Dyson Fan Filter
PassDyson Fan Filter scores 67 out of 100, a Pass. Shoppers spend $77K a year here, search demand grew +211.9% this quarter, and returns run at 1.8% of orders.
- Flapen Score
- 67 / 100Top 6% of 5,777 Home & Garden niches · +16 vs the category median of 5167
- Market size
- £77K/yr52K searches / yr
- 90-day growth
- +211.9%search demand this quarter
- Competition
- 55%top-5 click share · 16 brands · 28 sellers
Flapen Score
Dyson Fan Filter against its category
The dotted line is the Home & Garden average. Past it, Dyson Fan Filter is stronger. Inside it, weaker.
Market
The Dyson Fan Filter market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dyson Fan Filter 52K times last year and spent an estimated £77K. The top 5 brands take 71% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 67 out of 100, a Pass.
01 · Demand
6.6% of searches ended in a purchase last week.
Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +211.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £77K a year.
- Searches, last 12 months
- 52K
- Growth, 90 days vs prior 90
- +211.9%
- Conversion, latest week
- 6.6%
- Market size, estimated
- £77Ka year
- Peak month
- June3.4× the quietest month
- Top search term
- dyson fan filter17K searches a year
02 · Price
A sale here is worth £22.33.
Listings sell for £22.33 on average, from £12.85 to £67.39. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £22.33 that is £2K to £6K a year per listing.
- Average price
- £22.33inside the $15 to $100 sweet spot
- Price range
- £12.85–£67.39
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£6K
- Returns
- 1.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #121 within Heating, Cooling & Air Quality. It carries 164 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 89%
- Out of stock, average day
- 7.4%
- Average rank
- #121in Heating, Cooling & Air Quality
- Average rating
- 4.31 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 164per listing
- Listings tracked
- 28
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Dyson Fan Filter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
360 Glass 2-in-1 Hepa Filter&Activated Carbon Filter for Dyson Air Purifier
- Price
- £23.65
- Rating
- 4.2/5
- Reviews
- 110
- Age
- 1y ago
SPARES2GO 360 Glass HEPA Filter and Activated Carbon Filter for Dyson fits Pure Cool DP04 HP04 HP07 HP09 PH01 PH03 TP04 TP07 TP09 Air Purifying Tower Fan
- Price
- £29.67
- Rating
- 4.1/5
- Reviews
- 437
- Age
- 6y ago
Dyson 360 Glass HEPA + Carbon Filter Pure Cool DP04 HP04 HP07 HP09 HP10 PH03 PH04 TP07 TP09 Air Purifier 965432-01
- Price
- £67.39
- Rating
- 4.5/5
- Reviews
- 360
- Age
- 4y ago
360 Glass HEPA & Activated Carbon Filter for DysonTP04 HP04 DP04 TP05 DP05
- Price
- £22.40
- Rating
- 4.1/5
- Reviews
- 36
- Age
- 1y ago
SPARES2GO 360 Glass Hepa Filter for Dyson TP00 TP01 TP02 TP03 AM11 fits Pure Cool Link Tower Air Purifier
- Price
- £14.13
- Rating
- 4.4/5
- Reviews
- 576
- Age
- 6y ago
Trending
90-day click momentum
Reliapart 360 Glass HEPA and Activated Carbon Filter Compatible for Dyson Pure Hot+Cool DP04 DP05 TP04 TP05 HP04 Series Air Purifier Fan Replacement Filter 969048-05 968707-08 968708-08
- Price
- £15.81
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago
360Combi Glass H13 2-in-1 Hepa + Activated Carbon Filter Replacement Filter Compatible with Dyson TP06 TP07 TP09 TP10 TP04 TP7A TP4A DP04 HP04 HP06 HP07 HP09 HP10 PH01 PH02 PH03 PH3A Air Purifier
- Price
- £21.11
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 8mo ago
iAmoy Replacement HEPA Filter Compatible Dyson Pure Cool HP03 & DP01 DP03 Desk Air Purifier & Dyson HP02 HP01 HP00 Pure Hot + Cool Link Cleaner Fan
- Price
- £17.43
- Rating
- 4.2/5
- Reviews
- 461
- Age
- 7y ago
SPARES2GO Combi HEPA & Carbon Filter for Dyson DP04 HP04 HP07 HP09 PH01 PH02 PH03 PH04 TP04 TP06 TP07 TP09 Pure Hot Cool Humidifier Air Purifiers
