Dual Control Electric Blanket Double
soft demand (-63.2% this quarter) — Dual Control Electric Blanket Double doesn't clear our bar today.
Flapen Score
Is Dual Control Electric Blanket Double profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Dual Control Electric Blanket Double is a £27K/yr Amazon United Kingdom market (53K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Jan–Sep–Oct–Nov–Dec. Verdict: Skip it — 32/100.
Dual Control Electric Blanket Double: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -63.2% over the last 90 days and 1.2% of searches end in a purchase.
£27K
revenue / yr
Who owns the niche?
The top 5 brands hold 83% of demand, so 17% of the market is open.
17%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 19 products
Top Dual Control Electric Blanket Double products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Silentnight Dual Control Electric Blanket Double - Heated Electric Underblanket Bed Warmer Sheet with 3 Heat Settings Easy Fit Straps Split Controls and Machine Washable - Double 150x137cm
- Price
- £31.36
- Rating
- 4.4/5
- Reviews
- 43,156
- Age
- 8y ago
Silentnight Comfort Control Electric Blanket Double 135x120cm
- Price
- £27.63
- Rating
- 4.4/5
- Reviews
- 43,156
- Age
- 17y ago
Dreamcatcher Double Electric Blanket Fully Fitted Dual Control
- Price
- £32.21
- Rating
- 4.4/5
- Reviews
- 6,242
- Age
- 10y ago
TLGREEN 160*140cm Double Electric Blanket 6 Heat Levels 100W with 8H Auto Swich-Off Machine Washable & Overheat Protection Heated underblanket with Dual Control Mattress Warmer with Elastic Straps
- Price
- £27.02
- Rating
- 4.6/5
- Reviews
- 1,285
- Age
- 2y ago
Silentnight Hotel Collection Double Electric Blanket - Luxury Cosy Comfort Covered in a Super Soft Fleece Fabric - Full Mattress Coverage with Easy Fit Straps - 3 Heat Settings 193x137cm Double
- Price
- £37.90
- Rating
- 4.5/5
- Reviews
- 798
- Age
- 6y ago
Trending
90-day click momentum
MYLEK Electric Blanket King Size Bed Fitted Heated Mattress Cover Underblanket Dual Control Elasticated Skirt 192 x 152 x 40cm Overheat Protection Machine Washable Safe For All Night Use (King)
- Price
- £32.69
- Rating
- 4.5/5
- Reviews
- 1,437
- Age
- 11y ago
ESTINGO Double Electric Heated Blanket 137x190cm 6-Level Warming Mattress Topper Rapid Heating 10H Auto-Off Timer Overheat Protection Energy Efficient CE & UKCA Certified Washable for Bed
- Price
- £46.51
- Rating
- 4.3/5
- Reviews
- 228
- Age
- 8mo ago
Sonive Electric Blanket Double Heated Blanket 120cm x 135cm with 3 Different Heat Settings Fitted Heated Mattress Cover with Overheat Protection Uniform Heating Machine Washable
- Price
- £14.09
- Rating
- 4.0/5
- Reviews
- 131
- Age
- 1y ago
Dreamland Cosy Dreamer Electric Blanket - Heated Underblanket with Italian Cotton Intelliheat Technology 6 Heat Settings Overheat Protection & Machine Washable Timer 150 x 137cm - Double Size
- Price
- £74.20
- Rating
- 4.1/5
- Reviews
- 177
- Age
- 2y ago
Snuggledown Intelligent Warmth Electric Blanket King Size - Luxury Heated Blanket with Dual Controls Foot Warmth & 9-Heat Settings | 100% Cotton Casing Auto Shut-Off Washable (150 x 200cm)
- Price
- £65.75
- Rating
- 4.2/5
- Reviews
- 948
- Age
- 5y ago
Newest
by launch dateESTINGO Double Electric Heated Blanket 137x190cm 6-Level Warming Mattress Topper Rapid Heating 10H Auto-Off Timer Overheat Protection Energy Efficient CE & UKCA Certified Washable for Bed
- Price
- £46.51
- Rating
- 4.3/5
- Reviews
- 228
- Age
- 8mo ago
Sonive Electric Blanket Double Heated Blanket 120cm x 135cm with 3 Different Heat Settings Fitted Heated Mattress Cover with Overheat Protection Uniform Heating Machine Washable
- Price
- £14.09
- Rating
- 4.0/5
- Reviews
- 131
- Age
- 1y ago
Dreamland Double Bamboo Electric Blanket 2 Detachable controls Fast Heating Underblanket 6 Heat Settings Hypoallergenic Auto Safety Shut Off 190x137cm Heated Blanket for Double Bed
- Price
- £79.52
- Rating
- 4.6/5
- Reviews
- 301
- Age
- 1y ago
Snug Snuggle Up Perfect for Two Electric Blanket Double - Heated Electric Underblanket with Dual Control One for Each Half 3 Heat Settings Overheat Protection and Fitted Straps - Double
- Price
- £22.40
- Rating
- 4.7/5
- Reviews
- 95
- Age
- 2y ago
TLGREEN 160*140cm Double Electric Blanket 6 Heat Levels 100W with 8H Auto Swich-Off Machine Washable & Overheat Protection Heated underblanket with Dual Control Mattress Warmer with Elastic Straps
- Price
- £27.02
- Rating
- 4.6/5
- Reviews
- 1,285
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
Brands
13 flat
Sellers
51
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
14%
- Silentnight46%
- Dreamcatcher12%
- TLGREEN12%
- MYLEK7%
- Warmer7%
- ESTINGO3%
- Open — no brand owns it (7 brands, 14%)
Dual Control Electric Blanket Double demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 16.3×
Top Dual Control Electric Blanket Double search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- fitted electric blanket6K/yr
- dual control electric blanket double7K/yr
- double electric blanket dual control22K/yr
- electric blanket double dual control6K/yr
- silentnight electric blanket double3K/yr
- dual control electric blanket double size7K/yr
What reviews say buyers love and hate about Dual Control Electric Blanket Double
What buyers mention most, as a share of all reviews.
What buyers love
84% of reviews“Satisfactory item”
“Heats fast”
“Warm and comfy”
“Good Value”
“Fits bed well”
What buyers complain about
79% of reviews“Broke after 1 month”
“The first one of these I was sent was just not getting warm enough”
“Very Small size”
“Unhappy with the performance of the product”
“Not working half of the blanket”
Dual Control Electric Blanket Double return rate & reasons
Why buyers send it back, as a share of all return requests.
3.2%
Return rate
36%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Dual Control Electric Blanket Double questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
