Skip to content

Dyson V11 Battery

Fail

Shoppers spend only $48K a year here, so Dyson V11 Battery is a Fail.

Flapen Score
47
47 / 100
Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 51
Market size
£48K/yr30K searches / yr
90-day growth
-5.7%search demand this quarter
Competition
58%top-5 click share · 13 brands · 20 sellers

Flapen Score

Dyson V11 Battery against its category

The dotted line is the Home & Garden average. Past it, Dyson V11 Battery is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dyson V11 Battery market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dyson V11 Battery 30K times last year and spent an estimated £48K. The top 5 brands take 72% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

3.3% of searches ended in a purchase last week.

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.

Searches, last 12 months
30K
Growth, 90 days vs prior 90
-5.7%
Conversion, latest week
3.3%
Market size, estimated
£48Ka year
Top search term
dyson v11 battery16K searches a year

02 · Price

A sale here is worth £48.65.

Listings sell for £48.65 on average, from £24.38 to £86.90. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £48.65 that is £0 to £5K a year per listing.

Average price
£48.65inside the $15 to $100 sweet spot
Price range
£24.38–£86.90
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£5K
Returns
4.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 15.9% of listings are out of stock. The average listing ranks #208 within Vacuums & Floor Care. It carries 670 reviews at 3.82 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
94%
Out of stock, average day
15.9%
Average rank
#208in Vacuums & Floor Care
Average rating
3.82 starsAmazon United Kingdom average 4.36 stars
Average reviews
670per listing
Listings tracked
17

04 · Newcomers

Amazon counts 3 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
3Amazon's first-year sales bar
Average brand age
19 months

Products

Top Dyson V11 Battery products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£5K£7K£10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

20

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

22%

  • NexEnercell22%
  • EGR17%
  • ASUNCELL13%
  • NASTIMA11%
  • CPY9%
  • DTK6%

Demand

Dyson V11 Battery search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Spike '26Prime Day '26FebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.3× · 6 of 12 months tracked

Search terms

Top Dyson V11 Battery search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dyson v11 battery16K/yr
  • dyson v15 battery10K/yr
  • dyson v11 battery replacement4K/yr

Reviews and returns

What reviews say buyers love and hate about Dyson V11 Battery

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging28%−0.29

Wouldn't hold charge

Didn't charge

would not charge

Battery Life18%−0.03

Poor quality battery

Hi the battery will not charge

Insecure battery

Compatibility-Overall9%−0.08

Not compatible with Dyson V11

the battery is not compatible with the V11 dock

Not Dyson compatible

Size-Overall9%+0.62

Not right fit

The screws supplied are too small

Didnt fit properly

Value For Money6%+0.70

Yes, its double the price,

Waste of money

Love

Battery Life16%−0.03

Longer charge time

Great battery

Good battery capacity

Size-Overall16%+0.62

Fits perfectly

Easy to fit

Fitted my V7 perfectly

Advertised Vs Actual Product14%+1.26

AS DESCRIBED

As described

Working perfectly

Value For Money13%+0.70

Great replacement for a fraction of original price

Great value

A great buy at the price

Quality-Overall13%+1.57

Good product, brought my Dyson Vacuum Cleaner back to life

build quality feels solid

Good quality

Return

4.7% Return rate 20% Fixable by listing

Compatibility-Overall24%██▆▆▇▇

Not compatible with Dyson V11

the battery is not compatible with the V11 dock

Not Dyson compatible

Size-Overall18%█▄▇▇▅▆

Not right fit

The screws supplied are too small

Didnt fit properly

Functionality-Overall17%▆█▅▇▄▇

Does not work

Charging16%▄▆█▅▅▄

Wouldn't hold charge

Didn't charge

would not charge

Defective Material/Parts7%▄▃▅▄█▄

Our vacuum was dead

FAQ

Common Dyson V11 Battery questions

Answered from the same tracked data.