table Top Plate 2000W Easy Clean Adjustable Temperature Control Oil Drip Tray & 8 Spatulas - 46x26x10cm
- Price
- £28.70
- Rating
- 4.3/5
- Reviews
- 209
- Age
- 1y ago

GEEPAS Teppanyaki Grill Smokeless Non-Stick Adjustable Temp | Indoor BBQ
- Price
- £23.32
- Rating
- 4.6/5
- Reviews
- 118
- Age
- 2y ago

Andrew James Reversible Cast Iron Griddle Pan with Enamel Coating - Non-Stick Grill Plate & Skillet Pan for BBQ Induction Hob Gas Hob Oven & Flat Top Grill - Durable Grilling Skillet Pan with Brush
- Price
- £20.24
- Rating
- 3.9/5
- Reviews
- 102
- Age
- 2y ago

bella Electric Griddle Ceramic Titanium Non-Stick Coating Large Submersible Cooking Surface and Removable Fat Drip Tray Adjustable Temperature PTFE and PFOA Free 27cm x 51cm Black
- Price
- £17.96
- Rating
- 4.4/5
- Reviews
- 160
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 31% of clicks. An open shelf where new products get seen.
Brands
42 falling
Sellers
81
Top-5 brand share
39%
Top 20: 81%
Top-5 click share
31%
Top 20: 67%
Open market
56%
- OVERMONT9%
- Quest9%
- VonShef8%
- Andes6%
- Trendi6%
- andrew james6%
Demand
Electric Griddle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 2.9×
Search terms
Top Electric Griddle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bbq griddle plate48K/yr
- electric griddle79K/yr
- teppanyaki grill56K/yr
- griddle80K/yr
- cast iron griddle51K/yr
- griddle plate for gas hob40K/yr
- griddle plate35K/yr
- bbq hot plate15K/yr
- bbq griddle15K/yr
- grill plate22K/yr
Reviews and returns
What reviews say buyers love and hate about Electric Griddle
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
bit small
plug lead a little short
A bit too big than expected
it's tricky to clean
nightmare to clean
difficult to clean
Handle does get hot
of which where slow to heat up
doesn't heat evenly
Didn't last
Terrible broke after a few months
Handle broke on first use
Went rusty after the first wash
Rusts
Rusts if you put it in the dishwasher
Love
The tings are good quality
Great product for the price
Amazing quality
Good for the money
Great value
reasonably priced
It's also easy to clean up
cleans really well
Easy clean
easy to store away
Easy to use
Great tool
good size
Fit every need
True to size
Return
1.9% Return rate 53% Fixable by listing
bit small
plug lead a little short
A bit too big than expected
Handle does get hot
of which where slow to heat up
doesn't heat evenly
Ruins your hob
Hence does not hold food in it properly
it just does not work
heavier than we thought
Way too heavy
pan is heavy
the quality control is clearly lacking
Dreadful quality
Cheaply made
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Electric Griddle questions
Answered from the same tracked data.









