dyson v10 filter
Skip itPrices mostly outside the sweet spot ($6.09–$12.29) — this niche doesn't clear our bar today.
Conversion
Incredible17.8%search→purchase rate — share of searches ending in a sale
Returns
Good3.0%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Okay3,476.5avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.00avg listing price — sweet spot $15–$100
Market size
Bad£71K£71K/yr · 45K searches
Competition
Bad81%top-5 click share — a locked-up shelf
Growth
Bad-32.1%90-day search growth — must beat 0% to launch
Price range
Bad£6.09–£12.29cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, dyson v10 filter is a £71K/yr Amazon United Kingdom market (45K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jan. Verdict: Skip it — 30/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
dyson v10 filter market data
- Units sold / yr
- 8K–10K
- avg 500–750/product
- Revenue / yr
- £72K–£90K
- units × avg price
- Conversion rate
- 17.8%
- Avg BSR
- #27
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 80%
- Out of stock
- 8.3%
- Avg brand age
- 36 months
- Avg seller age
- 200 days
Competition & brand share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.Brands
9 falling
Sellers
17
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
8%
- Morpilot44%
- Dzpuhuojz20%
- BONBELONG9%
- youguobeier7%
- JORAIR7%
- Syxtidy5%
- Open — no brand owns it (3 brands, 8%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -32.1% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.7×
Top dyson v10 filter search terms
- dyson v10 filter29K/yr
- dyson v10 animal filter3K/yr
- dyson v10 filter replacement3K/yr
- v10 dyson filter3K/yr
- dyson filter replacement v107K/yr
Top dyson v10 filter products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Morpilot Filter for Dyson V10 - Replacement Filters Vacuum Washable Filter Compatible with Dyson V10 Cyclone Series V10Absolute V10Animal V10Total Clean SV12
Morpilot£9.624.6★12,565 rev

2 Pack Filter Replacement for Dyson V10 Cyclone Series Animal Absolute
Dzpuhuojz£7.894.4★3,962 rev

BONBELONG Replacement Filter V10 Filter for Dyson Filters for Dyson V10 SCyclone Series V10 Absolute V10 Animal V10 Total Clean SV12 Replace Part No. 969082-01 Washable Reusable 2Packs
BONBELONG£9.094.5★1,077 rev

2 Pack HEPA Replacement for Dyson V10 Filter Cyclone Series V10 Animal V10 Absolute V10 Total Clean SV12 Vacuum Cleaner Compatible with Dyson No. 969082-01 Filter Parts Reusable and Washable
youguobeier£7.804.5★97 rev

V10 Filters for Dyson-Replacement Filter for Dyson V10 Vacuum Cleaner
JORAIR£9.304.5★1,310 rev
Newest
by launch date
for Dyson V10 Filter for Dyson V10 Cyclone Series/Absolute/Animal Vacuum
Laukowind£8.38547 rev

V10 Vacuum Filter Replacement for Dy V10 Cyclone Series V10 Animal V10 Absolute V10 Total Clean SV12 Part No. 969082-01 (2 Pack Filters and 1 Cleaning Brush)
BRENSTEN£6.09107 rev

2 Pack HEPA Replacement for Dyson V10 Filter Cyclone Series V10 Animal V10 Absolute V10 Total Clean SV12 Vacuum Cleaner Compatible with Dyson No. 969082-01 Filter Parts Reusable and Washable
youguobeier£7.8097 rev

2 Pack Filter Replacement for Dyson V10 Cyclone Series Animal Absolute
Dzpuhuojz£7.893,962 rev

V10 Filters for Dyson-Replacement Filter for Dyson V10 Vacuum Cleaner
JORAIR£9.301,310 rev
Trending
90-day click momentum
for Dyson V10 Filter for Dyson V10 Cyclone Series/Absolute/Animal Vacuum
Laukowind£8.384.6★

3Pack Filter Replacement for Dyson V10 Cyclone V10 Absolute V10 Animal V10 Total Clean V10 Motorhead Replace Part No. 969082-01 1 Clean Brush
whekeosh£10.754.6★

V10 Filters for Dyson-Replacement Filter for Dyson V10 Vacuum Cleaner
JORAIR£9.304.5★

2 Pack HEPA Replacement for Dyson V10 Filter Cyclone Series V10 Animal V10 Absolute V10 Total Clean SV12 Vacuum Cleaner Compatible with Dyson No. 969082-01 Filter Parts Reusable and Washable
youguobeier£7.804.5★

BONBELONG Replacement Filter V10 Filter for Dyson Filters for Dyson V10 SCyclone Series V10 Absolute V10 Animal V10 Total Clean SV12 Replace Part No. 969082-01 Washable Reusable 2Packs
BONBELONG£9.094.5★
What buyers say about dyson v10 filter
What buyers praise and complain about, mined from review topics.What buyers love
“Good value”
“The filters work great”
“Fits well”
“good replacement”
“Just what I needed”
“Compatible -”
“Very effective and great value”
“Easy to clean”
“From not getting anything to now working excellently”
“Two pack perfect”
What buyers complain about
“Rubbish”
“After reading up it became apparent that the filter can eventually remain blocked even after cleaning”
“Not working”
“They will not fit”
“Does not work in my V10 Absolute”
“A lot cheaper than the original product”
“No matter how much you clean these they never seem to recover”
“even after much cleaning you never get the same suction as the genuine filter”
“Also, it doesn't look the same as the pictures, nor identical to the original”
“Its not obvious how to measure as I recall”
Top return reasons
Common questions
- Is dyson v10 filter profitable to sell on Amazon United Kingdom?
- The niche generates £71K/yr across 10 tracked products. 90-day search growth is -32.1%. Flapen's verdict: Skip it (30/100).
- How competitive is the dyson v10 filter niche?
- 9 brands and 17 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 87% of demand.
- What do buyers complain about in dyson v10 filter?
- Top complaints mined from reviews: Quality-Overall, Filtration, Functionality-Overall. The return rate is 3.0%.
- When does demand for dyson v10 filter peak?
- Demand peaks in Jan; the busiest month runs 1.7× the quietest.
- What does it cost to enter the dyson v10 filter niche?
- Listings span £6.09–£12.29; the average listing price is £9.00 (sweet spot $15–$100). The average incumbent carries 3,477 reviews — the moat a new listing must climb.