Dyson V10 Filter
FailPrices span $6.09–$12.29, mostly outside the sweet spot, so Dyson V10 Filter is a Fail.
- Flapen Score
- 30 / 100Ranks 5,558 of 5,777 Home & Garden niches · −21 vs the category median of 5130
- Market size
- £71K/yr45K searches / yr
- 90-day growth
- -32.1%search demand this quarter
- Competition
- 81%top-5 click share · 9 brands · 17 sellers
Flapen Score
Dyson V10 Filter against its category
The dotted line is the Home & Garden average. Past it, Dyson V10 Filter is stronger. Inside it, weaker.
Market
The Dyson V10 Filter market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dyson V10 Filter 45K times last year and spent an estimated £71K. The top 5 brands take 87% of clicks. Demand peaks in Jan. Flapen scores it 30 out of 100, a Fail.
01 · Demand
An estimated 17.8% of those searches ended in a purchase.
Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 17.8% of those searches ended in a purchase. Searches in the last 90 days moved -32.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £71K a year.
- Searches, last 12 months
- 45K
- Growth, 90 days vs prior 90
- -32.1%
- Conversion, latest week
- 17.8%
- Market size, estimated
- £71Ka year
- Peak month
- January1.7× the quietest month
- Top search term
- dyson v10 filter29K searches a year
02 · Price
A sale here is worth £9.00.
Listings sell for £9.00 on average, from £6.09 to £12.29. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £9.00 that is £5K to £7K a year per listing.
- Average price
- £9.00under the $15 to $100 sweet spot
- Price range
- £6.09–£12.29
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £5K–£7K
- Returns
- 3.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #27 within Vacuums & Floor Care. It carries 3,477 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 8.3%
- Average rank
- #27in Vacuums & Floor Care
- Average rating
- 4.55 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,477per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Dyson V10 Filter products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Morpilot Filter for Dyson V10 - Replacement Filters Vacuum Washable Filter Compatible with Dyson V10 Cyclone Series V10Absolute V10Animal V10Total Clean SV12
- Price
- £9.62
- Rating
- 4.6/5
- Reviews
- 12,565
- Age
- 5y ago

2 Pack Filter Replacement for Dyson V10 Cyclone Series Animal Absolute
- Price
- £7.89
- Rating
- 4.4/5
- Reviews
- 3,962
- Age
- 2y ago

BONBELONG Replacement Filter V10 Filter for Dyson Filters for Dyson V10 SCyclone Series V10 Absolute V10 Animal V10 Total Clean SV12 Replace Part No. 969082-01 Washable Reusable 2Packs
- Price
- £9.09
- Rating
- 4.5/5
- Reviews
- 1,077
- Age
- 5y ago

2 Pack HEPA Replacement for Dyson V10 Filter Cyclone Series V10 Animal V10 Absolute V10 Total Clean SV12 Vacuum Cleaner Compatible with Dyson No. 969082-01 Filter Parts Reusable and Washable
- Price
- £7.80
- Rating
- 4.5/5
- Reviews
- 97
- Age
- 2y ago

V10 Filters for Dyson-Replacement Filter for Dyson V10 Vacuum Cleaner
- Price
- £9.30
- Rating
- 4.5/5
- Reviews
- 1,310
- Age
- 3y ago
Trending
estimated 90-day click momentum
for Dyson V10 Filter for Dyson V10 Cyclone Series/Absolute/Animal Vacuum
- Price
- £8.38
- Rating
- 4.6/5
- Reviews
- 547
- Age
- 1y ago

3Pack Filter Replacement for Dyson V10 Cyclone V10 Absolute V10 Animal V10 Total Clean V10 Motorhead Replace Part No. 969082-01 1 Clean Brush
- Price
- £10.75
- Rating
- 4.6/5
- Reviews
- 1,807
- Age
- 4y ago

V10 Filters for Dyson-Replacement Filter for Dyson V10 Vacuum Cleaner
- Price
- £9.30
- Rating
- 4.5/5
- Reviews
- 1,310
- Age
- 3y ago

2 Pack HEPA Replacement for Dyson V10 Filter Cyclone Series V10 Animal V10 Absolute V10 Total Clean SV12 Vacuum Cleaner Compatible with Dyson No. 969082-01 Filter Parts Reusable and Washable
- Price
- £7.80
- Rating
- 4.5/5
- Reviews
- 97
- Age
- 2y ago

BONBELONG Replacement Filter V10 Filter for Dyson Filters for Dyson V10 SCyclone Series V10 Absolute V10 Animal V10 Total Clean SV12 Replace Part No. 969082-01 Washable Reusable 2Packs
- Price
- £9.09
- Rating
- 4.5/5
- Reviews
- 1,077
- Age
- 5y ago
Newest
by launch date
for Dyson V10 Filter for Dyson V10 Cyclone Series/Absolute/Animal Vacuum
- Price
- £8.38
- Rating
- 4.6/5
- Reviews
- 547
- Age
- 1y ago

V10 Vacuum Filter Replacement for Dy V10 Cyclone Series V10 Animal V10 Absolute V10 Total Clean SV12 Part No. 969082-01 (2 Pack Filters and 1 Cleaning Brush)
- Price
- £6.09
- Rating
- 4.6/5
- Reviews
- 107
- Age
- 1y ago

2 Pack HEPA Replacement for Dyson V10 Filter Cyclone Series V10 Animal V10 Absolute V10 Total Clean SV12 Vacuum Cleaner Compatible with Dyson No. 969082-01 Filter Parts Reusable and Washable
- Price
- £7.80
- Rating
- 4.5/5
- Reviews
- 97
- Age
- 2y ago

2 Pack Filter Replacement for Dyson V10 Cyclone Series Animal Absolute
- Price
- £7.89
- Rating
- 4.4/5
- Reviews
- 3,962
- Age
- 2y ago

V10 Filters for Dyson-Replacement Filter for Dyson V10 Vacuum Cleaner
- Price
- £9.30
- Rating
- 4.5/5
- Reviews
- 1,310
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 81% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
17
Est. top-5 brand share
87%
Top 20: 100%
Est. top-5 click share
81%
Top 20: 100%
Open market
8%
- Morpilot44%
- Dzpuhuojz20%
- BONBELONG9%
- youguobeier7%
- JORAIR7%
- Syxtidy5%
- Open — no brand owns it (3 brands, 8%)
Demand
Dyson V10 Filter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.7×
Search terms
Top Dyson V10 Filter search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dyson v10 filter29K/yr
- dyson v10 animal filter3K/yr
- dyson v10 filter replacement3K/yr
- v10 dyson filter3K/yr
- dyson filter replacement v107K/yr
Reviews and returns
What reviews say buyers love and hate about Dyson V10 Filter
We read the reviews and the return reasons for every product selling here.
“Rubbish”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dyson V10 Filter questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









