Electric Candle Lighter
FailDemand is soft, at -52.1% this quarter, so Electric Candle Lighter is a Fail.
- Flapen Score
- 38 / 100Ranks 5,059 of 5,777 Home & Garden niches · −13 vs the category median of 5138
- Market size
- £28K/yr46K searches / yr
- 90-day growth
- -52.1%search demand this quarter
- Competition
- 60%top-5 click share · 13 brands · 17 sellers
Flapen Score
Electric Candle Lighter against its category
The dotted line is the Home & Garden average. Past it, Electric Candle Lighter is stronger. Inside it, weaker.
Market
The Electric Candle Lighter market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Electric Candle Lighter 46K times last year and spent an estimated £28K. The top 5 brands take 88% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
10.6% of searches ended in a purchase last week.
Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.6% of those searches ended in a purchase. Searches in the last 90 days moved -52.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.
- Searches, last 12 months
- 46K
- Growth, 90 days vs prior 90
- -52.1%
- Conversion, latest week
- 10.6%
- Market size, estimated
- £28Ka year
- Peak month
- December11.2× the quietest month
- Top search term
- candle lighter usb rechargeable15K searches a year
02 · Price
A sale here is worth £5.79.
Listings sell for £5.79 on average, from £3.97 to £10.75. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £5.79 that is £579 to £1K a year per listing.
- Average price
- £5.79under the $15 to $100 sweet spot
- Price range
- £3.97–£10.75
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £579–£1K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #66 within Candles & Holders. It carries 2,367 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 6.0%
- Average rank
- #66in Candles & Holders
- Average rating
- 4.36 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,367per listing
- Listings tracked
- 22
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Electric Candle Lighter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Candle Lighter 2 Pcs Electric Rechargeable BBQ Lighter Long Reach USB C Electronic Bendy Lighters Flameless and Windproof for Candles BBQ Cooker
- Price
- £6.93
- Rating
- 4.5/5
- Reviews
- 1,050
- Age
- 1y ago
Electric Candle Lighter Rechargeable Lighters - Stocking Fillers for Women USB Rechargeable Plasma Arc Lighters for Candle (Rose Gold)
- Price
- £5.59
- Rating
- 4.5/5
- Reviews
- 2,210
- Age
- 3y ago
Candle Lighter Electric BBQ Lighter Long Reach USB-C Rechargeable Flameless Plasma Arc Lighter for Candles BBQs Gas Cookers Fireplaces and Camping
- Price
- £5.22
- Rating
- 4.4/5
- Reviews
- 4,548
- Age
- 1y ago
Candle Lighter Electric BBQ Lighter Long Reach Electronic USB C Rechargeable Lighter Flameless & Windproof 360 Flexible Neck & LED Display for BBQ Grill Candles Gas Stove
- Price
- £4.16
- Rating
- 4.4/5
- Reviews
- 2,656
- Age
- 2y ago
Velnod Electric Lighter Candle Lighters - Christmas Gifts Stocking Fillers for Women Lighters for Candle USB Rechargeable Plasma Arc Lighter (Black)
- Price
- £4.60
- Rating
- 4.4/5
- Reviews
- 524
- Age
- 2y ago
Trending
90-day click momentum
SUPRUS Electric Lighter Arc Windproof Flameless USB Rechargeable Lighter with Safety Lock for Candle BBQ Camping (Light Green)
- Price
- £6.02
- Rating
- 4.3/5
- Reviews
- 4,713
- Age
- 4y ago
Houbobo Candle Lighter Rechargeable USB Electric Lighter with LED Power Display Safety Switch Windproof Flameless Lighter for Scented Candles BBQ Camping Cooking - Gifts for Women
- Price
- £5.94
- Rating
- 4.7/5
- Reviews
- 32
- Age
- 6mo ago
SUPRUS Electric Lighter Arc Windproof Flameless USB Rechargeable Lighter with Safety Lock for Candle BBQ Camping (Black)
- Price
- £6.02
- Rating
- 4.3/5
- Reviews
- 4,713
- Age
- 4y ago
Velnod Electric Lighter Candle Lighters - Christmas Gifts Stocking Fillers for Women Lighters for Candle USB Rechargeable Plasma Arc Lighter (Black)
- Price
- £4.60
- Rating
- 4.4/5
- Reviews
- 524
- Age
- 2y ago
VVAY Electric Candle Lighter Rechargeable USB-C Flexible Long Reach Lighter Windproof & Flameless
- Price
- £4.58
- Rating
- 4.4/5
- Reviews
- 151
- Age
- 3y ago
Newest
by launch dateHoubobo Candle Lighter Rechargeable USB Electric Lighter with LED Power Display Safety Switch Windproof Flameless Lighter for Scented Candles BBQ Camping Cooking - Gifts for Women
- Price
- £5.94
- Rating
- 4.7/5
- Reviews
- 32
- Age
- 6mo ago
MIIVII Candle Lighter Electric Rechargeable USB Long Flexible Neck Windproof Flameless Arc Lighter for Candles Camping Stove (red)
- Price
- £3.97
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 11mo ago
Candle Lighter 2 Pack Long Reach Electronic BBQ Lighter Electric USB C Rechargeable Lighters for Candles Bbq Grill Gas Stove
- Price
- £6.23
- Rating
- 4.5/5
- Reviews
- 1,908
- Age
- 12mo ago
2pcs Candle Lighter Electric Lighter USB Rechargeable Long Reach Lighters for Camping BBQ Party Rose Gold and Black Matte Finish 15 * 10 * 198mm
- Price
- £7.08
- Rating
- 4.4/5
- Reviews
- 30
- Age
- 1y ago
Candle Lighter Rechargeable USB Electric Lighter Windproof Flameless LED Display Battery Indicator for BBQ Grill Camping Fireplace Stove Parties
- Price
- £5.04
- Rating
- 4.4/5
- Reviews
- 344
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
17
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
60%
Top 20: 98%
Open market
9%
- LcFun40%
- SUPRUS16%
- zanmuk13%
- Aouplry10%
- Velnod9%
- VEHHE4%
- Open — no brand owns it (7 brands, 9%)
Demand
Electric Candle Lighter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 11.2×
Search terms
Top Electric Candle Lighter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- candle lighter usb rechargeable15K/yr
- rechargeable candle lighter16K/yr
- usb candles lighter rechargeable6K/yr
- usb candle lighter6K/yr
- electronic candle lighter3K/yr
Reviews and returns
What reviews say buyers love and hate about Electric Candle Lighter
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Stopped charging
Won't charge
Doesnt charge
Do not last
Broke a week in
broke soon after
Absolute garbage
Cheap Rubbish
Extremely Poor Quality
Didnt work
Stopped working
Not effective
The battery charge is awful too
poor battery
Haven't recharged yet so not sure of battery life
Love
charges really well
holds charge well
Easy to charge
Ease of use
This is definitely handy to have
Great value, so easy to make use
this does seem much better, better quality, feels better made more robust
Excellent product
Its well made
not expensive
Good Value for money
Good value for money
Just what I needed
Better than expected
As described
Return
0.6% Return rate 4% Fixable by listing
Didnt work
Stopped working
Not effective
Stopped charging
Won't charge
Doesnt charge
Do not last
Broke a week in
broke soon after
Absolute garbage
Cheap Rubbish
Extremely Poor Quality
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Electric Candle Lighter questions
Answered from the same tracked data.