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Electric Blanket Dual Control

Fail

Shoppers spend an estimated $0 a year here, so Electric Blanket Dual Control is a Fail.

Flapen Score
21
21 / 100
Ranks 5,744 of 5,777 Home & Garden niches · −30 vs the category median of 51
Market size
£0/yr25K searches / yr
90-day growth
-79.1%search demand this quarter
Competition
88%top-5 click share · 4 brands · 42 sellers

Flapen Score

Electric Blanket Dual Control against its category

The dotted line is the Home & Garden average. Past it, Electric Blanket Dual Control is stronger. Inside it, weaker.

21Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Electric Blanket Dual Control market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Electric Blanket Dual Control 25K times last year and spent an estimated £0. All 4 brands take every click. Flapen scores it 21 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -79.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
-79.1%
Conversion, latest week
0.0%
Market size, estimated
£0a year
Top search term
dual control electric blanket14K searches a year

02 · Price

A sale here is worth £33.27.

Listings sell for £33.27 on average, from £22.40 to £54.41. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £33.27 that is £0 to £3K a year per listing.

Average price
£33.27inside the $15 to $100 sweet spot
Price range
£22.40–£54.41
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
3.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #22 within Home Textiles. It carries 13,633 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
71%
Out of stock, average day
16.2%
Average rank
#22in Home Textiles
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
13,633per listing
Listings tracked
7

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Electric Blanket Dual Control products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 88% of clicks. A locked shelf that new listings rarely crack.

£0£0£0£0£0101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

42

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

88%

Top 20: 100%

Open market

0%

  • Silentnight73%
  • TLGREEN14%
  • Dreamcatcher7%
  • Snug6%
  • Open — no brand owns it (0%)

Demand

Electric Blanket Dual Control search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26DecJanFebMarAprMayJunJul

Peak months: Jan, Dec · busiest ÷ quietest = 36.5× · 8 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Electric Blanket Dual Control

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
36%of negative reviews mention “Durability”
3.3%of orders come back
“Broke after 1 month”
A buyer, on “Durability”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Electric Blanket Dual Control questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data