Drawer Organiser
MaybeReturns run at only 1.7% of orders. But demand is soft, at -19.5% this quarter, so Drawer Organiser is a Maybe.
- Flapen Score
- 51 / 100Ranks 2,729 of 5,777 Home & Garden niches · on the category median51
- Market size
- £907K/yr2.4M searches / yr
- 90-day growth
- -19.5%search demand this quarter
- Competition
- 48%top-5 click share · 18 brands · 30 sellers
Flapen Score
Drawer Organiser against its category
The dotted line is the Home & Garden average. Past it, Drawer Organiser is stronger. Inside it, weaker.
Market
The Drawer Organiser market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Drawer Organiser 2.4M times last year and spent an estimated £907K. The top 5 brands take 78% of clicks. Demand peaks in Jan. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
3.6% of searches ended in a purchase last week.
Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -19.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £907K a year.
- Searches, last 12 months
- 2.4M
- Growth, 90 days vs prior 90
- -19.5%
- Conversion, latest week
- 3.6%
- Market size, estimated
- £907Ka year
- Peak month
- January1.6× the quietest month
- Top search term
- drawer organiser1.0M searches a year
02 · Price
A sale here is worth £10.67.
Listings sell for £10.67 on average, from £5.66 to £16.68. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,000 to 2,500 of them. At £10.67 that is £21K to £27K a year per listing.
- Average price
- £10.67under the $15 to $100 sweet spot
- Price range
- £5.66–£16.68
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £21K–£27K
- Returns
- 1.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #16 within Racks & Holders. It carries 3,413 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 97%
- Out of stock, average day
- 2.4%
- Average rank
- #16in Racks & Holders
- Average rating
- 4.36 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,413per listing
- Listings tracked
- 30
04 · Newcomers
Amazon counts 4 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Drawer Organiser products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Vtopmart 8 Pack Drawer Dividers 3.2 High Expandable from 12.2-21.4 Adjustable Drawer OrganisersClear Plastic Drawers Separators for Clothing Kitchen Utensils and Office Storage
- Price
- £12.41
- Rating
- 4.1/5
- Reviews
- 7,945
- Age
- 4y ago
DIMJ 12 Pack Drawer Organisers Foldable Storage Box Fabric Drawer Dividers Wardrobe Storage Organiser Storage Cubes for Bras Socks Underwear Ties Scarves Cosmetics
- Price
- £11.81
- Rating
- 4.4/5
- Reviews
- 2,622
- Age
- 2y ago
Vtopmart 25 Pack Drawer Organiser 4-Size Makeup Organizer Trays for Vanity Bathroom Desk Office Bedroom
- Price
- £13.70
- Rating
- 4.6/5
- Reviews
- 14,353
- Age
- 1y ago
Vtopmart 12 Pack Drawer Organiser Foldable Box - Drawer Dividers Fabric - Wardrobe Storage Organiser for Bras - Underwear Socks Baby Clothing
- Price
- £11.85
- Rating
- 4.6/5
- Reviews
- 1,626
- Age
- 2y ago
Lifewit 4 Pack 3.2 High Drawer Dividers 27-42cm/10.5-16.5 Adjustable Drawer Dividers for Clothes Expandable Kitchen Drawer Dividers Organisers Drawers Separators for Bathroom/Bedroom/Office White
- Price
- £8.29
- Rating
- 4.3/5
- Reviews
- 852
- Age
- 3mo ago
Trending
90-day click momentum
ORLISA Drawer Organiser for MALM Drawers 14 Pack Clothes Drawer Organisers Foldable Fabric Drawer Dividers for Underwear Socks Bras 3 Sizes Storage Boxes White
- Price
- £13.49
- Rating
- 4.5/5
- Reviews
- 181
- Age
- 1y ago
Lifewit 4 Pack 3.2 High Drawer Dividers 27-42cm/10.5-16.5 Adjustable Drawer Dividers for Clothes Expandable Kitchen Drawer Dividers Organisers Drawers Separators for Bathroom/Bedroom/Office White
- Price
- £8.29
- Rating
- 4.3/5
- Reviews
- 852
- Age
- 3mo ago
