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Easter Stickers

Fail

Demand is soft, at -99.1% this quarter, so Easter Stickers is a Fail.

Flapen Score
21
21 / 100
Ranks 5,744 of 5,777 Home & Garden niches · −30 vs the category median of 51
Market size
£9K/yr105K searches / yr
90-day growth
-99.1%search demand this quarter
Competition
100%top-5 click share · 4 brands · 6 sellers

Flapen Score

Easter Stickers against its category

The dotted line is the Home & Garden average. Past it, Easter Stickers is stronger. Inside it, weaker.

21Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Easter Stickers market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Easter Stickers 105K times last year and spent an estimated £9K. All 4 brands take every click. Flapen scores it 21 out of 100, a Fail.

01 · Demand

2.2% of searches ended in a purchase last week.

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -99.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £9K a year.

Searches, last 12 months
105K
Growth, 90 days vs prior 90
-99.1%
Conversion, latest week
2.2%
Market size, estimated
£9Ka year
Top search term
easter stickers77K searches a year

02 · Price

A sale here is worth £4.05.

Listings sell for £4.05 on average, from £2.80 to £5.11. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £4.05 that is £1K to £2K a year per listing.

Average price
£4.05under the $15 to $100 sweet spot
Price range
£2.80–£5.11
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£1K–£2K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

25% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 36.6% of listings are out of stock. The average listing ranks #3,335 within Scrapbooking & Stamping. It carries 26 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
25%
Prime listings
100%
Out of stock, average day
36.6%
Average rank
#3,335in Scrapbooking & Stamping
Average rating
4.63 starsAmazon United Kingdom average 4.36 stars
Average reviews
26per listing
Listings tracked
4

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
26 months

Products

Top Easter Stickers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£926£2K£3K£4K110100 Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Noble Products40%
  • Fabuloustrim21%
  • Packwith21%
  • CAREOR19%
  • Open — no brand owns it (0%)

Demand

Easter Stickers search demand

Weekly searches over the year. Pick a range.

25K15KSpike '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top Easter Stickers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • easter stickers77K/yr
  • easter egg stickers6K/yr
  • easter stickers for children13K/yr
  • easter stickers for crafts7K/yr
  • easter sticker3K/yr

Reviews and returns

What reviews say buyers love and hate about Easter Stickers

What buyers praise, what they complain about and why they send it back, from the reviews.

Love

Value For Money28%

Great value

Brilliant value

For the current price of £5.99 I think this are great

Quality-Overall28%0.00

Great quality, cute stickers, 2 year old loved making cards

The stickers are well made and good quality

Fantastic quality

Adhesion/Stickiness10%

These are adorable easter stickers with nice adhesion

They stick well too

The adhesive is strong

Size-Overall10%

They are a good size too in a variety of shapes

Nice big stickers too

They are a nice size not tiny

Design-Overall8%

You get a wide selection of fun designs, from Easter eggs, bunnies, chicks to Easter signs, flowers and gonks, plus lots more to chose from

Nice little stickers, cute designs

Return

0.0% Return rate 67% Fixable by listing

Size-Overall33%▁▁▁█▁▁
Advertised Vs Actual Product33%▁▁▁█▁▁
Value For Money33%▁▁▁█▁▁

FAQ

Common Easter Stickers questions

Answered from the same tracked data.