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Dyson V8 Filter

Fail

Prices span $5.29–$14.53, mostly outside the sweet spot, so Dyson V8 Filter is a Fail.

Flapen Score
38
38 / 100
Ranks 5,059 of 5,777 Home & Garden niches · −13 vs the category median of 51
Market size
£54K/yr31K searches / yr
90-day growth
-21.0%search demand this quarter
Competition
80%top-5 click share · 11 brands · 17 sellers

Flapen Score

Dyson V8 Filter against its category

The dotted line is the Home & Garden average. Past it, Dyson V8 Filter is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dyson V8 Filter market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dyson V8 Filter 31K times last year and spent an estimated £54K. The top 5 brands take 83% of clicks. Demand peaks in Jan. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 17.8% of those searches ended in a purchase.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 17.8% of those searches ended in a purchase. Searches in the last 90 days moved -21.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £54K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
-21.0%
Conversion, latest week
17.8%
Market size, estimated
£54Ka year
Peak month
January1.8× the quietest month
Top search term
dyson v8 filter21K searches a year

02 · Price

A sale here is worth £9.85.

Listings sell for £9.85 on average, from £5.29 to £14.53. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 750 to 1,000 of them. At £9.85 that is £7K to £10K a year per listing.

Average price
£9.85under the $15 to $100 sweet spot
Price range
£5.29–£14.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
750–1,000
Revenue per listing a year
£7K–£10K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #83 within Vacuums & Floor Care. It carries 1,019 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#83in Vacuums & Floor Care
Average rating
4.55 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,019per listing
Listings tracked
12

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Dyson V8 Filter products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 80% of clicks. A locked shelf that new listings rarely crack.

£0£5K£11K£16K£22K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

17

Est. top-5 brand share

83%

Top 20: 100%

Est. top-5 click share

80%

Top 20: 100%

Open market

14%

  • Leadaybetter39%
  • Dzpuhuojz29%
  • QWYTLROX6%
  • Jollsung5%
  • mikuankuan4%
  • SHENGRUI3%
  • Open — no brand owns it (5 brands, 14%)

Demand

Dyson V8 Filter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Holiday '24Spike '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 1.8×

Search terms

Top Dyson V8 Filter search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • dyson v8 filter21K/yr
  • dyson v8 filter replacement4K/yr
  • dyson v8 filters2K/yr
  • dyson filter replacement v83K/yr

Reviews and returns

What reviews say buyers love and hate about Dyson V8 Filter

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Size-Overall”
17%of negative reviews mention “Filtration”
1.0%of orders come back
“its not really possible to know if these provide the same quality of filtration as the manufacturers version”
A buyer, on “Filtration”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Dyson V8 Filter questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data