Dyson Hushjet Mini Cool Fan
FailThe top 5 products take 100% of clicks, so Dyson Hushjet Mini Cool Fan is a Fail.
- Flapen Score
- 46 / 100Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 5146
- Market size
- £87K/yr75K searches / yr
- 90-day growth
- >1,000%search demand this quarter
- Competition
- 100%top-5 click share · 4 brands · 23 sellers
Flapen Score
Dyson Hushjet Mini Cool Fan against its category
The dotted line is the Home & Garden average. Past it, Dyson Hushjet Mini Cool Fan is stronger. Inside it, weaker.
Market
The Dyson Hushjet Mini Cool Fan market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dyson Hushjet Mini Cool Fan 75K times last year and spent an estimated £87K. All 4 brands take every click. Flapen scores it 46 out of 100, a Fail.
01 · Demand
1.2% of searches ended in a purchase last week.
Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.2% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £87K a year.
- Searches, last 12 months
- 75K
- Growth, 90 days vs prior 90
- >1,000%
- Conversion, latest week
- 1.2%
- Market size, estimated
- £87Ka year
- Top search term
- dyson hushjet mini cool fan24K searches a year
02 · Price
A sale here is worth £98.43.
Listings sell for £98.43 on average, from £19.10 to £263.83. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 100 to 250 of them. At £98.43 that is £10K to £25K a year per listing.
- Average price
- £98.43inside the $15 to $100 sweet spot
- Price range
- £19.10–£263.83
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 100–250
- Revenue per listing a year
- £10K–£25K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #94 within Heating, Cooling & Air Quality. It carries 1,276 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 10.8%
- Average rank
- #94in Heating, Cooling & Air Quality
- Average rating
- 4.24 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,276per listing
- Listings tracked
- 5
04 · Newcomers
Amazon counts 4 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 18 months
Products
Top Dyson Hushjet Mini Cool Fan products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Dyson HushJet Mini Cool Fan Powerful Quiet 3in1 Portable Cooling Fan for Travel & OntheGo Use Fast Evaporative Cooling with Turbo Airflow up to 25m/s and Up to 6 Hours Battery Life
- Price
- £81.80
- Rating
- 4.1/5
- Reviews
- 17
- Age
- 2mo ago
JISULIFE Portable Handheld Fan Life9 Turbo Airflow Up to 18H Runtime
- Price
- £23.12
- Rating
- 4.2/5
- Reviews
- 2,972
- Age
- 2y ago
Bearwind Portable Handheld Turbo Fan - 5 Gear High Speed 4000mAh Rechargeable Mini Personal Hand Fan Blow Cold Air Battery Operated Travel Essentials Holiday Gifts for Women Men (Black)
- Price
- £19.10
- Rating
- 4.6/5
- Reviews
- 3,065
- Age
- 7mo ago
Shark ChillPIll 3-in-1 Personal High-Speed Fan Carbon FA022UK
- Price
- £104.28
- Rating
- 3.8/5
- Reviews
- 293
- Age
- 4mo ago
Dyson Hushjet Compact Purifier Engineered for Powerful Whisper-quiet Whole-room Air Purification Homes with Pets Allergies Fully-sealed filtration 5-year no change filter (White/Silver)
- Price
- £263.83
- Rating
- 4.5/5
- Reviews
- 31
- Age
- 6mo ago
Trending
90-day click momentumDyson HushJet Mini Cool Fan Powerful Quiet 3in1 Portable Cooling Fan for Travel & OntheGo Use Fast Evaporative Cooling with Turbo Airflow up to 25m/s and Up to 6 Hours Battery Life
- Price
- £81.80
- Rating
- 4.1/5
- Reviews
- 17
- Age
- 2mo ago
Bearwind Portable Handheld Turbo Fan - 5 Gear High Speed 4000mAh Rechargeable Mini Personal Hand Fan Blow Cold Air Battery Operated Travel Essentials Holiday Gifts for Women Men (Black)
