Is egg chair cover profitable to sell on Amazon United Kingdom?

The niche generates £256K/yr across 19 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +125.1%. Flapen's verdict: Worth a look (66/100).

How competitive is the egg chair cover niche?

17 brands and 26 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 71% of demand.

What do buyers complain about in egg chair cover?

Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 0.9%.

When does demand for egg chair cover peak?

Demand peaks in Apr–May–Jun–Jul; the busiest month runs 7.4× the quietest.

What does it cost to enter the egg chair cover niche?

Listings span £9.01–£21.91; the average listing price is £12.83 (sweet spot $15–$100). The average incumbent carries 961 reviews — the moat a new listing must climb.

egg chair cover

Worth a look

Shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Growth

Incredible+125.1%

90-day search growth — must beat 0% to launch

Conversion

Great8.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good960.89

avg incumbent reviews — the moat a new listing must climb

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Avg price

Good£12.83

avg listing price — sweet spot $15–$100

Price range

Good£9.01–£21.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay£256K

£256K/yr · 225K searches

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Signals Trending

According to Flapen's Amazon United Kingdom niche tracking, egg chair cover is a £256K/yr Amazon United Kingdom market (225K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 66/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

egg chair cover market data

Units sold / yr: 20K–25K; avg 1,250–1,500/product
Revenue / yr: £257K–£321K; units × avg price
Conversion rate: 8.9%
Avg BSR: #37
Page quality: 0%
Prime: 95%
Sponsored: 84%
Out of stock: 9.1%
Avg brand age: 30 months
Avg seller age: 215 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 flat

Sellers

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

24%

Enzeno26%
Icetimer20%
BEEWAY11%
OZMI9%
Emwel5%
Ezilif5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +125.1% search growth over the last 90 days.

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 7.4×

Open Trend

Top egg chair cover search terms

egg chair cover137K/yr +149.8%8.7% conv.
egg chair covers waterproof43K/yr +70.7%8.2% conv.
egg chair covers waterproof heavy duty12K/yr +69.7%7.4% conv.
waterproof egg chair cover6K/yr +159.0%11.2% conv.
hanging egg chair cover8K/yr +89.0%5.9% conv.
egg chair covers4K/yr +149.0%4.8% conv.
large egg chair cover4K/yr +167.7%4.5% conv.
cover for egg chair waterproof3K/yr +135.4%9.0% conv.
garden egg chair cover3K/yr +67.8%7.3% conv.
hanging chair cover3K/yr +166.2%6.0% conv.

All search terms

Top egg chair cover products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Enzeno Patio Hanging Egg Chair Cover Outdoor Single Seat Cocoon Swing Egg Chair Covers Waterproof with Zipper 210D Heavy Duty Veranda Garden large Cover for Egg Chair on Stand 190 * 115cm Black

Enzeno£12.984.4★4,893 rev

Icetimer Upgraded Egg Chair Cover - Waterproof Windproof Heavy Duty Large Patio Hanging Swing Seat Cover With Zipper 190x115cm Black

Icetimer£11.694.5★1,048 rev

BEEWAY Egg Chair Cover Waterproof with Air Vent Outdoor Patio Rattan Hanging Cocoon Swing Chair Cover - 420D Oxford Fabric Anti-UV Windproof - Single Seater Ø115 x 190cm v2.0

BEEWAY£17.574.7★251 rev

Egg Chair Covers 190x115cm 420D Heavy Duty Single Hanging Egg Chair Cover with Drawstring Zipper Waterproof Egg Swing Chair Covers Outdoor On Standing Egg Chair Cover

OZMI£12.504.1★223 rev

Emwel 190x115cm Hanging Chair Cover with Zipper - Heavy Duty Egg Swing Cocoon Chair Cover Outdoor Waterproof Windproof Durable Heavy Duty Garden Furniture Protector

Emwel£11.984.3★947 rev

Newest

by launch date

45W x 75H Hanging Egg Chair Cover and Storage Bag Egg Chair Covers Waterproof with Zipper Outdoor Single Seat Egg Chair Covers 210D Oxford Fabric Anti-UV Windproof (Single Seater 115 x 190cm)

Tmidumo£10.824 rev

4mo ago

M.J COMFY-LIFE 420D Heavy Duty Oxford Egg Chair Protector Waterproof UV Resistant & Windproof Hanging Outdoor Garden Cover with Zipper & Adjustable Straps (190*115cm)

M.J COMFY-LIFE£9.9219 rev

5mo ago

BEEWAY Egg Chair Cover Waterproof with Air Vent Outdoor Patio Rattan Hanging Cocoon Swing Chair Cover - 420D Oxford Fabric Anti-UV Windproof - Single Seater Ø115 x 190cm v2.0

BEEWAY£17.57251 rev

9mo ago

Egg Chair Cover 210D Egg Chair Covers Waterproof

PSFXBM£11.6321 rev

10mo ago

Enzeno Egg Chair Cover Waterproof Outdoor Hanging Egg Chair Cover with Buckle Strap Single Seat Cocoon Swing Egg Chair Covers for Garden & Patio 300D Heavy Duty 190x115cm Black

Enzeno£12.974,893 rev

1y ago

What buyers say about egg chair cover

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall30%

“Good quality cover”

Size-Overall23%

“Good fit looks strong”

Water Resistance9%

“Water proof”

Value For Money8%

“Worth the money”

Advertised Vs Actual Product7%

“Excellent does what is advertised”

Strength2%

“feels very sturdy”

Material Quality2%

“Material seems strong”

Durability2%

“Good and durable”

Weather Proof1%

“Protects from bad weather”

Security1%

“is very secure even in very strong wind”

What buyers complain about

Durability16%

“Broken after couple of months”

Quality-Overall14%

“Not impressed with the quality of this cover”

Size-Overall14%

“Very big”

Strength6%

“flimsy”

Thickness6%

“Thin”

Material Quality5%

“Cheap material, do not buy”

Advertised Vs Actual Product5%

“Not as described”

Weight Heavy4%

“This cover is supposed to be heavy duty”

Value For Money4%

“Not worth the money”

Water Resistance3%

“Soaked by the passing rain”

Top return reasons

Size-Overall61%

Material Quality5%

Advertised Vs Actual Product5%

Quality-Overall4%

Thin4%

Functionality-Overall3%

Defective Material/Parts2%

Stitch/Finish/Polish2%

Water Resistance2%

Compatibility-Overall1%

Common questions

Is egg chair cover profitable to sell on Amazon United Kingdom?: The niche generates £256K/yr across 19 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +125.1%. Flapen's verdict: Worth a look (66/100).
How competitive is the egg chair cover niche?: 17 brands and 26 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in egg chair cover?: Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 0.9%.
When does demand for egg chair cover peak?: Demand peaks in Apr–May–Jun–Jul; the busiest month runs 7.4× the quietest.
What does it cost to enter the egg chair cover niche?: Listings span £9.01–£21.91; the average listing price is £12.83 (sweet spot $15–$100). The average incumbent carries 961 reviews — the moat a new listing must climb.