Egyptian Cotton Pillow Cases

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved +11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.

Searches, last 12 months

54K

Growth, 90 days vs prior 90

+11.1%

Conversion, latest week

8.7%

Market size, estimated

£45Ka year

Peak month

January3.7× the quietest month

Top search term

egyptian cotton pillow cases 2 pack22K searches a year

Listings sell for £9.44 on average, from £5.73 to £18.26. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £9.44 that is £2K to £5K a year per listing.

Average price

£9.44under the $15 to $100 sweet spot

Price range

£5.73–£18.26

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

£2K–£5K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

82% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 14.0% of listings are out of stock. The average listing ranks #74 within Home Textiles. It carries 2,937 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

91%

Out of stock, average day

14.0%

Average rank

#74in Home Textiles

Average rating

4.49 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,937per listing

Listings tracked

22

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

59 months