- Price
- £19.10
- Rating
- 4.6/5
- Reviews
- 3,065
- Age
- 7mo ago
Shark ChillPIll 3-in-1 Personal High-Speed Fan Carbon FA022UK
- Price
- £104.28
- Rating
- 3.8/5
- Reviews
- 293
- Age
- 4mo ago
Dyson Hushjet Compact Purifier Engineered for Powerful Whisper-quiet Whole-room Air Purification Homes with Pets Allergies Fully-sealed filtration 5-year no change filter (White/Silver)
- Price
- £263.83
- Rating
- 4.5/5
- Reviews
- 31
- Age
- 6mo ago
JISULIFE Portable Handheld Fan Life9 Turbo Airflow Up to 18H Runtime
- Price
- £23.12
- Rating
- 4.2/5
- Reviews
- 2,972
- Age
- 2y ago
Newest
by launch dateDyson HushJet Mini Cool Fan Powerful Quiet 3in1 Portable Cooling Fan for Travel & OntheGo Use Fast Evaporative Cooling with Turbo Airflow up to 25m/s and Up to 6 Hours Battery Life
- Price
- £81.80
- Rating
- 4.1/5
- Reviews
- 17
- Age
- 2mo ago
Shark ChillPIll 3-in-1 Personal High-Speed Fan Carbon FA022UK
- Price
- £104.28
- Rating
- 3.8/5
- Reviews
- 293
- Age
- 4mo ago
Dyson Hushjet Compact Purifier Engineered for Powerful Whisper-quiet Whole-room Air Purification Homes with Pets Allergies Fully-sealed filtration 5-year no change filter (White/Silver)
- Price
- £263.83
- Rating
- 4.5/5
- Reviews
- 31
- Age
- 6mo ago
Bearwind Portable Handheld Turbo Fan - 5 Gear High Speed 4000mAh Rechargeable Mini Personal Hand Fan Blow Cold Air Battery Operated Travel Essentials Holiday Gifts for Women Men (Black)
- Price
- £19.10
- Rating
- 4.6/5
- Reviews
- 3,065
- Age
- 7mo ago
JISULIFE Portable Handheld Fan Life9 Turbo Airflow Up to 18H Runtime
- Price
- £23.12
- Rating
- 4.2/5
- Reviews
- 2,972
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
23
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Dyson84%
- JISULIFE6%
- Bearwind5%
- Shark5%
Search terms
Top Dyson Hushjet Mini Cool Fan search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dyson hushjet mini cool fan24K/yr
- dyson handheld fan19K/yr
- dyson mini fan7K/yr
- dyson hand held fan7K/yr
- dyson hand fan5K/yr
- dyson portable fan5K/yr
- dyson hushjet mini4K/yr
- dyson hushjet mini cool2K/yr
- mini dyson fan2K/yr
Reviews and returns
What reviews say buyers love and hate about Dyson Hushjet Mini Cool Fan
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
they arent cheap
a bit pricey
Not even nearly worth the price
Very noisy
Noisy
Too loud
Bigger than i thought it would be
It's small
I guess the fan is simply too small
which feels very cheap
quality is questionable
Despite good design and build quality, overall the product is just not worth the money compared to much cheaper alternatives
did not turn on
Didnt Work
It worked for 2 min after I took it out of the box
Love
Very strong
Good sturdy fan
Fairly powerful for a small handheld
Build quality is excellent
Great product very well made
The build quality is excellent
Doesnt take long to charge
holds charge well
Easy to charge
Battery life is excellent
Great battery
Battery lasts ages
very portable
easy to carry around
Portable fan
Return
0.4% Return rate 11% Fixable by listing
Very noisy
Noisy
Too loud
did not turn on
Didnt Work
It worked for 2 min after I took it out of the box
It seems to need charging
Does not charge
Loses max charge
they arent cheap
a bit pricey
Not even nearly worth the price
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Mole Repellent
£163K/yr+91.4%
Cat Repellent
£1.4M/yr+53.2%
Parasol Base
£1.1M/yr+904.4%
Fly Repellent Fan
£302K/yr>1,000%
Industrial Fan
£1.0M/yr>1,000%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dyson Hushjet Mini Cool Fan questions
Answered from the same tracked data.