Egg Cups
Egg Cups shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 14% of 5,777 Home & Garden niches · +11 vs the category median of 51
Is Egg Cups profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Egg Cups is a £325K/yr Amazon United Kingdom market (688K searches/yr). The top 5 brands hold 33% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 62/100.
Egg Cups: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -38.8% over the last 90 days and 6.8% of searches end in a purchase.
£325K
revenue / yr
Who owns the niche?
The top 5 brands hold 33% of demand, so 67% of the market is open.
67%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 85 products
Top Egg Cups products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Chef Aid White Plastic Egg Cups Set of 4
- Price
- £3.28
- Rating
- 4.2/5
- Reviews
- 3,656
- Age
- 14y ago
Cooksmart Buttercup Farm Pack of 4 Ceramic Stackable Egg Cups
- Price
- £8.58
- Rating
- 3.9/5
- Reviews
- 143
- Age
- 3y ago
Nicola Spring Argon Tableware Hand Printed Egg Cups - Pack of 6 - Multicolour Assorted Set Stoneware Breakfast Brunch Easy Clean Hard Soft Boiled Eggs Dipping Holder Stand for Breakfast Brunch
- Price
- £7.78
- Rating
- 4.6/5
- Reviews
- 931
- Age
- 8y ago
Vicloon Egg Holder Set 4PCS Silicone Egg Cups Set Egg Cups Stand for Kitchen Boiled Eggs Breakfast
- Price
- £4.19
- Rating
- 4.5/5
- Reviews
- 2,071
- Age
- 2y ago
8 Piece Breakfast Set 4 x Egg Cup Holders & 4 x Spoons White Porcelain Ceramic
- Price
- £6.01
- Rating
- 4.3/5
- Reviews
- 157
- Age
- 2y ago
Trending
90-day click momentum
Vicloon Silicone Anti-fall Egg Cup 4pcs Silicone Egg Cups Set Boiled Egg Stand Plates with Base Stackable and Storable for Dining Table Kitchen Drawer Family Gathering Camping Picnic
- Price
- £4.62
- Rating
- 4.5/5
- Reviews
- 2,071
- Age
- 1y ago
6-Piece Easter Egg Holder Set Playful and Functional Egg Cups for Festive Breakfasts and Brunch Gatherings
- Price
- £4.12
- Rating
- 4.6/5
- Reviews
- 5
- Age
- 8mo ago
4-Piece Egg Cup Set Stylish Holders for Soft-Boiled Eggs Ideal for Breakfast and Brunch (White)
- Price
- £4.01
- Rating
- 3.2/5
- Reviews
- 6
- Age
- 7mo ago
4 Pcs Egg Cups Set Soft Boiled Egg Holders Boiled Egg Holder for Breakfast Durable and Dishwasher Safe Egg Cups Elegant Egg Cup Set for Dining and Brunch
- Price
- £4.31
- Rating
- 4.1/5
- Reviews
- 17
- Age
- 1y ago
4-Piece Egg Cup Set Elegant Egg Cup Holders for Soft Boiled Eggs Perfect Breakfast Table Decor (White)
- Price
- £4.11
- Rating
- 3.7/5
- Reviews
- 14
- Age
- 11mo ago
Newest
by launch date4-Piece Egg Cup Set Stylish Holders for Soft-Boiled Eggs Ideal for Breakfast and Brunch (White)
- Price
- £4.01
- Rating
- 3.2/5
- Reviews
- 6
- Age
- 7mo ago
Egg Cups Silicone Egg Holder Set of 6 with Egg Cracker Colourful Boiled Egg Stands for Kitchen Breakfast Table Setting Gift for Home Cooks and Parents
- Price
- £7.46
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 8mo ago
6-Piece Easter Egg Holder Set Playful and Functional Egg Cups for Festive Breakfasts and Brunch Gatherings
- Price
- £4.12
- Rating
- 4.6/5
- Reviews
- 5
- Age
- 8mo ago
5-Piece Set Egg Cups (4 Pcs & 1 Egg Opener) Elegant Boiled Egg Holder for Breakfast and Brunch Stackable Egg Cup Set for Home Cooks Durable and Easy to Clean
- Price
- £8.67
- Rating
- 4.5/5
- Reviews
- 23
- Age
- 10mo ago
4-Piece Egg Cup Set Elegant Egg Cup Holders for Soft Boiled Eggs Perfect Breakfast Table Decor (White)
- Price
- £4.11
- Rating
- 3.7/5
- Reviews
- 14
- Age
- 11mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.
Brands
64 rising
Sellers
133
Top-5 brand share
33%
Top 20: 72%
Top-5 click share
25%
Top 20: 62%
Open market
63%
- Vicloon10%
- Chef Aid6%
- Nicola Spring6%
- Cooksmart5%
- Zeal5%
- GEEZY4%
Egg Cups demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Dec · busiest ÷ quietest = 2.0×
Top Egg Cups search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- egg cups423K/yr
- egg cup78K/yr
- egg cups 437K/yr
- egg cups 226K/yr
- egg cup holder9K/yr
- novelty egg cups19K/yr
- egg cups 611K/yr
- double egg cup10K/yr
- boiled egg holder10K/yr
- egg cups novelty5K/yr
What reviews say buyers love and hate about Egg Cups
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Good quality, easy to clean”
“Easy to use”
“Does the job”
“Good value for money”
“Good size”
What buyers complain about
79% of reviews“To small”
“Quality Assurance needs improving”
“a bit flimsy”
“It is a very plastic”
“You'll get cheaper”
Egg Cups return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
40%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Egg Cups questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