KICHLY Pack of 25 Clear 4 Sizes Makeup Drawer Organiser set Acrylic Organization Plastic Storage Organiser tray for Bathroom Vanity Office Desk kitchen Bedroom
- Price
- £6.44
- Rating
- 4.7/5
- Reviews
- 326
- Age
- 2y ago
Lifewit 8 Pack 4 High Drawer Dividers 28-43.5cm/11-17 Adjustable Kitchen Drawer Organiser Expandable Drawer Dividers Separator for Clothes in Bedroom/Bathroom/Office Organisation & Storage White
- Price
- £16.68
- Rating
- 4.3/5
- Reviews
- 5,402
- Age
- 3y ago
LAJIAKE Drawer Organisers for Clothes 6 Pack Fabric Drawer Dividers in 3 Sizes Foldable Clothes Organiser for Dresser Drawers & Wardrobe Storage Non-Woven Storage Boxes Grey
- Price
- £7.16
- Rating
- 4.3/5
- Reviews
- 41
- Age
- 7mo ago
Newest
by launch dateLifewit 4 Pack 3.2 High Drawer Dividers 27-42cm/10.5-16.5 Adjustable Drawer Dividers for Clothes Expandable Kitchen Drawer Dividers Organisers Drawers Separators for Bathroom/Bedroom/Office White
- Price
- £8.29
- Rating
- 4.3/5
- Reviews
- 852
- Age
- 3mo ago
LAJIAKE Drawer Organisers for Clothes 6 Pack Fabric Drawer Dividers in 3 Sizes Foldable Clothes Organiser for Dresser Drawers & Wardrobe Storage Non-Woven Storage Boxes Grey
- Price
- £7.16
- Rating
- 4.3/5
- Reviews
- 41
- Age
- 7mo ago
A-LuGei Military Grade Drawer Organisers 4 Clear Makeup organiser Holds 88 Items Bathroom Organisers and Storage Plastic Organiser Divider Cosmetic Tool Trays for Office Vanity
- Price
- £7.17
- Rating
- 4.3/5
- Reviews
- 9,564
- Age
- 8mo ago
Lifewit 8 Pack 4 High Drawer Dividers 27-42cm/10.5-16.5 Adjustable Drawer Dividers for Clothes Expandable Kitchen Drawer Dividers Organisers Drawers Separators for Bathroom/Bedroom/Office White
- Price
- £14.37
- Rating
- 4.4/5
- Reviews
- 303
- Age
- 11mo ago
ORLISA Drawer Organiser for MALM Drawers 14 Pack Clothes Drawer Organisers Foldable Fabric Drawer Dividers for Underwear Socks Bras 3 Sizes Storage Boxes White
- Price
- £13.49
- Rating
- 4.5/5
- Reviews
- 181
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
30
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
48%
Top 20: 92%
Open market
18%
- Vtopmart30%
- DIMJ19%
- Lifewit17%
- Stackzy6%
- A-LuGei6%
- KICHLY4%
Demand
Drawer Organiser search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.6×
Search terms
Top Drawer Organiser search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- drawer organiser1.0M/yr
- drawer dividers535K/yr
- draw organisers89K/yr
- drawer organisers79K/yr
- desk drawer organiser75K/yr
- drawer organiser clothes51K/yr
- underwear organiser67K/yr
- makeup drawer organiser55K/yr
- drawer dividers for clothes36K/yr
- drawer divider30K/yr
Reviews and returns
What reviews say buyers love and hate about Drawer Organiser
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Too small
They dont fit
Big
Theses are rubbish quality
Poor quality
Defective items, bad quality
Would not stay in place
unfortunately they dont stick at all
However, knocked a couple stars because 2 months after fitting, the glue melted during the summer heatwave
smelling so chemically unpleasant
Smell a bit odd
Smells awful
Quite flimsy
feel a bit flimsy
not that sturdy for me
Love
The build quality feels solid
Good quality
The quality seems reasonable enough
Excellent value for money
Good for the money
Amazing value
Good range of sizes
They fit reasonably well
They fit really well in my drawers
Very handy
Easy to use
easy to find
Theyre surprisingly well built
The fabric feels sturdy
Sturdy material
Return
1.7% Return rate 73% Fixable by listing
Too small
They dont fit
Big
Quite flimsy
feel a bit flimsy
not that sturdy for me
Theses are rubbish quality
Poor quality
Defective items, bad quality
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Drawer Organiser questions
Answered from the same tracked data.