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Drawing Projector

Maybe

Products sell for $32.93 on average, inside the sweet spot. But shoppers spend only $64K a year here, so Drawing Projector is a Maybe.

Flapen Score
51
51 / 100
Ranks 2,729 of 5,777 Home & Garden niches · on the category median
Market size
£64K/yr101K searches / yr
90-day growth
-10.0%search demand this quarter
Competition
48%top-5 click share · 20 brands · 77 sellers

Flapen Score

Drawing Projector against its category

The dotted line is the Home & Garden average. Past it, Drawing Projector is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Drawing Projector market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Drawing Projector 101K times last year and spent an estimated £64K. The top 5 brands take 63% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

1.9% of searches ended in a purchase last week.

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £64K a year.

Searches, last 12 months
101K
Growth, 90 days vs prior 90
-10.0%
Conversion, latest week
1.9%
Market size, estimated
£64Ka year
Peak month
December7.4× the quietest month
Top search term
drawing projector for kids32K searches a year

02 · Price

A sale here is worth £32.93.

Listings sell for £32.93 on average, from £5.93 to £163.99. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £32.93 that is £0 to £3K a year per listing.

Average price
£32.93inside the $15 to $100 sweet spot
Price range
£5.93–£163.99
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
1.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 12.9% of listings are out of stock. The average listing ranks #381 within Drawing. It carries 1,983 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
96%
Out of stock, average day
12.9%
Average rank
#381in Drawing
Average rating
4.15 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,983per listing
Listings tracked
25

04 · Newcomers

Amazon counts 5 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
5Amazon's first-year sales bar
Average brand age
36 months

Products

Top Drawing Projector products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£10K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

77

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

48%

Top 20: 95%

Open market

31%

  • Liscianigiochi23%
  • Buki France14%
  • Yoturetoys10%
  • Konijiwa9%
  • Vivid Imaginations7%
  • Baverta6%

Demand

Drawing Projector search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.4×

Search terms

Top Drawing Projector search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • drawing projector for kids32K/yr
  • drawing projector35K/yr
  • kids drawing projector14K/yr
  • projector drawing for kids7K/yr
  • tracing projector6K/yr
  • drawing projector for kids 6-128K/yr

Reviews and returns

What reviews say buyers love and hate about Drawing Projector

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money11%−0.09

too expensive

It's expensive though

not worth the money when full price

Size-Overall7%−0.03

The cable is very short

Unit is a lot bigger than I expected

A bit small in size

Quality-Overall6%+0.59

lower quality compared to the pictures built into the device

Poor quality

no amount of glossy marketing talk about advanced cooling systems can disguise the fact that the build quality is on the decidedly mediocre side

Functionality-Overall5%−0.08

Doesn't work

it was almost impossible to get it right on all 12 projections

Did not work at all

Ease Of Use4%+0.14

unwieldy in use

not the easiest to use

tricky to use

Love

Fun/Entertainment Experience13%+1.62

Great toy

really fun for kids

Hours of fun

Quality-Overall11%+0.59

Lovely good quality gift

the build quality feels solid

Good quality

Ease Of Use10%+0.14

Easy to use

the handle makes it easy to carry

it's simple to store

Value For Money6%−0.09

Great value

Good value for money in my opinion

Pretty good price

Design-Overall5%+0.24

the design looks reasonably solid

Build & Design

The included designs strike a good balance: simple enough for younger artists

Return

1.5% Return rate 18% Fixable by listing

Functionality-Overall25%▆█▆▆▇▇

Doesn't work

it was almost impossible to get it right on all 12 projections

Did not work at all

Quality-Overall11%█▄▄▃▅▇

lower quality compared to the pictures built into the device

Poor quality

no amount of glossy marketing talk about advanced cooling systems can disguise the fact that the build quality is on the decidedly mediocre side

Gifting Purpose8%█▄▄▅▁▄
Advertised Vs Actual Product7%▄▅▄▇▅█

Not as advertised

Not as described

Size-Overall7%▁█▆▃▆▂

The cable is very short

Unit is a lot bigger than I expected

A bit small in size

FAQ

Common Drawing Projector questions

Answered from the same tracked data.