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Drawing Sets for Kids 9-12

a small market ($31K/yr) — Drawing Sets for Kids 9-12 doesn't clear our bar today.

Flapen Score

44
Skip it
Market size 8Growth 15Conversion 40Competition 78Returns 98Price range 58Avg price 48Brand share 60Review moat 24Quality gap 25
This niche Category average

Is Drawing Sets for Kids 9-12 profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Drawing Sets for Kids 9-12 is a £31K/yr Amazon United Kingdom market (82K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.

Drawing Sets for Kids 9-12: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -19.3% over the last 90 days and 3.2% of searches end in a purchase.

£31K

revenue / yr

Units sold / yr3K
Search volume / yr-19.3%82K
Conversion rate3.2%
Avg price£11.75

Who owns the niche?

The top 5 brands hold 69% of demand, so 31% of the market is open.

31%

open market share

Brands · sellers21 · 108
Top-5 product click share37%
Open market31%
Avg brand age40 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 38 products

Sponsored placement71%
New entrants (1y)3· 1 succeeded
Avg rating4.6★
Avg reviews6,567

Top Drawing Sets for Kids 9-12 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

£0£916£2K£3K£4K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

108

Top-5 brand share

69%

Top 20: 99%

Top-5 click share

37%

Top 20: 82%

Open market

26%

  • KINSPORY20%
  • CRAYOLA20%
  • Nicpro17%
  • Silvine7%
  • XDISHYN6%
  • KOLOR KINGDOM5%

Drawing Sets for Kids 9-12 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume82KCVR3.2%Products38Brands21Top 5 Brands69%OOS Rate0.6%Rating4.6★Reviews6,567Avg BSR#37
6K4KPrime Day '25Spike '25Black Friday '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 8.3×

Top Drawing Sets for Kids 9-12 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • kids drawing24K/yr
  • drawing for kids16K/yr
  • painting set for kids 6-1216K/yr
  • drawing kids9K/yr
  • paint set for kids 6-1211K/yr
  • toddler art set6K/yr

What reviews say buyers love and hate about Drawing Sets for Kids 9-12

What buyers mention most, as a share of all reviews.

What buyers love

78% of reviews
Value For Money18%

Great value for money

Quality-Overall15%

Excellent Product

Color12%

Great colours

Gifting Purpose10%

Brilliant gift

Fun/Entertainment Experience10%

Good Fun

What buyers complain about

66% of reviews
Size-Overall13%

as containers quite small

Quality-Overall12%

Poor quality

Value For Money10%

Overpriced

Color10%

The colours are really dull

Ease Of Cleaning6%

Not washable

Drawing Sets for Kids 9-12 return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

43%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
21%
2Quality-Overall
12%
3Color
10%
4Value For Money
9%
5Functionality-Overall
8%

Common Drawing Sets for Kids 9-12 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Drawing Sets for Kids 9-12 44/100 on Amazon United Kingdom — Skip it. The niche generates £31K/yr across 38 tracked products. 1 of 3 products launched in the last 360 days are still selling. Search demand moved -19.3% over the last 90 days.
Search demand for Drawing Sets for Kids 9-12 on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 8.3× the quietest.