Drawer Fresheners
Drawer Fresheners shows low returns (0.3%), but prices mostly outside the sweet spot ($3.03–$14.11) keeps it on the watch list.
Flapen Score
Is Drawer Fresheners profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Drawer Fresheners is a £39K/yr Amazon United Kingdom market (75K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 53/100.
Drawer Fresheners: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -11.5% over the last 90 days and 6.8% of searches end in a purchase.
£39K
revenue / yr
Who owns the niche?
The top 5 brands hold 65% of demand, so 35% of the market is open.
35%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.
0/100
page quality · 40 products
Top Drawer Fresheners products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Scent-Hi Fresh Linen Wardrobe Fresheners 14 Pack Scented Wardrobe Sachets
- Price
- £6.47
- Rating
- 3.7/5
- Reviews
- 275
- Age
- 2y ago
SCENTORINI Fresh Linen Scented Sachets 14 Pack for Wardrobes Drawers Closet
- Price
- £6.46
- Rating
- 3.8/5
- Reviews
- 2,878
- Age
- 6y ago
Scented Sachet for Drawers and Closets Long-Lasting Air Freshener Sachets Bags Hanging Potpourri Bags with Fragrances for House Room Wardrobe and Car Home Fragrance Products Jasmine
- Price
- £5.00
- Rating
- 4.0/5
- Reviews
- 176
- Age
- 1y ago
Lavender Bags : 20 Dried Lavender Flowers Bags as Natural Air Freshener and Moth Repellent for Wardrobes Wardrobe Fresheners Car Freshener Room Air Freshener Lavender Sachets by Inovida
- Price
- £7.76
- Rating
- 4.2/5
- Reviews
- 3,616
- Age
- 2y ago
15 Pack Fresh Linen Sachets For Drawers and Closets Scented Sachets for Drawers Closet Freshener Sachet for Drawers to Refresh Any Space Fresh Linen Sachet Bag Scented Drawer Fresheners for Dresser
- Price
- £9.02
- Rating
- 4.4/5
- Reviews
- 300
- Age
- 6mo ago
Trending
90-day click momentum
SCENTORINI Citrus Scented Sachets 14 Pack Fresh Drawer & Wardrobe Fresheners for Clothes Shoes Travel Bags and Storage Areas
- Price
- £6.75
- Rating
- 2.6/5
- Reviews
- 6
- Age
- 7mo ago
15 Pack Lavender Sachets for Drawers and Closets Scented Sachets for Drawers Closet Freshener Sachet for Drawers to Refresh Any Space Lavender Sachet Bags Scented Drawer Fresheners for Dresser
- Price
- £9.12
- Rating
- 4.4/5
- Reviews
- 300
- Age
- 6mo ago
18PCS Wardrobe Fresheners Drawer Freshener For Clothes Scented Drawer Sachets With 6 Fragrances Long-Lasting Aroma for Clothes Storage Wardrobe Clothes Suitcases and Car Interiors
- Price
- £8.21
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 6mo ago
SCENTORINI Cotton Scented Sachets 14 Pack for Wardrobes Drawers Closets
- Price
- £7.28
- Rating
- 4.1/5
- Reviews
- 391
- Age
- 10mo ago
Scent-Hi Wardrobe Freshener Citrus Scented Sachets 14 Pack
- Price
- £7.02
- Rating
- 3.4/5
- Reviews
- 10
- Age
- 7mo ago
Newest
by launch date15 Pack Fresh Linen Sachets For Drawers and Closets Scented Sachets for Drawers Closet Freshener Sachet for Drawers to Refresh Any Space Fresh Linen Sachet Bag Scented Drawer Fresheners for Dresser
- Price
- £9.02
- Rating
- 4.4/5
- Reviews
- 300
- Age
- 6mo ago
15 Pack Lavender Sachets for Drawers and Closets Scented Sachets for Drawers Closet Freshener Sachet for Drawers to Refresh Any Space Lavender Sachet Bags Scented Drawer Fresheners for Dresser
- Price
- £9.12
- Rating
- 4.4/5
- Reviews
- 300
- Age
- 6mo ago
18PCS Wardrobe Fresheners Drawer Freshener For Clothes Scented Drawer Sachets With 6 Fragrances Long-Lasting Aroma for Clothes Storage Wardrobe Clothes Suitcases and Car Interiors
- Price
- £8.21
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 6mo ago
Fresh linen Scented Sachets Wardrobe Fresheners 4 bags in one pack
- Price
- £5.78
- Rating
- 3.8/5
- Reviews
- 45
- Age
- 6mo ago
SCENTORINI Citrus Scented Sachets 14 Pack Fresh Drawer & Wardrobe Fresheners for Clothes Shoes Travel Bags and Storage Areas
- Price
- £6.75
- Rating
- 2.6/5
- Reviews
- 6
- Age
- 7mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.
Brands
24 rising
Sellers
30
Top-5 brand share
65%
Top 20: 97%
Top-5 click share
40%
Top 20: 81%
Open market
28%
- Scent-Hi19%
- SCENTORINI18%
- Linda's Essentials14%
- The Master Herbalist7%
- Meschett7%
- Inovida7%
Drawer Fresheners demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 1.8×
Top Drawer Fresheners search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- scented sachets15K/yr
- drawer fresheners12K/yr
- scented sachets for wardrobes and drawers10K/yr
- drawer scented sachets10K/yr
- drawer freshener for clothes10K/yr
- clothes freshener for storage7K/yr
- draw fresheners for clothes5K/yr
- suitcase freshener3K/yr
- scented sachet2K/yr
- drawer fresheners scented2K/yr
What reviews say buyers love and hate about Drawer Fresheners
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“Beautiful fragrance”
“they are as good as new”
“Excellent value”
“As advertised”
“Nice fit”
What buyers complain about
83% of reviews“Overpowering scent”
“Not good value”
“not that long lasting”
“Not very strong”
“Poor performance”
Drawer Fresheners return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
6%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Drawer Fresheners questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
