Electric Blanket Single
soft demand (-69.9% this quarter) — Electric Blanket Single doesn't clear our bar today.
Flapen Score
Ranks 4,377 of 5,777 Home & Garden niches · −8 vs the category median of 51
Is Electric Blanket Single profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Electric Blanket Single is a £490K/yr Amazon United Kingdom market (465K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan–Sep–Oct–Nov–Dec. Verdict: Skip it — 43/100.
Electric Blanket Single: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -69.9% over the last 90 days and 5.6% of searches end in a purchase.
£490K
revenue / yr
Who owns the niche?
The top 5 brands hold 79% of demand, so 21% of the market is open.
21%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 13 products
Top Electric Blanket Single products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Silentnight Comfort Control Electric Blanket Single Bed - Heated Underblanket with 4 Heat Settings - Fast Heat Up - Overheat Protection and Easy Fit Straps - Machine Washable - Single - 135x72cm
- Price
- £21.25
- Rating
- 4.4/5
- Reviews
- 43,156
- Age
- 14y ago
EMtronics Heated Electric Under Blanket Bed Warmer with 3 Heat Settings Overheat Protection Machine Washable - Single Size 135cm x 65cm
- Price
- £11.57
- Rating
- 4.3/5
- Reviews
- 1,090
- Age
- 2y ago
Morphy Richards EverCosy Electric Under Blanket Single 150x70cm For Back Pain and Cold Nights 9 Heat Settings 9hr Timer BEAB Approved 1p/hr Cost Machine Washable Reversible 600120
- Price
- £17.30
- Rating
- 4.4/5
- Reviews
- 204
- Age
- 9mo ago
Status Single Electric Under Blanket with 3 Heat Settings 40W Heated Mattress Cover for Bed Warming and Night-Time Comfort White (SEB1PKB)
- Price
- £9.45
- Rating
- 4.1/5
- Reviews
- 1,455
- Age
- 12y ago
Cozytek Single Electric Blanket 3 Heat Settings Machine Washable
- Price
- £15.02
- Rating
- 4.2/5
- Reviews
- 4,448
- Age
- 5y ago
Trending
90-day click momentum
TLGREEN Single Electric Blanket 6 Heat Levels 100W with 8H Auto Swich-Off Machine Washable & Overheat Protection Heated underblanket Mattress Warmer with Elastic Straps (193x91cm)
- Price
- £24.44
- Rating
- 4.6/5
- Reviews
- 1,285
- Age
- 1y ago
Morphy Richards EverCosy Premium Fleece Heated Electric Under Blanket Teddy Single 150x70cm 9 Settings Adjustble Timer 1p/hour Cost Machine Washable Cream 600020
- Price
- £26.78
- Rating
- 4.4/5
- Reviews
- 204
- Age
- 9mo ago
Morphy Richards EverCosy Electric Under Blanket Single 150x70cm For Back Pain and Cold Nights 9 Heat Settings 9hr Timer BEAB Approved 1p/hr Cost Machine Washable Reversible 600120
- Price
- £17.30
- Rating
- 4.4/5
- Reviews
- 204
- Age
- 9mo ago
Abode Single Electric Blanket 60W White Heater with 3 Heat Settings Preheat Function & Detachable Controls 1.4m Power Cord & Machine Washable AESB1001 (Single)
- Price
- £14.01
- Rating
- 4.6/5
- Reviews
- 74
- Age
- 10mo ago
Sonive Electric Blanket Single Heated Blanket 72cm x 135cm with 3 Different Heat Settings Fitted Heated Mattress Cover with Overheat Protection Uniform Heating Machine Washable
- Price
- £11.12
- Rating
- 4.0/5
- Reviews
- 131
- Age
- 1y ago
Newest
by launch dateMorphy Richards EverCosy Electric Under Blanket Single 150x70cm For Back Pain and Cold Nights 9 Heat Settings 9hr Timer BEAB Approved 1p/hr Cost Machine Washable Reversible 600120
- Price
- £17.30
- Rating
- 4.4/5
- Reviews
- 204
- Age
- 9mo ago
Morphy Richards EverCosy Premium Fleece Heated Electric Under Blanket Teddy Single 150x70cm 9 Settings Adjustble Timer 1p/hour Cost Machine Washable Cream 600020
- Price
- £26.78
- Rating
- 4.4/5
- Reviews
- 204
- Age
- 9mo ago
Abode Single Electric Blanket 60W White Heater with 3 Heat Settings Preheat Function & Detachable Controls 1.4m Power Cord & Machine Washable AESB1001 (Single)
- Price
- £14.01
- Rating
- 4.6/5
- Reviews
- 74
- Age
- 10mo ago
TLGREEN Single Electric Blanket 6 Heat Levels 100W with 8H Auto Swich-Off Machine Washable & Overheat Protection Heated underblanket Mattress Warmer with Elastic Straps (193x91cm)
- Price
- £24.44
- Rating
- 4.6/5
- Reviews
- 1,285
- Age
- 1y ago
Sonive Electric Blanket Single Heated Blanket 72cm x 135cm with 3 Different Heat Settings Fitted Heated Mattress Cover with Overheat Protection Uniform Heating Machine Washable
- Price
- £11.12
- Rating
- 4.0/5
- Reviews
- 131
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
Brands
11 falling
Sellers
24
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
16%
- Silentnight33%
- Morphy Richards15%
- EMtronics14%
- Status10%
- Cozytek6%
- Russell Hobbs5%
- Open — no brand owns it (5 brands, 16%)
Electric Blanket Single demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 25.8×
Top Electric Blanket Single search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- electric blanket single134K/yr
- single electric blanket142K/yr
- heated blanket single29K/yr
- single heated blankets16K/yr
- single electric underblankets8K/yr
- single electric blankets for beds27K/yr
- electric blanket single bed8K/yr
- single bed electric blanket10K/yr
- electric blankets single6K/yr
- electric underblanket single11K/yr
What reviews say buyers love and hate about Electric Blanket Single
What buyers mention most, as a share of all reviews.
What buyers love
85% of reviews“Keep warm”
“Good value”
“Excellent product”
“Heats well”
“Comfortable”
What buyers complain about
76% of reviews“Broke after a month”
“Barely heats up”
“Doesn't get really warm”
“Only slight downside is that the cable is quite short”
“For a high quality brand, this looks and feels cheap”
Electric Blanket Single return rate & reasons
Why buyers send it back, as a share of all return requests.
3.3%
Return rate
21%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Electric Blanket Single questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
