electric fly swatter
Worth a lookShows demand growing +893.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+893.2%90-day search growth — must beat 0% to launch
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Market size
Good£311K£311K/yr · 229K searches
Avg price
Good£12.03avg listing price — sweet spot $15–$100
Review moat
Okay2,341.25avg incumbent reviews — the moat a new listing must climb
Price range
Okay£5.32–£19.99cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, electric fly swatter is a £311K/yr Amazon United Kingdom market (229K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 75/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
electric fly swatter market data
- Units sold / yr
- 25K–30K
- avg 500–750/product
- Revenue / yr
- £301K–£361K
- units × avg price
- Conversion rate
- 11.3%
- Avg BSR
- #123
- Page quality
- 0%
- Prime
- 86%
- Sponsored
- 94%
- Out of stock
- 11.9%
- Avg brand age
- 28 months
- Avg seller age
- 182 days
Competition & brand share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
27 falling
Sellers
80
Top-5 brand share
61%
Top 20: 94%
Top-5 click share
43%
Top 20: 84%
Open market
35%
- YISSVIC18%
- KK'S GLAMS13%
- belrez12%
- Zero In11%
- Cyowoyre5%
- The Executioner5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +893.2% search growth over the last 90 days.Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 50.7×
Top electric fly swatter search terms
- electric fly swatter101K/yr
- fly zapper racket41K/yr
- bug zapper racket32K/yr
- fly bat18K/yr
- fly swatter electric zapper17K/yr
- fly zapper bat9K/yr
- electric fly swatter racket8K/yr
- fly racket zapper3K/yr
Top electric fly swatter products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
KKS GLAMS Electric Fly Swatter Bug Zapper Battery Operated Flies killer Indoor & Outdoor Pest Control Mosquito and Insect Catcher Racket
KK'S GLAMS£8.354.0★2,523 rev
BELREZ Electric Fly Zapper - Electronic Bug Zapper with Protective net Layer - Pest Control Mosquito and Insect Catcher Racket - Electric Fly Swatter - Handy Killer Racket for Indoor and Outdoor
belrez£7.884.0★1,254 rev
Zero In Bug Bat Electric Fly Swatter - Fly Zapper Racket for Indoor and Outdoor Use - Portable Electric Bug Zapper for Killing Flying Insects - Battery Operated
Zero In£5.324.1★2,121 rev
YISSVIC Electric Fly Swatter 4000V Bug Fly Zapper Racket Mosquito Killer 1500 mAh 3 Layers Mesh with USB C Cable Stand Base for Indoor Outdoor
YISSVIC£17.064.4★15,380 rev
Cyowoyre Electric Fly Swatter 180 Foldable Fly Zapper Killer 4000V Mosquito Bug Zapper 5 Layers Mesh with USB-C Cable for Rechargeable 1500 mAh Portable Insect Killer for Home Camping & Outdoor
Cyowoyre£11.204.3★215 rev
Newest
by launch date
BKXCHA Electric Fly Swatter with Telescopic Pole & Rotating Head 4000V High Voltage 1800mAh USB Rechargeable Fly Zapper 2 in1 Mosquito Trap with LED Light 3 Layers Mesh for Indoor Outdoor Fly Racket
BKXCHA£19.1167 rev
FYCFYC Electric Fly Swatter Foldable Fly Zapper 180-Degree Rotatable Head 4000V Mosquito Bug Zapper Racket 1500mAh Rechargeable with USB-C Cable for Indoor Home Outdoor
FYCFYC£11.25108 rev
Cyowoyre Electric Fly Swatter 180 Foldable Fly Zapper Killer 4000V Mosquito Bug Zapper 5 Layers Mesh with USB-C Cable for Rechargeable 1500 mAh Portable Insect Killer for Home Camping & Outdoor
Cyowoyre£11.20215 rev
Tanness 1-Pack Electric Fly Zapper Racket 22 x 50 cm 3000V Rechargeable USB-C Charging 4V 300mAh Battery Indoor and Outdoor Use 3-Layer Safety Mesh
TANNESS£9.8466 rev
Electric Fly Swatter 4000V Electric Mosquito Swatter with 180-Degree Rotatable Head Rechargeable 1500mAh Battery fly zapper Portable Insect Killer for Home Camping & Outdoor Fly Zapper White
Nimesh£10.09205 rev
Trending
90-day click momentumBKXCHA Electric Fly Swatter with Telescopic Pole & Rotating Head 4000V High Voltage 1800mAh USB Rechargeable Fly Zapper 2 in1 Mosquito Trap with LED Light 3 Layers Mesh for Indoor Outdoor Fly Racket
BKXCHA£19.114.0★
Tanness 1-Pack Electric Fly Zapper Racket 22 x 50 cm 3000V Rechargeable USB-C Charging 4V 300mAh Battery Indoor and Outdoor Use 3-Layer Safety Mesh
TANNESS£9.843.7★
Electric Fly Swatter Bug Zapper Racket Fly Killer Battery Operated Handheld Dual Safety Mesh Electric Racket Bat Indoor Outdoor Insect Catcher For Killing Insects Flies Bugs & (1pc) (assort)
NAEEM SONS£5.953.4★
Cyowoyre Electric Fly Swatter 180 Foldable Fly Zapper Killer 4000V Mosquito Bug Zapper 5 Layers Mesh with USB-C Cable for Rechargeable 1500 mAh Portable Insect Killer for Home Camping & Outdoor
Cyowoyre£11.204.3★
FYCFYC Electric Fly Swatter Foldable Fly Zapper 180-Degree Rotatable Head 4000V Mosquito Bug Zapper Racket 1500mAh Rechargeable with USB-C Cable for Indoor Home Outdoor
FYCFYC£11.254.5★
What buyers say about electric fly swatter
What buyers praise and complain about, mined from review topics.What buyers love
“Kills the bugs”
“The build quality is solid”
“Excellent value”
“easy to handle”
“Does what it says”
“Long lasting charge”
“the telescopic pole is sturdy”
“Battery last long”
“looks very well made”
“The racket is lightweight”
What buyers complain about
“Completely non functional”
“Does not kill the flies”
“Doesnt charge”
“Broke after one month”
“Poor Quality”
“This made the purchase feel overpriced in comparison for what is essentially the same product”
“Not the best battery life”
“Not fit for purpose”
“not as sturdy”
“Defective”
Top return reasons
Common questions
- Is electric fly swatter profitable to sell on Amazon United Kingdom?
- The niche generates £311K/yr across 36 tracked products. 11 of 11 products launched in the last 360 days are still selling. 90-day search growth is +893.2%. Flapen's verdict: Worth a look (75/100).
- How competitive is the electric fly swatter niche?
- 27 brands and 80 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 61% of demand.
- What do buyers complain about in electric fly swatter?
- Top complaints mined from reviews: Functionality-Overall, Pest/Insect Control, Charging. The return rate is 0.9%.
- When does demand for electric fly swatter peak?
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 50.7× the quietest.
- What does it cost to enter the electric fly swatter niche?
- Listings span £5.32–£19.99; the average listing price is £12.03 (sweet spot $15–$100). The average incumbent carries 2,341 reviews — the moat a new listing must climb.