Easter Basket
FailDemand is soft, at -99.1% this quarter, so Easter Basket is a Fail.
- Flapen Score
- 30 / 100Ranks 5,558 of 5,777 Home & Garden niches · −21 vs the category median of 5130
- Market size
- £44K/yr504K searches / yr
- 90-day growth
- -99.1%search demand this quarter
- Competition
- 65%top-5 click share · 8 brands · 14 sellers
Flapen Score
Easter Basket against its category
The dotted line is the Home & Garden average. Past it, Easter Basket is stronger. Inside it, weaker.
Market
The Easter Basket market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Easter Basket 504K times last year and spent an estimated £44K. The top 5 brands take 91% of clicks. Demand peaks in Mar–Apr. Flapen scores it 30 out of 100, a Fail.
01 · Demand
1.0% of searches ended in a purchase last week.
Shoppers searched for this 504K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -99.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.
- Searches, last 12 months
- 504K
- Growth, 90 days vs prior 90
- -99.1%
- Conversion, latest week
- 1.0%
- Market size, estimated
- £44Ka year
- Peak month
- April227.5× the quietest month
- Top search term
- easter basket241K searches a year
02 · Price
A sale here is worth £8.48.
Listings sell for £8.48 on average, from £3.45 to £17.26. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 0 to 100 of them. At £8.48 that is £0 to £848 a year per listing.
- Average price
- £8.48under the $15 to $100 sweet spot
- Price range
- £3.45–£17.26
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£848
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
64% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 25.5% of listings are out of stock. The average listing ranks #391 within Shopping Bags & Baskets. It carries 764 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 64%
- Out of stock, average day
- 25.5%
- Average rank
- #391in Shopping Bags & Baskets
- Average rating
- 4.49 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 764per listing
- Listings tracked
- 14
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Easter Basket products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
corgi butt Easter Basket Bunny Tote Bag Bucket - Blue Paillette Style for Kids Easter Eggs Toys Candy Gifts Egg Hunt Supplies
- Price
- £7.17
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 5mo ago

Wicker Wedding Flower Girls Basket Easter Egg Hunting Basket Toy Shopping Gift Pink Yellow Blue Grey (Yellow)
- Price
- £6.13
- Rating
- 4.6/5
- Reviews
- 163
- Age
- 3y ago

Talking Tables Bunny Easter Basket Bunny Shaped Egg Basket for Kids - Recycled Paper Eco Friendly - Suitable for Boys & Girls - Perfect for Easter Egg Hunt & Toy Storage - 17x25cm
- Price
- £11.30
- Rating
- 4.0/5
- Reviews
- 26
- Age
- 2y ago

Woodluv Storage Baskets Set of 2 Boat Shaped Wicker Woven Wedding Flower Girls Easter Display & Gift Hamper Basket Natural
- Price
- £10.60
- Rating
- 4.3/5
- Reviews
- 2,559
- Age
- 8y ago

Woodluv Storage Baskets Set of 2 Round Shaped Wicker Woven Wedding Flower Girls Easter Display & Gift Hamper Basket Natural
- Price
- £10.67
- Rating
- 4.3/5
- Reviews
- 2,559
- Age
- 8y ago
Trending
90-day click momentum
corgi butt Easter Basket Bunny Tote Bag Bucket - Blue Paillette Style for Kids Easter Eggs Toys Candy Gifts Egg Hunt Supplies
- Price
- £7.17
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 5mo ago

Handwoven Rattan Foraging Egg Wedding Flower Basket Kitchen Organizer
- Price
- £9.98
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 7mo ago

Woodluv Storage Baskets Set of 2 Wicker Woven Wedding Flower Girls Easter Display & Gift Hamper Basket Natural
- Price
- £10.60
- Rating
- 4.3/5
- Reviews
- 2,559
- Age
- 8y ago

Lyellfe 2 Pack Rustic Elegant Wicker Rattan Basket with Handle Silk Ribbon Decorative Eggs Candy Basket for Gifts Wedding Camping Home Decor
- Price
- £13.71
- Rating
- 4.5/5
- Reviews
- 85
- Age
- 2y ago

Woodluv Storage Baskets Set of 2 Boat Shaped Wicker Woven Wedding Flower Girls Easter Display & Gift Hamper Basket Natural
- Price
- £10.60
- Rating
- 4.3/5
- Reviews
- 2,559
- Age
- 8y ago
Newest
by launch date
corgi butt Easter Basket Bunny Tote Bag Bucket - Blue Paillette Style for Kids Easter Eggs Toys Candy Gifts Egg Hunt Supplies
- Price
- £7.17
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 5mo ago

Handwoven Rattan Foraging Egg Wedding Flower Basket Kitchen Organizer
- Price
- £9.98
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 7mo ago

JOYIN 3 Pcs Easter Baskets with Plaid Lining with Handle and 3 Colors Easter Grass Paper Shreds for Easter Egg Hunt Kids Easter Party Treats Filling with Party Favors (Blue Pink Green)
- Price
- £17.26
- Rating
- 4.5/5
- Reviews
- 102
- Age
- 1y ago

Talking Tables Bunny Easter Basket Bunny Shaped Egg Basket for Kids - Recycled Paper Eco Friendly - Suitable for Boys & Girls - Perfect for Easter Egg Hunt & Toy Storage - 17x25cm
- Price
- £11.30
- Rating
- 4.0/5
- Reviews
- 26
- Age
- 2y ago

Lyellfe 2 Pack Rustic Elegant Wicker Rattan Basket with Handle Silk Ribbon Decorative Eggs Candy Basket for Gifts Wedding Camping Home Decor
- Price
- £13.71
- Rating
- 4.5/5
- Reviews
- 85
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
14
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
6%
- corgi butt31%
- Wickerfield28%
- woodluv17%
- Talking Tables10%
- XIAOMIANYANG4%
- Lyellfe4%
- Open — no brand owns it (2 brands, 6%)
Demand
Easter Basket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr · busiest ÷ quietest = 227.5×
Search terms
Top Easter Basket search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- easter basket241K/yr
- easter baskets59K/yr
- easter baskets for kids68K/yr
- easter egg basket22K/yr
- bunny basket4K/yr
- easter egg hunt baskets19K/yr
- easter egg hunt basket15K/yr
- basket easter4K/yr
- small easter baskets6K/yr
- baskets for easter eggs5K/yr
Reviews and returns
What reviews say buyers love and hate about Easter Basket
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Small size
Size inaccurate
Rather large
Very cheap looking
Poor quality
Quality not good
Needs a card base inside as doesnt hold shape well for mini eggs
not strong
very delicate and coarse to touch
definitely not worth the money
Love
Good quality
Great bags good quality
Good quality basket
Excellent value
I thought the cost was very good
Im pleased at the reasonable price
Perfect size
I was able to fit a good sized Easter egg
Perfect size, as described
Colourful well made
These Easter bags are great lovely colours
The colours are bright and cheerful, making it instantly festive and perfect for the season
surprisingly sturdy
Lovely strong bags
Effective
Return
0.7% Return rate 93% Fixable by listing
Small size
Size inaccurate
Rather large
Very cheap looking
Poor quality
Quality not good
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Easter Basket questions
Answered from the same tracked data.









