dried flowers
Worth a lookShows no brand lock-in (top 5 brands take 42% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Great42%top-5 brand share — no brand owns this niche
Returns
Great1.3%return rate — above 5% kills the launch gate
Competition
Great27%top-5 click share — an open shelf
Review moat
Great393.06avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Market size
Okay£213K£213K/yr · 737K searches
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Avg price
Bad£8.81avg listing price — sweet spot $15–$100
Growth
Bad-22.0%90-day search growth — must beat 0% to launch
Price range
Bad£3.86–£14.68cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, dried flowers is a £213K/yr Amazon United Kingdom market (737K searches/yr). The top 5 brands hold 42% of demand. Verdict: Worth a look — 57/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
dried flowers market data
- Units sold / yr
- 20K–25K
- avg 100–250/product
- Revenue / yr
- £176K–£220K
- units × avg price
- Conversion rate
- 3.3%
- Avg BSR
- #72
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 97%
- Out of stock
- 14.5%
- Avg brand age
- 26 months
- Avg seller age
- 174 days
Competition & brand share
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.Brands
42 falling
Sellers
45
Top-5 brand share
42%
Top 20: 83%
Top-5 click share
27%
Top 20: 68%
Open market
53%
- saerryor12%
- YoothBro9%
- Kawaology9%
- CAwished7%
- KAOHONG5%
- Resiners5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -22.0% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top dried flowers search terms
- dried flowers388K/yr
- dried flowers for crafts53K/yr
- pressed flowers42K/yr
- dried flowers for vase52K/yr
- dry flowers37K/yr
- dried flowers bouquet25K/yr
- dried flower bouquet18K/yr
- dried flowers for resin21K/yr
- pressed flowers for crafts11K/yr
- dried pressed flowers14K/yr
Top dried flowers products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
204 Pcs Dried Pressed Flowers for Resin Crafts Real Natural Pressed Flowers and Leaves Vacuum Sealed Dry Flowers for Epoxy Resin Jewelry Making Candle & Soap Making Nail Art (Purple pink)
Kawaology£10.694.6★31 rev
Dried Flowers Resiners 100Pcs Pressed Flowers for Resin Soap Candle Scrapbook Supplies Card Real Natural Dried Flowers Dry Leaves Kit for Mothers Day DIY Crafts Making Jewelry Decor
Resiners£9.604.6★1,891 rev
saerryor 30 Pcs Natural Dried Flowers 9 Kinds of Dried Flowers Set(Yellow Purple)
saerryor£10.964.0★107 rev
KAOHONG Dried Flowers Bouquet 39 Pcs Purple Dried Flowers 15 Kinds Set for Home Decor Table Boho Natural Flowers for Living Room Decor Wedding Arrangement and Craft Projects
KAOHONG£11.153.9★234 rev
15 Types 37pcs Purple Dried Pressed Flowers for Resin Molds YoothBro Real Natural Pressed Flowers for DIY Art Crafts Candle Making Nails Décor Soap Making Phone Case
YoothBro£5.024.3★640 rev
Newest
by launch date
6 Packs Dried Pressed Flowers for Resin Crafts Real Nature Dried Flowers and Leaves Vacuum Sealed Dry Flowers for DIY Jewelry Candle Soap Vase Making Nail Card Scrapbook Art Craft Eternity Summer
Fantasyon£7.714 rev
Natural Dried Flower Bouquet 17 Rustic Boho for Fall Wedding Centerpiece
Skalago£13.6817 rev
204 Pcs Dried Pressed Flowers for Resin Crafts Real Natural Pressed Flowers and Leaves Vacuum Sealed Dry Flowers for Epoxy Resin Jewelry Making Candle & Soap Making Nail Art (Purple pink)
Kawaology£10.6931 rev
Pnoyws 100pcs Natural Dried Babys Breath Flowers - White Preserved-Dried Babies Breath Bouquet Real Gypsophila for Wedding DIY Crafts Resin Art Invitation Cards & Home Décor
Pnoyws£7.3511 rev
46 Pcs Natural Dried Flowewrs 15 Kinds of Dried Flowers Bouquet Decorative Dried Flowers Boho Natural Flowers for Living Room Decor Wedding Arrangement and Craft Projects
saerryor£12.2122 rev
Trending
90-day click momentum6 Packs Dried Pressed Flowers for Resin Crafts Real Nature Dried Flowers and Leaves Vacuum Sealed Dry Flowers for DIY Jewelry Candle Soap Vase Making Nail Card Scrapbook Art Craft Eternity Summer
Fantasyon£7.714.0★
Pnoyws 100pcs Natural Dried Babys Breath Flowers - White Preserved-Dried Babies Breath Bouquet Real Gypsophila for Wedding DIY Crafts Resin Art Invitation Cards & Home Décor
Pnoyws£7.353.7★
Natural Dried Flower Bouquet 17 Rustic Boho for Fall Wedding Centerpiece
Skalago£13.684.7★
204 Pcs Dried Pressed Flowers for Resin Crafts Real Natural Pressed Flowers and Leaves Vacuum Sealed Dry Flowers for Epoxy Resin Jewelry Making Candle & Soap Making Nail Art (Purple pink)
Kawaology£10.694.6★
Bolosa Natural Dried Pressed Flowers and Leaves Set for DIY Crafts
Bolosa£4.714.0★
What buyers say about dried flowers
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful colours”
“Excellent value”
“Good quality”
“As described”
“Lovely looking with delicate scent as well”
“Absolutely delighted with my dried flowers”
“Lovely for my display”
“Good size”
“For creative projects, this set is excellent value and makes a charming, lasting addition to any space”
“Good dont fall apart so looking forward to the flowers staying in one piece”
What buyers complain about
“However, they arrived in quite small containers, smaller than I expected”
“Not as described”
“Looks cheap and not at all what I was expecting from the photos”
“expensive for what you actually get”
“Unpleasant smell”
“So delicate to handle”
“The colour was dirty cream”
“Fluffs out considerably”
“Literally just fell apart as you touch them”
“they don't travel that well”
Top return reasons
Common questions
- Is dried flowers profitable to sell on Amazon United Kingdom?
- The niche generates £213K/yr across 65 tracked products. 2 of 27 products launched in the last 360 days are still selling. 90-day search growth is -22.0%. Flapen's verdict: Worth a look (57/100).
- How competitive is the dried flowers niche?
- 42 brands and 45 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 42% of demand.
- What do buyers complain about in dried flowers?
- Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Quality-Overall. The return rate is 1.3%.
- When does demand for dried flowers peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the dried flowers niche?
- Listings span £3.86–£14.68; the average listing price is £8.81 (sweet spot $15–$100). The average incumbent carries 393 reviews — the moat a new listing must climb.