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Dry Brush Miniature Painting

Fail

Shoppers spend an estimated $27K a year here, so Dry Brush Miniature Painting is a Fail.

Flapen Score
47
47 / 100
Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 51
Market size
£27K/yr28K searches / yr
90-day growth
-21.1%search demand this quarter
Competition
55%top-5 click share · 21 brands · 27 sellers

Flapen Score

Dry Brush Miniature Painting against its category

The dotted line is the Home & Garden average. Past it, Dry Brush Miniature Painting is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dry Brush Miniature Painting market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dry Brush Miniature Painting 28K times last year and spent an estimated £27K. The top 5 brands take 56% of clicks. Demand peaks in Jan–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 13.7% of those searches ended in a purchase.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved -21.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £27K a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
-21.1%
Conversion, latest week
13.7%
Market size, estimated
£27Ka year
Peak month
January1.7× the quietest month
Top search term
dry brush miniature painting11K searches a year

02 · Price

A sale here is worth £6.99.

Listings sell for £6.99 on average, from £3.15 to £17.82. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £6.99 that is £699 to £2K a year per listing.

Average price
£6.99under the $15 to $100 sweet spot
Price range
£3.15–£17.82
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£699–£2K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #321 within Painting. It carries 1,487 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
6.5%
Average rank
#321in Painting
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,487per listing
Listings tracked
25

04 · Newcomers

1 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
26 months

Products

Top Dry Brush Miniature Painting products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£3K£4K£5K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 rising

Sellers

27

Est. top-5 brand share

56%

Top 20: 99%

Est. top-5 click share

55%

Top 20: 94%

Open market

39%

  • HOTUT18%
  • GACDR17%
  • The Army Painter9%
  • Conda7%
  • Kssvzz6%
  • Himmlfel5%

Demand

Dry Brush Miniature Painting search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Prime Day '25Spike '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 1.7×

Search terms

Top Dry Brush Miniature Painting search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • dry brush miniature painting11K/yr
  • drybrush6K/yr
  • drybrush set5K/yr
  • dry brushes3K/yr
  • dry brush set4K/yr

Reviews and returns

What reviews say buyers love and hate about Dry Brush Miniature Painting

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Hard Feel”
0.4%of orders come back
“Too harsh on the skin”
A buyer, on “Hard Feel”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Dry Brush Miniature Painting questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data