- Price
- £18.99
- Rating
- 4.1/5
- Reviews
- 28
- Age
- 10y ago
BAMBOOST HEPA Filtration Replacement HP04 TP04 DP04 TP05 Pure Cool 360 Activated Carbon Air Purifier Fan
- Price
- £23.39
- Rating
- 3.9/5
- Reviews
- 126
- Age
- 4y ago
Newest
by launch dateReliapart 360 Glass HEPA and Activated Carbon Filter Compatible for Dyson Pure Hot+Cool DP04 DP05 TP04 TP05 HP04 Series Air Purifier Fan Replacement Filter 969048-05 968707-08 968708-08
- Price
- £15.81
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago
360Combi Glass H13 2-in-1 Hepa + Activated Carbon Filter Replacement Filter Compatible with Dyson TP06 TP07 TP09 TP10 TP04 TP7A TP4A DP04 HP04 HP06 HP07 HP09 HP10 PH01 PH02 PH03 PH3A Air Purifier
- Price
- £21.11
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 8mo ago
2 Pack 2-in-1 Air Purifier Filter for Dyson 360 Glass Hepa Filter 965432-01
- Price
- £30.71
- Rating
- 4.0/5
- Reviews
- 11
- Age
- 1y ago
360 Glass HEPA & Activated Carbon Filter for DysonTP04 HP04 DP04 TP05 DP05
- Price
- £22.40
- Rating
- 4.1/5
- Reviews
- 36
- Age
- 1y ago
Replacement Filter for Dyson Air Purifier HP04 TP04 DP04 PH04 HP09 TP09 HP07 TP07 PH03 PH01 2-in-1 H13 Grade True HEPA Filter and Activated Carbon Filter
- Price
- £19.25
- Rating
- 4.3/5
- Reviews
- 143
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
28
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
55%
Top 20: 90%
Open market
24%
- JUYLTOOL28%
- Spares2go24%
- Dyson10%
- JORAIR5%
- Bamboost4%
- ARCHER LIFE HALL4%
Demand
Dyson Fan Filter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 3.4×
Search terms
Top Dyson Fan Filter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dyson fan filter17K/yr
- dyson fan filter replacement6K/yr
- dyson pure cool filter4K/yr
- dyson air purifier filter replacement3K/yr
- dyson hepa filter4K/yr
- dyson air purifier filter5K/yr
- dyson hepa filter replacement4K/yr
- dyson hot and cold air purifier filter2K/yr
- dyson air filter replacement3K/yr
- dyson air filter3K/yr
Reviews and returns
What reviews say buyers love and hate about Dyson Fan Filter
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
it turns out they are just a teeny bit too big
Didnt fit
they must be ever so slightly bigger somewhere
Despite it being included in the description as compatible it definitely isn't
Does not fit DP04 Dyson
Didn't fit my Cool Tower TP04 which it says it does
there so expensive
Expensive
just the same quality
My only minor criticism is that
The Dyson doesn't recognise this filter so a complete waste of money
The filters are too big
Love
Fits well
Easy to fit
it fits into the unit without any issues
Good Value
Fantastic value for money
Great value
Perfect authentic Dyson hepa filter
Powerful Filtration with Excellent Value Pack
These filters are almost perfect
Does the same job
they perform as expected
works exactly as it should
The filters look well constructed
Excellent product
Overall, a reliable replacement that does the job well
Return
1.8% Return rate 54% Fixable by listing
it turns out they are just a teeny bit too big
Didnt fit
they must be ever so slightly bigger somewhere
Despite it being included in the description as compatible it definitely isn't
Does not fit DP04 Dyson
Didn't fit my Cool Tower TP04 which it says it does
The Dyson doesn't recognise this filter so a complete waste of money
The filters are too big
Inaccurate description - not fit for purpose
Despite it being included in the description as "compatible" it definitely isn't
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Mole Repellent
£163K/yr+91.4%
Cat Repellent
£1.4M/yr+53.2%
Parasol Base
£1.1M/yr+904.4%
Fly Repellent Fan
£302K/yr>1,000%
Industrial Fan
£1.0M/yr>1,000%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dyson Fan Filter questions
Answered from the same tracked data.